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Asia Pacific Customer Experience Management Market
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Asia Pacific Customer Experience Management Market

Home ICT Asia Pacific Customer Experience Management Market

Asia Pacific Customer Experience Management (CXM) Market, By Component (Solutions, Services); By Touchpoint (Social Media, Mobile Apps, Websites, Contact Centers, In-store/Branch Locations, Email and Chatbots); By Deployment Mode (On-premises, Cloud); By Enterprise Size (Small and Medium-sized Enterprises (SMEs), Large Enterprises); By Industry Vertical (BFSI (Banking, Financial Services, and Insurance), Retail & E-commerce, IT & Telecom, Healthcare, Government, Hospitality, Media & Entertainment, Others (Manufacturing, Utilities)); By Country (China, India, Japan, South Korea, Australia & New Zealand, Indonesia, Malaysia, Singapore, Vietnam, Rest of APAC), Trend Analysis, Competitive Landscape & Forecast, 2019–2030

  • Published Date: November 2024
  • Report ID: BWC24885
  • Available Format: PDF
  • Page: 264

Report Overview

Rising consumer expectations and rapid digitization of businesses across various industries are expected to boost the growth of Asia Pacific Customer Experience Management (CXM) Market during the forecast period between 2024 and 2030.

Asia Pacific Customer Experience Management (CXM) Market - Industry Trends & Forecast Report, 2030

Asia Pacific Customer Experience Management (CXM) Market size was estimated to be worth USD 5.5 billion in 2023. During the forecast period between 2024 and 2030, Asia Pacific Customer Experience Management (CXM) Market size is projected to grow at a CAGR of 16%, reaching a value of USD 15.4 billion by 2030. Major growth factors for Asia Pacific Customer Experience Management (CXM) Market include an increasing focus on improved customer experience to build loyalty and rising integration of advanced technologies, including AI, cloud platforms, and data analytics. In addition, companies are leveraging various touchpoints, such as social media and websites, to boost customer interaction, which is anticipated to drive Asia Pacific Customer Experience Management (CXM) market over the forecast period.

Asia Pacific Customer Experience Management Market

Customer Experience Management (CXM) – Overview

Customer experience management (CXM) involves the strategies, processes, and technologies that organizations use to manage and improve their interactions with customers. The goal is to enhance customer satisfaction, loyalty, and advocacy by delivering personalized, seamless, and positive experiences across all touchpoints. CXM leverages data analytics, artificial intelligence, and customer feedback to understand customer needs and preferences, enabling businesses to tailor their products and services for better engagement and long-term relationships.

Asia Pacific Customer Experience Management (CXM) Market

Growth Drivers

Rising Demand for Personalized Customer Experience

With the increasing market saturation of products and services, businesses are now focused on improving their customer experience and offering personalized services to gain a competitive edge. Customers now expect customized services and businesses to meet their individual preferences and needs. As a result, companies are adopting advanced CXM solutions that leverage advanced technologies, including artificial intelligence (AI), machine learning (ML), and data analytics, to gather insights on customer behavior, interactions, and feedback. These insights help companies offer personalized content, product recommendations, and support, leading to higher satisfaction and customer retention rates.

Challenges

Data Privacy and Security Concerns

One major factor that poses a significant challenge to the growth of Asia Pacific Customer Experience Management (CXM) Market is concerns surrounding data privacy and security. CXM solutions collect a high volume of data to gain insights into customer behavior, which also comes with a high risk of data breaches and misuse. The lack of stringent data production regulations in many Asia Pacific countries, including India, Malaysia, and Indonesia, may limit the adoption of CXM solutions. In countries with stringent government regulations, like China and Japan, businesses have to navigate through complicated data production regulations to ensure compliance, which may further act as a barrier to the growth of Customer Experience Management (CXM) Market in Asia Pacific.

Impact of Escalating Geopolitical Tensions on Asia Pacific Customer Experience Management (CXM) Market

The impact of escalating geopolitical tensions is multi-faceted and influences many different aspects of Asia Pacific Customer Experience Management (CXM) Market. Trade, economic, and political conflicts often result in economic instability and change in consumer behavior, which may prompt companies to change their CXM strategies to gain their trust. Political tensions may also trigger increased investment in digitization and IT infrastructure, particularly in the Asia Pacific region. The end-user industries may focus more on adopting omnichannel customer service solutions, including AI-driven solutions and other digital tools that can facilitate remote customer experiences. Concerns may also rise around customer data and cybersecurity due to the increased risk of cyberattacks, pushing companies to enhance their data security measures.

Asia Pacific Customer Experience Management (CXM) Market

Segmental Coverage

Asia Pacific Customer Experience Management (CXM) Market – By Component

Based on component, Asia Pacific Customer Experience Management (CXM) Market is segmented into solutions and services. The solutions segment accounts for a larger market share of Asia Pacific Customer Experience Management (CXM) Market by component. An increasing number of contact centers and rising adoption of social media and chatbots for better customer experience is projected to drive the demand for CXM solutions during the forecast period. However, the services segment is significantly gaining traction with an increasing number of organizations offering CXM services to end user industries. Many companies, particularly SMEs, are now seeking CXM services because of their specialized knowledge and expertise.

Asia Pacific Customer Experience Management (CXM) Market – By Touchpoint

Based on touchpoint, Asia Pacific Customer Experience Management (CXM) Market is segmented into social media, mobile apps, websites, contact centers, in-store/branch locations, and email & chatbots. The contact centers segment holds the largest share of Asia Pacific Customer Experience Management (CXM) Market. Contact centers provide real-time, round-the-clock support to address customer issues and offer personalized customer interactions based on their specific needs. Along with providing prompt support to customers, well-trained customer service executives of call centers help establish a positive image of the company through improved accessibility and availability to customers, which, in turn, leads to higher retention rates and increased sales.

Asia Pacific Customer Experience Management (CXM) Market – By Deployment Mode

By deployment mode, Asia Pacific Customer Experience Management (CXM) Market is segmented into on-premises and cloud. The on-premises segment accounts for a larger market share of Asia Pacific Customer Experience Management (CXM) Market by deployment mode. Large enterprises and key end user sectors, such as BFSI, government, and healthcare, which require higher data security favor on-premises deployment of CXM solutions. However, the rising adoption of CXM among SMEs is anticipated to boost the cloud-based deployment segment during the forecast period. Cloud-based deployment is often economical and eliminates the need for additional professional staff, which contributes to its market growth.

Asia Pacific Customer Experience Management (CXM) Market – By Enterprise Size

Based on enterprise size, Asia Pacific Customer Experience Management (CXM) Market is segmented into small and medium enterprises (SMEs) and large enterprises. The large enterprise segment holds a larger share of Asia Pacific Customer Experience Management (CXM) Market by enterprise size. The availability of substantial financial resources and high focus on achieving high customer satisfaction directly contribute to the increasing adoption of CXM. However, the small and medium-sized enterprises (SMEs) are projected to register a higher growth over the forecast period. SMEs are investing significantly in advancing the IT infrastructure of their businesses and implementing cost-effective CXM solutions to improve their services, which is anticipated to fuel their market growth during the period in analysis.

Asia Pacific Customer Experience Management Market Size

Asia Pacific Customer Experience Management (CXM) Market – By Industry Vertical

Based on industry vertical, Asia Pacific Customer Experience Management (CXM) Market is segmented into BFSI (banking, financial services, and insurance), retail & e-commerce, IT & telecom, healthcare, government, hospitality, media & entertainment, and others (manufacturing and utilities). The BFSI segment accounts for the largest market share of Asia Pacific Customer Experience Management (CXM) Market by industry vertical. With the BFSI sector increasingly getting competitive due to similar types of services being offered, banks and other financial institutions focus on improving their customer experience through CXM through various touchpoints, including emails, social media, and call centers. Additionally, CXM offers real-time information into how customers are using their services and where they may make improvements.

Asia Pacific Customer Experience Management (CXM) Market – By Country

The in-depth research report on Asia Pacific Customer Experience Management (CXM) Market covers the region's major countries, including China, India, Japan, South Korea, Australia & New Zealand, Indonesia, Malaysia, Singapore, Vietnam, and rest of APAC. China dominates Asia Pacific Customer Experience Management (CXM) Market owing to the presence of advanced IT infrastructure and rising consumer spending through the internet. Companies operating in China are offering personalized services to their customers to gain higher retention rate. Furthermore, the lack of satisfaction among customers regarding customer experience is prompting companies to invest heavily in improving their services and leveraging the use of advanced technologies, which is projected to drive the CXM market in China over the forecast period.

Asia Pacific Customer Experience Management Market Share

Competitive Landscape

Asia Pacific Customer Experience Management (CXM) Market is highly competitive, as a number of companies are competing to gain a significant market share. Major players in the market include Adobe, Avaya Inc., IBM Corporation, NICE Ltd., Oracle Corporation, SAP SE, Verint Systems, Inc., SAS Institute Inc., Salesforce.com, Inc., and Zendesk. To further enhance their market share, these companies employ various strategies, including mergers and acquisitions, partnerships, joint ventures, license agreements, and new product launches.

Recent Developments

  • In July 2024 – Locobuzz, a global customer experience management (CXM) company based in India, was recognized by Microsoft as the AI-First Mover in CXM solutions.

Scope of the Report

Attributes

Details

Years Considered

Historical Data – 2019–2023

Base Year – 2023

Estimated Year – 2024

Forecast Period – 2024–2030

Facts Covered

Revenue in USD Billion

Market Coverage

China, India, Japan, South Korea, Australia & New Zealand, Indonesia, Malaysia, Singapore, Vietnam, Rest of APAC

Product/ Service Segmentation

Component, Touchpoint, Deployment Mode, Enterprise Size, Industry Vertical, Country

Key Players

Adobe, Avaya Inc., IBM Corporation, NICE Ltd., Oracle Corporation, SAP SE, Verint Systems, Inc., SAS Institute Inc., Salesforce.com, inc., Zendesk

 

By Component

  • Solutions

  • Services

By Touchpoint

  • Social Media

  • Mobile Apps

  • Websites

  • Contact Centers

  • In-store/Branch Locations

  • Email & Chatbots

By Deployment Mode

  • On-premises

  • Cloud

By Enterprise Size

  • Small and Medium-sized Enterprises (SMEs)

  • Large Enterprises

By Industry Vertical

  • BFSI (Banking, Financial Services, and Insurance)

  • Retail & E-commerce

  • IT & Telecom

  • Healthcare

  • Government

  • Hospitality

  • Media & Entertainment

  • Others (Manufacturing and Utilities)

By Country

  • China

  • India

  • Japan

  • South Korea

  • Australia & New Zealand

  • Indonesia

  • Malaysia

  • Singapore

  • Vietnam

  • Rest of APAC

  1. Research Framework
    1. Research Objective
    2. Product Overview
    3. Market Segmentation
  2. Executive Summary
  3. Asia Pacific Customer Experience Management (CXM) Market Insights
    1. Industry Value Chain Analysis
    2. DROC Analysis
      1. Growth Drivers
        1. Rising Consumer Expectations
        2. Rapid Digitization of Businesses Across Various Industries
        3. Growing E-Commerce Industry
      2. Restraints
        1. Stricter Data Privacy Regulations and Increasing Cyber Threats
        2. Lack of Customer Experience Management (CXM) Maturity
      3. Opportunities
        1. Monitoring Social Media Platforms
        2. Visualizing the Customer Journey
        3. Increasing Focus on Customer Loyalty
      4. Challenges
        1. Ensuring Data Quality and Integrating Data from Various Sources
        2. Developing Effective Metrics to Measure and Track
    3. Technological Advancements/Recent Developments
    4. Regulatory Framework
    5. Porter’s Five Forces Analysis
      1. Bargaining Power of Suppliers
      2. Bargaining Power of Buyers
      3. Threat of New Entrants
      4. Threat of Substitutes
      5. Intensity of Rivalry
  4. Asia Pacific Metal Customer Experience Management (CXM) Market: Marketing Strategies
  5. Asia Pacific Customer Experience Management (CXM) Market Overview
    1. Market Size & Forecast, 2019–2030
      1. By Value (USD Billion)
    2. Market Share & Forecast
      1. By Component
        1. Solutions
        2. Services
      2. By Touchpoint
        1. Social Media
        2. Mobile Apps
        3. Websites
        4. Contact Centers
        5. In-store/Branch Locations
        6. Email and Chatbots
      3. By Deployment Mode
        1. On-premises
        2. Cloud-based
      4. By Enterprise Size
        1. Small and Medium-sized Enterprises (SMEs)
        2. Large Enterprises
      5. By Industry Vertical
        1. BFSI (Banking, Financial Services, and Insurance)
        2. Retail & E-commerce
        3. IT & Telecom
        4. Healthcare
        5. Government
        6. Hospitality
        7. Media & Entertainment
        8. Others (Manufacturing, Utilities)
      6. By Country
        1. China
        2. India
        3. Japan
        4. South Korea
        5. Australia & New Zealand
        6. Indonesia
        7. Malaysia
        8. Singapore
        9. Vietnam
        10. Rest of APAC
  6. China Customer Experience Management (CXM) Market Overview
    1. Market Size & Forecast, 2019–2030
      1. By Value (USD Billion)
    2. Market Share & Forecast
      1. By Component
      2. By Touchpoint
      3. By Deployment Mode
      4. By Enterprise Size
      5. By Industry Vertical
  7. India Customer Experience Management (CXM) Market Overview
    1. Market Size & Forecast, 2019–2030
      1. By Value (USD Billion)
    2. Market Share & Forecast
      1. By Component
      2. By Touchpoint
      3. By Deployment Mode
      4. By Enterprise Size
      5. By Industry Vertical
  8. Japan Customer Experience Management (CXM) Market Overview
    1. Market Size & Forecast, 2019–2030
      1. By Value (USD Billion)
    2. Market Share & Forecast
      1. By Component
      2. By Touchpoint
      3. By Deployment Mode
      4. By Enterprise Size
      5. By Industry Vertical
  9. South Korea Customer Experience Management (CXM) Market Overview
    1. Market Size & Forecast, 2019–2030
      1. By Value (USD Billion)
    2. Market Share & Forecast
      1. By Component
      2. By Touchpoint
      3. By Deployment Mode
      4. By Enterprise Size
      5. By Industry Vertical
  10. Australia & New Zealand Customer Experience Management (CXM) Market Overview
    1. Market Size & Forecast, 2019–2030
      1. By Value (USD Billion)
    2. Market Share & Forecast
      1. By Component
      2. By Touchpoint
      3. By Deployment Mode
      4. By Enterprise Size
      5. By Industry Vertical
  11. Indonesia Customer Experience Management (CXM) Market Overview
    1. Market Size & Forecast, 2019–2030
      1. By Value (USD Billion)
    2. Market Share & Forecast
      1. By Component
      2. By Touchpoint
      3. By Deployment Mode
      4. By Enterprise Size
      5. By Industry Vertical
  12. Malaysia Customer Experience Management (CXM) Market Overview
    1. Market Size & Forecast, 2019–2030
      1. By Value (USD Billion)
    2. Market Share & Forecast
      1. By Component
      2. By Touchpoint
      3. By Deployment Mode
      4. By Enterprise Size
      5. By Industry Vertical
  13. Singapore Customer Experience Management (CXM) Market Overview
    1. Market Size & Forecast, 2019–2030
      1. By Value (USD Billion)
    2. Market Share & Forecast
      1. By Component
      2. By Touchpoint
      3. By Deployment Mode
      4. By Enterprise Size
      5. By Industry Vertical
  14. Vietnam Customer Experience Management (CXM) Market Overview
    1. Market Size & Forecast, 2019–2030
      1. By Value (USD Billion)
    2. Market Share & Forecast
      1. By Component
      2. By Touchpoint
      3. By Deployment Mode
      4. By Enterprise Size
      5. By Industry Vertical
  15. Rest of APAC Customer Experience Management (CXM) Market Overview
    1. Market Size & Forecast, 2019–2030
      1. By Value (USD Billion)
    2. Market Share & Forecast
      1. By Component
      2. By Touchpoint
      3. By Deployment Mode
      4. By Enterprise Size
      5. By Industry Vertical
  16. Asia Pacific Customer Experience Management (CXM) Market: Import & Export
  17. Competitive Landscape
    1. List of Key Players and Their Offerings
    2. Asia Pacific Customer Experience Management (CXM) Company Market Share Analysis, 2023
    3. Competitive Benchmarking, By Operating Parameters
    4. Key Strategic Development (Mergers, Acquisitions, Partnerships, etc.)
  18. Impact of Escalating Geopolitical Tensions in Asia Pacific Customer Experience Management (CXM) Market
  19. Company Profiles (Company Overview, Financial Matrix, Competitive landscape, Key Personnel, Key Competitors, Contact Address, Strategic Outlook, and SWOT Analysis)
    1. Adobe
    2. Avaya Inc.
    3. IBM Corporation
    4. NICE Ltd.
    5. Oracle Corporation
    6. SAP SE
    7. Verint Systems, Inc.
    8. SAS Institute Inc.
    9. Salesforce.com, Inc.
    10. Zendesk
    11. Other Prominent Players
  20. Key Strategic Recommendations
  21. Research Methodology
    1. Qualitative Research
      1. Primary & Secondary Research
    2. Quantitative Research
    3. Market Breakdown & Data Triangulation
      1. Secondary Research
      2. Primary Research
    4. Breakdown of Primary Research Respondents, By Country
    5. Assumption & Limitation

 

* Financial information of non-listed companies will be provided as per availability

**The segmentation and the companies are subjected to modifications based on in-depth secondary for the final deliverable

 

List of Figures

 

Figure 1       Asia Pacific Customer Experience Management (CXM) Market Segmentation

Figure 2       Asia Pacific Customer Experience Management (CXM) Market Value Chain Analysis

Figure 3       Company Market Share Analysis, 2023

Figure 4       Asia Pacific Customer Experience Management (CXM) Market Size, By Value (USD Billion), 2019–2030

Figure 5       Asia Pacific Customer Experience Management (CXM) Market Share, By Component, By Value (USD Billion), 2019–2030

Figure 6       Asia Pacific Customer Experience Management (CXM) Market Share, By Touchpoint, By Value (USD Billion), 2019–2030

Figure 7       Asia Pacific Customer Experience Management (CXM) Market Share, By Deployment Mode, By Value (USD Billion), 2019–2030

Figure 8       Asia Pacific Customer Experience Management (CXM) Market Share, By Enterprise Size, By Value (USD Billion), 2019–2030

Figure 9       Asia Pacific Customer Experience Management (CXM) Market Share, By Industry Vertical, By Value (USD Billion), 2019–2030

Figure 10     Asia Pacific Customer Experience Management (CXM) Market Share, By Country, By Value (USD Billion), 2019–2030

Figure 11     China Customer Experience Management (CXM) Market Size, By Value (USD Billion), 2019–2030

Figure 12     China Customer Experience Management (CXM) Market Share, By Component, By Value (USD Billion), 2019–2030

Figure 13     China Customer Experience Management (CXM) Market Share, By Touchpoint, By Value (USD Billion), 2019–2030

Figure 14     China Customer Experience Management (CXM) Market Share, By Deployment Mode, By Value (USD Billion), 2019–2030

Figure 15     China Customer Experience Management (CXM) Market Share, By Enterprise Size, By Value (USD Billion), 2019–2030

Figure 16     China Customer Experience Management (CXM) Market Share, By Industry Vertical, By Value (USD Billion), 2019–2030

Figure 17     India Customer Experience Management (CXM) Market Size, By Value (USD Billion), 2019–2030

Figure 18     India Customer Experience Management (CXM) Market Share, By Component, By Value (USD Billion), 2019–2030

Figure 19     India Customer Experience Management (CXM) Market Share, By Touchpoint, By Value (USD Billion), 2019–2030

Figure 20     India Customer Experience Management (CXM) Market Share, By Deployment Mode, By Value (USD Billion), 2019–2030

Figure 21     India Customer Experience Management (CXM) Market Share, By Enterprise Size, By Value (USD Billion), 2019–2030

Figure 22     India Customer Experience Management (CXM) Market Share, By Industry Vertical, By Value (USD Billion), 2019–2030

Figure 23     Japan Customer Experience Management (CXM) Market Size, By Value (USD Billion), 2019–2030

Figure 24     Japan Customer Experience Management (CXM) Market Share, By Component, By Value (USD Billion), 2019–2030

Figure 25     Japan Customer Experience Management (CXM) Market Share, By Touchpoint, By Value (USD Billion), 2019–2030

Figure 26     Japan Customer Experience Management (CXM) Market Share, By Deployment Mode, By Value (USD Billion), 2019–2030

Figure 27     Japan Customer Experience Management (CXM) Market Share, By Enterprise Size, By Value (USD Billion), 2019–2030

Figure 28     Japan Customer Experience Management (CXM) Market Share, By Industry Vertical, By Value (USD Billion), 2019–2030

Figure 29     South Korea Customer Experience Management (CXM) Market Size, By Value (USD Billion), 2019–2030

Figure 30     South Korea Customer Experience Management (CXM) Market Share, By Component, By Value (USD Billion), 2019–2030

Figure 31     South Korea Customer Experience Management (CXM) Market Share, By Touchpoint, By Value (USD Billion), 2019–2030

Figure 32     South Korea Customer Experience Management (CXM) Market Share, By Deployment Mode, By Value (USD Billion), 2019–2030

Figure 33     South Korea Customer Experience Management (CXM) Market Share, By Enterprise Size, By Value (USD Billion), 2019–2030

Figure 34     South Korea Customer Experience Management (CXM) Market Share, By Industry Vertical, By Value (USD Billion), 2019–2030

Figure 35     Australia & New Zealand Customer Experience Management (CXM) Market Size, By Value (USD Billion), 2019–2030

Figure 36     Australia & New Zealand Customer Experience Management (CXM) Market Share, By Component, By Value (USD Billion), 2019–2030

Figure 37     Australia & New Zealand Customer Experience Management (CXM) Market Share, By Touchpoint, By Value (USD Billion), 2019–2030

Figure 38     Australia & New Zealand Customer Experience Management (CXM) Market Share, By Deployment Mode, By Value (USD Billion), 2019–2030

Figure 39     Australia & New Zealand Customer Experience Management (CXM) Market Share, By Enterprise Size, By Value (USD Billion), 2019–2030

Figure 40     Australia & New Zealand Customer Experience Management (CXM) Market Share, By Industry Vertical, By Value (USD Billion), 2019–2030

Figure 41     Indonesia Customer Experience Management (CXM) Market Size, By Value (USD Billion), 2019–2030

Figure 42     Indonesia Customer Experience Management (CXM) Market Share, By Component, By Value (USD Billion), 2019–2030

Figure 43     Indonesia Customer Experience Management (CXM) Market Share, By Touchpoint, By Value (USD Billion), 2019–2030

Figure 44     Indonesia Customer Experience Management (CXM) Market Share, By Deployment Mode, By Value (USD Billion), 2019–2030

Figure 45     Indonesia Customer Experience Management (CXM) Market Share, By Enterprise Size, By Value (USD Billion), 2019–2030

Figure 46     Indonesia Customer Experience Management (CXM) Market Share, By Industry Vertical, By Value (USD Billion), 2019–2030

Figure 47     Malaysia Customer Experience Management (CXM) Market Size, By Value (USD Billion), 2019–2030

Figure 48     Malaysia Customer Experience Management (CXM) Market Share, By Component, By Value (USD Billion), 2019–2030

Figure 49     Malaysia Customer Experience Management (CXM) Market Share, By Touchpoint, By Value (USD Billion), 2019–2030

Figure 50     Malaysia Customer Experience Management (CXM) Market Share, By Deployment Mode, By Value (USD Billion), 2019–2030

Figure 51     Malaysia Customer Experience Management (CXM) Market Share, By Industry Vertical, By Value (USD Billion), 2019–2030

Figure 52     Malaysia Customer Experience Management (CXM) Market Share, By Enterprise Size, By Value (USD Billion), 2019–2030

Figure 53     Singapore Customer Experience Management (CXM) Market Size, By Value (USD Billion), 2019–2030

Figure 54     Singapore Customer Experience Management (CXM) Market Share, By Component, By Value (USD Billion), 2019–2030

Figure 55     Singapore Customer Experience Management (CXM) Market Share, By Touchpoint, By Value (USD Billion), 2019–2030

Figure 56     Singapore Customer Experience Management (CXM) Market Share, By Deployment Mode, By Value (USD Billion), 2019–2030

Figure 57     Singapore Customer Experience Management (CXM) Market Share, By Enterprise Size, By Value (USD Billion), 2019–2030

Figure 58     Singapore Customer Experience Management (CXM) Market Share, By Industry Vertical, By Value (USD Billion), 2019–2030

Figure 59     Vietnam Customer Experience Management (CXM) Market Size, By Value (USD Billion), 2019–2030

Figure 60     Vietnam Customer Experience Management (CXM) Market Share, By Component, By Value (USD Billion), 2019–2030

Figure 61     Vietnam Customer Experience Management (CXM) Market Share, By Touchpoint, By Value (USD Billion), 2019–2030

Figure 62     Vietnam Customer Experience Management (CXM) Market Share, By Deployment Mode, By Value (USD Billion), 2019–2030

Figure 63     Vietnam Customer Experience Management (CXM) Market Share, By Enterprise Size, By Value (USD Billion), 2019–2030

Figure 64     Vietnam Customer Experience Management (CXM) Market Share, By Industry Vertical, By Value (USD Billion), 2019–2030

Figure 65     Rest of APAC Customer Experience Management (CXM) Market Size, By Value (USD Billion), 2019–2030

Figure 66     Rest of APAC Customer Experience Management (CXM) Market Share, By Component, By Value (USD Billion), 2019–2030

Figure 67     Rest of APAC Customer Experience Management (CXM) Market Share, By Touchpoint, By Value (USD Billion), 2019–2030

Figure 68     Rest of APAC Customer Experience Management (CXM) Market Share, By Deployment Mode, By Value (USD Billion), 2019–2030

Figure 69     Rest of APAC Customer Experience Management (CXM) Market Share, By Enterprise Size, By Value (USD Billion), 2019–2030

Figure 70     Rest of APAC Customer Experience Management (CXM) Market Share, By Industry Vertical, By Value (USD Billion), 2019–2030

 

List of Tables

 

Table 1      Asia Pacific Customer Experience Management (CXM) Market Size, By Value (USD Billion), 2019–2030

Table 2      Asia Pacific Customer Experience Management (CXM) Market Share, By Component, By Value (USD Billion), 2019–2030

Table 3      Asia Pacific Customer Experience Management (CXM) Market Share, By Touchpoint, By Value (USD Billion), 2019–2030

Table 4      Asia Pacific Customer Experience Management (CXM) Market Share, By Deployment Mode, By Value (USD Billion), 2019–2030

Table 5      Asia Pacific Customer Experience Management (CXM) Market Share, By Enterprise Size, By Value (USD Billion), 2019–2030

Table 6      Asia Pacific Customer Experience Management (CXM) Market Share, By Industry Vertical, By Value (USD Billion), 2019–2030

Table 7      Asia Pacific Customer Experience Management (CXM) Market Share, By Country, By Value (USD Billion), 2019–2030

Table 8      China Customer Experience Management (CXM) Market Size, By Value (USD Billion), 2019–2030

Table 9      China Customer Experience Management (CXM) Market Share, By Component, By Value (USD Billion), 2019–2030

Table 10    China Customer Experience Management (CXM) Market Share, By Touchpoint, By Value (USD Billion), 2019–2030

Table 11    China Customer Experience Management (CXM) Market Share, By Deployment Mode, By Value (USD Billion), 2019–2030

Table 12    China Customer Experience Management (CXM) Market Share, By Enterprise Size, By Value (USD Billion), 2019–2030

Table 13    China Customer Experience Management (CXM) Market Share, By Industry Vertical, By Value (USD Billion), 2019–2030

Table 14    India Customer Experience Management (CXM) Market Size, By Value (USD Billion), 2019–2030

Table 15    India Customer Experience Management (CXM) Market Share, By Component, By Value (USD Billion), 2019–2030

Table 16    India Customer Experience Management (CXM) Market Share, By Touchpoint, By Value (USD Billion), 2019–2030

Table 17    India Customer Experience Management (CXM) Market Share, By Deployment Mode, By Value (USD Billion), 2019–2030

Table 18    India Customer Experience Management (CXM) Market Share, By Enterprise Size, By Value (USD Billion), 2019–2030

Table 19    India Customer Experience Management (CXM) Market Share, By Industry Vertical, By Value (USD Billion), 2019–2030

Table 20    Japan Customer Experience Management (CXM) Market Size, By Value (USD Billion), 2019–2030

Table 21    Japan Customer Experience Management (CXM) Market Share, By Component, By Value (USD Billion), 2019–2030

Table 22    Japan Customer Experience Management (CXM) Market Share, By Touchpoint, By Value (USD Billion), 2019–2030

Table 23    Japan Customer Experience Management (CXM) Market Share, By Deployment Mode, By Value (USD Billion), 2019–2030

Table 24    Japan Customer Experience Management (CXM) Market Share, By Enterprise Size, By Value (USD Billion), 2019–2030

Table 25    Japan Customer Experience Management (CXM) Market Share, By Industry Vertical, By Value (USD Billion), 2019–2030

Table 26    South Korea Customer Experience Management (CXM) Market Size, By Value (USD Billion), 2019–2030

Table 27    South Korea Customer Experience Management (CXM) Market Share, By Component, By Value (USD Billion), 2019–2030

Table 28    South Korea Customer Experience Management (CXM) Market Share, By Touchpoint, By Value (USD Billion), 2019–2030

Table 29    South Korea Customer Experience Management (CXM) Market Share, By Deployment Mode, By Value (USD Billion), 2019–2030

Table 30    South Korea Customer Experience Management (CXM) Market Share, By Enterprise Size, By Value (USD Billion), 2019–2030

Table 31    South Korea Customer Experience Management (CXM) Market Share, By Industry Vertical, By Value (USD Billion), 2019–2030

Table 32    Australia & New Zealand Customer Experience Management (CXM) Market Size, By Value (USD Billion), 2019–2030

Table 33    Australia & New Zealand Customer Experience Management (CXM) Market Share, By Component, By Value (USD Billion), 2019–2030

Table 34    Australia & New Zealand Customer Experience Management (CXM) Market Share, By Touchpoint, By Value (USD Billion), 2019–2030

Table 35    Australia & New Zealand Customer Experience Management (CXM) Market Share, By Deployment Mode, By Value (USD Billion), 2019–2030

Table 36    Australia & New Zealand Customer Experience Management (CXM) Market Share, By Enterprise Size, By Value (USD Billion), 2019–2030

Table 37    Australia & New Zealand Customer Experience Management (CXM) Market Share, By Industry Vertical, By Value (USD Billion), 2019–2030

Table 38    Indonesia Customer Experience Management (CXM) Market Size, By Value (USD Billion), 2019–2030

Table 39    Indonesia Customer Experience Management (CXM) Market Share, By Component, By Value (USD Billion), 2019–2030

Table 40    Indonesia Customer Experience Management (CXM) Market Share, By Touchpoint, By Value (USD Billion), 2019–2030

Table 41    Indonesia Customer Experience Management (CXM) Market Share, By Deployment Mode, By Value (USD Billion), 2019–2030

Table 42    Indonesia Customer Experience Management (CXM) Market Share, By Enterprise Size, By Value (USD Billion), 2019–2030

Table 43    Indonesia Customer Experience Management (CXM) Market Share, By Industry Vertical, By Value (USD Billion), 2019–2030

Table 44    Malaysia Customer Experience Management (CXM) Market Size, By Value (USD Billion), 2019–2030

Table 45    Malaysia Customer Experience Management (CXM) Market Share, By Component, By Value (USD Billion), 2019–2030

Table 46    Malaysia Customer Experience Management (CXM) Market Share, By Touchpoint, By Value (USD Billion), 2019–2030

Table 47    Malaysia Customer Experience Management (CXM) Market Share, By Deployment Mode, By Value (USD Billion), 2019–2030

Table 48    Malaysia Customer Experience Management (CXM) Market Share, By Industry Vertical, By Value (USD Billion), 2019–2030

Table 49    Malaysia Customer Experience Management (CXM) Market Share, By Enterprise Size, By Value (USD Billion), 2019–2030

Table 50    Singapore Customer Experience Management (CXM) Market Size, By Value (USD Billion), 2019–2030

Table 51    Singapore Customer Experience Management (CXM) Market Share, By Component, By Value (USD Billion), 2019–2030

Table 52    Singapore Customer Experience Management (CXM) Market Share, By Touchpoint, By Value (USD Billion), 2019–2030

Table 53    Singapore Customer Experience Management (CXM) Market Share, By Deployment Mode, By Value (USD Billion), 2019–2030

Table 54    Singapore Customer Experience Management (CXM) Market Share, By Enterprise Size, By Value (USD Billion), 2019–2030

Table 55    Singapore Customer Experience Management (CXM) Market Share, By Industry Vertical, By Value (USD Billion), 2019–2030

Table 56    Vietnam Customer Experience Management (CXM) Market Size, By Value (USD Billion), 2019–2030

Table 57    Vietnam Customer Experience Management (CXM) Market Share, By Component, By Value (USD Billion), 2019–2030

Table 58    Vietnam Customer Experience Management (CXM) Market Share, By Touchpoint, By Value (USD Billion), 2019–2030

Table 59    Vietnam Customer Experience Management (CXM) Market Share, By Deployment Mode, By Value (USD Billion), 2019–2030

Table 60    Vietnam Customer Experience Management (CXM) Market Share, By Enterprise Size, By Value (USD Billion), 2019–2030

Table 61    Vietnam Customer Experience Management (CXM) Market Share, By Industry Vertical, By Value (USD Billion), 2019–2030

Table 62    Rest of APAC Customer Experience Management (CXM) Market Size, By Value (USD Billion), 2019–2030

Table 63    Rest of APAC Customer Experience Management (CXM) Market Share, By Component, By Value (USD Billion), 2019–2030

Table 64    Rest of APAC Customer Experience Management (CXM) Market Share, By Touchpoint, By Value (USD Billion), 2019–2030

Table 65    Rest of APAC Customer Experience Management (CXM) Market Share, By Deployment Mode, By Value (USD Billion), 2019–2030

Table 66    Rest of APAC Customer Experience Management (CXM) Market Share, By Enterprise Size, By Value (USD Billion), 2019–2030

Table 67    Rest of APAC Customer Experience Management (CXM) Market Share, By Industry Vertical, By Value (USD Billion), 2019–2030

Table 68    Adobe Company Overview

Table 69    Adobe Financial Overview

Table 70    Avaya Inc. Company Overview

Table 71    Avaya Inc. Financial Overview

Table 72    IBM Corporation Company Overview

Table 73    IBM Corporation Financial Overview

Table 74    NICE Ltd. Company Overview

Table 75    NICE Ltd. Financial Overview

Table 76    Oracle Corporation Company Overview

Table 77    Oracle Corporation Financial Overview

Table 78    SAP SE Company Overview

Table 79    SAP SE Financial Overview

Table 80    Verint Systems, Inc. Company Overview

Table 81    Verint Systems, Inc. Financial Overview

Table 82    SAS Institute Inc. Company Overview

Table 83    SAS Institute Inc. Financial Overview

Table 84    Salesforce.com, inc. Company Overview

Table 85    Salesforce.com, inc. Financial Overview

Table 86    Zendesk Company Overview

Table 87    Zendesk Financial Overview

Market Segmentation

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Frequently Asked Questions (FAQs):

Ans: Asia Pacific Customer Experience Management (CXM) Market size was estimated at USD 5.5 billion in 2023.
Ans: During the forecast period between 2024 and 2030, Asia Pacific Customer Experience Management (CXM) market size is expected to grow at a CAGR of 16% reaching a value of USD 15.4 billion by 2030.
Ans: Major factors driving the growth of Asia Pacific Customer Experience Management (CXM) Market include rising consumer expectations and rapid digitization of businesses across various industries.
Ans: Major companies in Asia Pacific Customer Experience Management (CXM) Market include Adobe, Avaya Inc., IBM Corporation, NICE Ltd., Oracle Corporation, SAP SE, Verint Systems, Inc., SAS Institute Inc., Salesforce.com, inc., and Zendesk.
Ans: The solution segment holds a larger market share of Asia Pacific Customer Experience Management (CXM) Market by component.
Ans: Japan is expected to grow at the fastest rate in Asia Pacific Customer Experience Management (CXM) Market during the forecast period between 2024 and 2030.