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Asia Pacific Gift Card And Incentive Card Market

Asia Pacific Gift Card And Incentive Card Market

Asia Pacific Gift Card and Incentive Card Market, By Card Type (Closed-Loop Card, Open-Loop Card); By Consumer (Individual, Corporate); By Distribution Channel (Online, Offline); By Spend Category (E-commerce & Departmental Stores, Restaurants & Bars, Supermarkets, Hypermarkets, and Convenience Stores, Entertainment & Gaming, Specialty Stores, Others (Travel, Health & Wellness)); By Country (China, India, Japan, South Korea, Australia & New Zealand, Indonesia, Malaysia, Singapore, Vietnam, Rest of Asia Pacific); Trend Analysis, Competitive Landscape & Forecast, 2019–2030

  • Published Date: August 2024
  • Report ID: BWC24589
  • Available Format: PDF
  • Page: 200

Report Overview

Thriving e-commerce sector across the region, corporate incentives, and growing adoption of digital payment solutions are expected to fuel the growth of Asia Pacific Gift Card and Incentive Card Market during the forecast period between 2024 and 2030.

Asia Pacific Gift Card and Incentive Card Market – Industry Trends & Forecast Report, 2030

Asia Pacific Gift Card and Incentive Card Market size by value was estimated at USD 217.10 billion in 2023. During the forecast period between 2024 and 2030, Asia Pacific Gift Card and Incentive Card Market size is expected to expand at a CAGR of 7.20% reaching a value of USD 350.56 billion by 2030. Asia Pacific Gift Card and Incentive Card Market is driven by the rising popularity of digital payments, increasing e-commerce activities, and growing corporate adoption for employee rewards and customer incentives. Additionally, enhanced security features and the convenience of personalized gifting options boost market growth. The expanding middle class, increasing consumer awareness, and technological advancements in card processing also contribute to the market's expansion. Collaborations between retailers and fintech companies further propel market development.

Asia Pacific Gift Card and Incentive Card Market

Gift Card and Incentive Card Market – Overview

Gift cards and incentive cards are prepaid cards used as rewards or gifts. Gift cards are typically used for personal shopping, allowing recipients to spend a predetermined amount at specific retailers or online stores. Incentive cards are used in business contexts to motivate employees or customers, often tied to performance or loyalty programs. Both types of cards offer convenience, flexibility, and a range of spending options. They are popular due to their ease of use and the ability to be customized with branding or specific usage restrictions, making them effective tools for both personal and corporate applications.

Asia Pacific Gift Card and Incentive Card Market     

Growth Drivers

Deepening Smartphone Penetration

The rapid proliferation of smartphones across Asia Pacific region has significantly boosted the growth of Gift Card And Incentive Card Market in the world’s most populous region. As more consumers use smartphones for various transactions, digital gift cards have become increasingly popular. The trend is driven by the convenience and immediacy of mobile transactions, enabling users to purchase, store, and redeem gift cards seamlessly. Consequently, businesses are leveraging this shift to enhance customer engagement and drive sales through digital incentive programs.

Challenges

Limited Acceptance

The growth of Asia Pacific Gift Card and Incentive Card Market faces a significant challenge in the form of limited acceptance due to various challenges, including low consumer awareness, a lack of infrastructure, and cultural preferences for cash gifts. Despite the growth potential, many consumers remain hesitant to adopt gift cards, preferring traditional gifting methods. Additionally, limited merchant acceptance and redemption options hinder widespread adoption, making it difficult for the market to gain significant traction across the region.

Impact of Escalating Geopolitical Tensions on Asia Pacific Gift Card and Incentive Card Market     

Escalating geopolitical tensions in Asia Pacific region could significantly impact Gift Card and Incentive Card Market. Trade disruptions and economic instability can lead to decreased consumer confidence and spending, directly affecting the demand for gift cards. Supply chain interruptions may hinder the availability of physical cards, while regulatory changes could complicate cross-border transactions for digital cards. Additionally, businesses might cut back on incentive programs as a cost-saving measure during uncertain times. These factors collectively can lead to a contraction in the market, with slowed growth and reduced profitability for companies operating in this space. However, increased digitalization and the shift to e-commerce can offer some resilience and opportunities for adaptation amidst geopolitical uncertainties.

Asia Pacific Gift Card and Incentive Card Market

Segmental Information

Asia Pacific Gift Card and Incentive Card Market – By Card Type

By card type, Asia Pacific Gift Card and Incentive Card Market is bifurcated into Closed-Loop Card and Open-Loop Card segments. The closed-loop cards segment holds a higher market share in Asia Pacific Gift Card and Incentive Card Market. The closed-loop card  type can only be used at specific merchants or within particular retail networks, offering advantages such as targeted marketing and customer loyalty. Closed-loop cards are popular among businesses for rewarding employees and customers, which drives their significant presence in the market compared to open-loop cards, which are more flexible but less targeted.

Asia Pacific Gift Card and Incentive Card Market Trend

Asia Pacific Gift Card and Incentive Card Market – By Consumer

Based on consumer, Asia Pacific Gift Card and Incentive Card Market is split into Individual and Corporate segments. The corporate segment holds a larger share in Asia Pacific Gift Card and Incentive Card Market by consumer. Corporate consumers dominate the market due to the increasing adoption of gift cards and incentive cards by businesses for employee rewards, client gifts, and promotional purposes. Corporations favor these cards for their flexibility, convenience, and effectiveness in enhancing employee satisfaction and customer loyalty. The trend towards digital transformation and corporate gifting is also contributing to the growth of this segment.

Asia Pacific Gift Card and Incentive Card Market Demand

Asia Pacific Gift Card and Incentive Card Market – By Distribution Channel

On the basis of distribution channel, Asia Pacific Gift Card and Incentive Card Market is divided into Online and Offline segments. The online segment accounts for a larger share in Asia Pacific Gift Card and Incentive Card Market by distribution channel. The growth of digital transactions and e-commerce across the region has driven the demand for online gift cards and incentive cards, offering convenience and a broad reach. The increasing popularity of online shopping and digital gifting solutions contributes to this segment's dominance, making it a preferred choice for both consumers and businesses in the Asia Pacific region.

Asia Pacific Gift Card and Incentive Card Market – By Country

Regionally, Asia Pacific Gift Card and Incentive Card Market is divided into China, India, Japan, South Korea, Australia & New Zealand, Indonesia, Malaysia, Singapore, Vietnam, and Rest of Asia Pacific. China is the leading country in Asia Pacific Gift Card and Incentive Card Market. China dominates this market due to its large population, rapid economic growth, and increasing adoption of digital payment methods. The country's robust retail and e-commerce sectors also contribute significantly to the demand for gift and incentive cards. Other countries like India and Japan follow, but China's market share remains the largest due to its expansive consumer base and economic influence.

Competitive Landscape

Major companies in the highly competitive Asia Pacific Gift Card and Incentive Card Market include Sodexo, Edenred, Blackhawk Network, CKS Gift Cards, Qwikrewards, eVoucher India, IGP, LivQuik, and Woohoo. To further enhance their market share, these companies employ various strategies, including mergers and acquisitions, partnerships, joint ventures, license agreements, and new product launches.

Scope of the Report

Attributes

Details

Years Considered

Historical Data – 2019–2023

Base Year – 2023

Estimated Year – 2024

Forecast Period – 2024–2030

Facts Covered

Revenue in USD Billion 

Market Coverage

China, India, Japan, South Korea, Australia & New Zealand, Indonesia, Malaysia, Singapore, Vietnam, Rest of Asia Pacific

Product/Service Segmentation

Card Type, Consumer, Distribution Channel, Spend Category, Country

Key Players

Sodexo, Edenred, Blackhawk Network, CKS Gift Cards, Qwikrewards, eVoucher India, IGP, LivQuik, Woohoo

 

By Card Type

  • Closed-Loop Card

  • Open-Loop Card

By Consumer

  • Individual

  • Corporate

By Distribution Channel

  • Online

  • Offline

By Spend Category

  • E-commerce & Departmental Stores

  • Restaurants & Bars

  • Supermarket

  • Hypermarkets & Convenience Store

  • Entertainment & Gaming

  • Specialty Store

  • Others (Travel, Health & Wellness)

By Country

  • China

  • India

  • Japan

  • South Korea

  • Australia & New Zealand

  • Indonesia

  • Malaysia

  • Singapore

  • Vietnam

  • Rest of Asia Pacific

  1. Research Framework
    1. Research Objective
    2. Product Overview
    3. Market Segmentation
  2. Executive Summary
  3. Asia Pacific Gift Card and Incentive Card Market Insights
    1. Industry Value Chain Analysis
    2. DROC Analysis
      1. Growth Drivers
        1. E-commerce boom
        2. Increased smartphone penetration
        3. Shifting consumer preferences
        4. Demand for cash alternatives
      2. Restraints
        1. Limited acceptance
        2. Security concerns
      3.  Opportunities
        1. Corporate gifting
        2. Technological innovation
      4. Challenges
        1. High fees
        2. Lack of transparency
    3. Technological Advancements/Recent Developments
    4. Regulatory Framework
    5. Porter’s Five Forces Analysis
      1. Bargaining Power of Suppliers
      2. Bargaining Power of Buyers
      3. Threat of New Entrants
      4. Threat of Substitutes
      5. Intensity of Rivalry
  4. Asia Pacific Gift Card and Incentive Card Market: Marketing Strategies
  5. Asia Pacific Gift Card and Incentive Card Market: Pricing Analysis
  6. Asia Pacific Gift Card and Incentive Card Market Overview
    1. Market Size & Forecast, 2019–2030
      1. By Value (USD Billion)
    2. Market Share & Forecast
      1. By Card Type
        1. Closed-Loop Card
        2. Open-Loop Card
      2. By Consumer
        1. Individual
        2. Corporate
      3. By Distribution Channel
        1. Online
        2. Offline
      4. By Spend Category
        1. E-commerce & Departmental Stores
        2. Restaurants & Bars
        3. Supermarket
        4. Hypermarket & Convenience Store
        5. Entertainment & Gaming
        6. Specialty Store
        7. Others (Travel, Health & Wellness)
      5. By Country
        1. China
        2. India
        3. Japan
        4. South Korea
        5. Australia & New Zealand
        6. Indonesia
        7. Malaysia
        8. Singapore
        9. Vietnam
        10. Rest of Asia Pacific
  7. China Gift Card and Incentive Card Market
    1. Market Size & Forecast, 2019–2030
      1. By Value (USD Million)
    2. Market Share & Forecast
      1. By Card Type
      2. By Consumer
      3. By Distribution Channel
      4. By Spend Category
  8. India Gift Card and Incentive Card Market
    1. Market Size & Forecast, 2019–2030
      1. By Value (USD Million)
    2. Market Share & Forecast
      1. By Card Type
      2. By Consumer
      3. By Distribution Channel
      4. By Spend Category
  9. Japan Gift Card and Incentive Card Market
    1. Market Size & Forecast, 2019–2030
      1. By Value (USD Million)
    2. Market Share & Forecast
      1. By Card Type
      2. By Consumer
      3. By Distribution Channel
      4. By Spend Category
  10. South Korea Gift Card and Incentive Card Market
    1. Market Size & Forecast, 2019–2030
      1. By Value (USD Million)
    2. Market Share & Forecast
      1. By Card Type
      2. By Consumer
      3. By Distribution Channel
      4. By Spend Category
  11. Australia & New Zealand Gift Card and Incentive Card Market
    1. Market Size & Forecast, 2019–2030
      1. By Value (USD Million)
    2. Market Share & Forecast
      1. By Card Type
      2. By Consumer
      3. By Distribution Channel
      4. By Spend Category
  12. Indonesia Gift Card and Incentive Card Market
    1. Market Size & Forecast, 2019–2030
      1. By Value (USD Million)
    2. Market Share & Forecast
      1. By Card Type
      2. By Consumer
      3. By Distribution Channel
      4. By Spend Category
  13. Malaysia Gift Card and Incentive Card Market
    1. Market Size & Forecast, 2019–2030
      1. By Value (USD Million)
    2. Market Share & Forecast
      1. By Card Type
      2. By Consumer
      3. By Distribution Channel
      4. By Spend Category
  14. Singapore Gift Card and Incentive Card Market
    1. Market Size & Forecast, 2019–2030
      1. By Value (USD Million)
    2. Market Share & Forecast
      1. By Card Type
      2. By Consumer
      3. By Distribution Channel
      4. By Spend Category
  15. Vietnam Gift Card and Incentive Card Market
    1. Market Size & Forecast, 2019–2030
      1. By Value (USD Million)
    2. Market Share & Forecast
      1. By Card Type
      2. By Consumer
      3. By Distribution Channel
      4. By Spend Category
  16. Rest of Asia Pacific Gift Card and Incentive Card Market
    1. Market Size & Forecast, 2019–2030
      1. By Value (USD Million)
    2. Market Share & Forecast
      1. By Card Type
      2. By Consumer
      3. By Distribution Channel
      4. By Spend Category
  17. Competitive Landscape
    1. List of Key Players and Their Offerings
    2. Asia Pacific Gift Card and Incentive Card Company Market Share Analysis, 2023
    3. Competitive Benchmarking, By Operating Parameters
    4. Key Strategic Developments (Mergers, Acquisitions, Partnerships, etc.)
  18. Impact of Escalating Geopolitical Tensions on Asia Pacific Gift Card and Incentive Card Market
  19. Company Profiles (Company Overview, Financial Matrix, Competitive Landscape, Key Personnel, Key Competitors, Contact Address, Strategic Outlook, and SWOT Analysis)
    1. Sodexo
    2. Edenred
    3. Blackhawk Network
    4. CKS Gift Cards
    5. Qwikrewards
    6. eVoucher India
    7. IGP
    8. LivQuik
    9. Woohoo
    10. Other Prominent Players
  20. Key Strategic Recommendations
  21. Research Methodology
    1.  Qualitative Research
      1.  Primary & Secondary Research
    2.  Quantitative Research
    3.  Market Breakdown & Data Triangulation
      1.  Secondary Research
      2.  Primary Research
    4.  Breakdown of Primary Research Respondents, By Region
    5.  Assumptions & Limitations

*Financial information of non-listed companies can be provided as per availability.

**The segmentation and the companies are subject to modifications based on in-depth secondary research for the final deliverable

 

List of Figures

 

Figure 1       Asia Pacific Gift Card and Incentive Card Segmentation                       

Figure 2       Asia Pacific Gift Card and Incentive Card Market Value Chain Analysis                     

Figure 3       Company Market Share Analysis, 2023                  

Figure 4       Asia Pacific Gift Card and Incentive Card Market Size, By Value (USD Million), 2019–2030                    

Figure 5       Asia Pacific Gift Card and Incentive Card Market Share, By Card Type, By Value, 2019–2030                    

Figure 6       Asia Pacific Gift Card and Incentive Card Market Share, By Consumer, By Value, 2019–2030                    

Figure 7       Asia Pacific Gift Card and Incentive Card Market Share, By Distribution Channel, By Value, 2019–2030                        

Figure 8       Asia Pacific Gift Card and Incentive Card Market Share, By Spend Category, By Value, 2019–2030                   

Figure 9       Asia Pacific Gift Card and Incentive Card Market Share, By Country, By Value, 2019–2030                    

Figure 10     China Gift Card and Incentive Card Market Size, By Value (USD Million), 2019–2030                    

Figure 11     China Gift Card and Incentive Card Market Share, By Card Type, By Value, 2019–2030                    

Figure 12     China Gift Card and Incentive Card Market Share, By Consumer, By Value, 2019–2030                    

Figure 13     China Gift Card and Incentive Card Market Share, By Distribution Channel, By Value, 2019–2030                   

Figure 14     China Gift Card and Incentive Card Market Share, By Spend Category, By Value, 2019–2030                    

Figure 15     India Gift Card and Incentive Card Market Size, By Value (USD Million), 2019–2030                    

Figure 16     India Gift Card and Incentive Card Market Share, By Card Type, By Value, 2019–2030                    

Figure 17     India Gift Card and Incentive Card Market Share, By Consumer, By Value, 2019–2030                    

Figure 18     India Gift Card and Incentive Card Market Share, By Distribution Channel, By Value, 2019–2030                   

Figure 19     India Gift Card and Incentive Card Market Share, By Spend Category, By Value, 2019–2030                    

Figure 20     Japan Gift Card and Incentive Card Market Size, By Value (USD Million), 2019–2030                    

Figure 21     Japan Gift Card and Incentive Card Market Share, By Card Type, By Value, 2019–2030                    

Figure 22     Japan Gift Card and Incentive Card Market Share, By Consumer, By Value, 2019–2030                    

Figure 23     Japan Gift Card and Incentive Card Market Share, By Distribution Channel, By Value, 2019–2030                   

Figure 24     Japan Gift Card and Incentive Card Market Share, By Spend Category, By Value, 2019–2030                    

Figure 25     South Korea Gift Card and Incentive Card Market Size, By Value (USD Million), 2019–2030                    

Figure 26     South Korea Gift Card and Incentive Card Market Share, By Card Type, By Value, 2019–2030                    

Figure 27     South Korea Gift Card and Incentive Card Market Share, By Consumer, By Value, 2019–2030                    

Figure 28     South Korea Gift Card and Incentive Card Market Share, By Distribution Channel, By Value, 2019–2030                        

Figure 29     South Korea Gift Card and Incentive Card Market Share, By Spend Category, By Value, 2019–2030                   

Figure 30     Australia & New Zealand Gift Card and Incentive Card Market Size, By Value (USD Million), 2019–2030                          

Figure 31     Australia & New Zealand Gift Card and Incentive Card Market Share, By Card Type, By Value, 2019–2030                         

Figure 32     Australia & New Zealand Gift Card and Incentive Card Market Share, By Consumer, By Value, 2019–2030                          

Figure 33     Australia & New Zealand Gift Card and Incentive Card Market Share, By Distribution Channel, By Value, 2019–2030                     

Figure 34     Australia & New Zealand Gift Card and Incentive Card Market Share, By Spend Category, By Value, 2019–2030                  

Figure 35     Indonesia Gift Card and Incentive Card Market Size, By Value (USD Million), 2019–2030                    

Figure 36     Indonesia Gift Card and Incentive Card Market Share, By Card Type, By Value, 2019–2030                    

Figure 37     Indonesia Gift Card and Incentive Card Market Share, By Consumer, By Value, 2019–2030                    

Figure 38     Indonesia Gift Card and Incentive Card Market Share, By Distribution Channel, By Value, 2019–2030                   

Figure 39     Indonesia Gift Card and Incentive Card Market Share, By Spend Category, By Value, 2019–2030                   

Figure 40     Malaysia Gift Card and Incentive Card Market Size, By Value (USD Million), 2019–2030                    

Figure 41     Malaysia Gift Card and Incentive Card Market Share, By Card Type, By Value, 2019–2030                    

Figure 42     Malaysia Gift Card and Incentive Card Market Share, By Consumer, By Value, 2019–2030                    

Figure 43     Malaysia Gift Card and Incentive Card Market Share, By Distribution Channel, By Value, 2019–2030                   

Figure 44     Malaysia Gift Card and Incentive Card Market Share, By Spend Category, By Value, 2019–2030                   

Figure 45     Singapore Gift Card and Incentive Card Market Size, By Value (USD Million), 2019–2030                    

Figure 46     Singapore Gift Card and Incentive Card Market Share, By Card Type, By Value, 2019–2030                    

Figure 47     Singapore Gift Card and Incentive Card Market Share, By Consumer, By Value, 2019–2030                    

Figure 48     Singapore Gift Card and Incentive Card Market Share, By Distribution Channel, By Value, 2019–2030                   

Figure 49     Singapore Gift Card and Incentive Card Market Share, By Spend Category, By Value, 2019–2030                   

Figure 50     Vietnam Gift Card and Incentive Card Market Size, By Value (USD Million), 2019–2030                    

Figure 51     Vietnam Gift Card and Incentive Card Market Share, By Card Type, By Value, 2019–2030                    

Figure 52     Vietnam Gift Card and Incentive Card Market Share, By Consumer, By Value, 2019–2030                    

Figure 53     Vietnam Gift Card and Incentive Card Market Share, By Distribution Channel, By Value, 2019–2030                   

Figure 54     Vietnam Gift Card and Incentive Card Market Share, By Spend Category, By Value, 2019–2030                   

Figure 55     Rest of Asia Pacific Gift Card and Incentive Card Market Size, By Value (USD Million), 2019–2030                          

Figure 56     Rest of Asia Pacific Gift Card and Incentive Card Market Share, By Card Type, By Value, 2019–2030                   

Figure 57     Rest of Asia Pacific Gift Card and Incentive Card Market Share, By Consumer, By Value, 2019–2030                   

Figure 58     Rest of Asia Pacific Gift Card and Incentive Card Market Share, By Distribution Channel, By Value, 2019–2030                    

Figure 59     Rest of Asia Pacific Gift Card and Incentive Card Market Share, By Spend Category, By Value, 2019–2030                  

                            

 

List of Tables

 

Table 1        Asia Pacific Gift Card and Incentive Card Market Size, By Value (USD Million), 2019–2030 

Table 2        Asia Pacific Gift Card and Incentive Card Market Size, By Card Type, By Value, 2019–2030 

Table 3        Asia Pacific Gift Card and Incentive Card Market Size, By Consumer, By Value, 2019–2030 

Table 4        Asia Pacific Gift Card and Incentive Card Market Size, By Distribution Channel, By Value, 2019–2030

Table 5        Asia Pacific Gift Card and Incentive Card Market Size, By Spend Category, By Value, 2019–2030

Table 6        Asia Pacific Gift Card and Incentive Card Market Size, By Country, By Value, 2019–2030 

Table 7        China Gift Card and Incentive Card Market Size, By Value (USD Million), 2019–2030 

Table 8        China Gift Card and Incentive Card Market Size, By Card Type, By Value, 2019–2030 

Table 9        China Gift Card and Incentive Card Market Size, By Consumer, By Value, 2019–2030 

Table 10      China Gift Card and Incentive Card Market Size, By Distribution Channel, By Value, 2019–2030

Table 11      China Gift Card and Incentive Card Market Size, By Spend Category, By Value, 2019–2030 

Table 12      India Gift Card and Incentive Card Market Size, By Value (USD Million), 2019–2030 

Table 13      India Gift Card and Incentive Card Market Size, By Card Type, By Value, 2019–2030 

Table 14      India Gift Card and Incentive Card Market Size, By Consumer, By Value, 2019–2030 

Table 15      India Gift Card and Incentive Card Market Size, By Distribution Channel, By Value, 2019–2030 

Table 16      India Gift Card and Incentive Card Market Size, By Spend Category, By Value, 2019–2030 

Table 17      Japan Gift Card and Incentive Card Market Size, By Value (USD Million), 2019–2030 

Table 18      Japan Gift Card and Incentive Card Market Size, By Card Type, By Value, 2019–2030 

Table 19      Japan Gift Card and Incentive Card Market Size, By Consumer, By Value, 2019–2030 

Table 20      Japan Gift Card and Incentive Card Market Size, By Distribution Channel, By Value, 2019–2030

Table 21      Japan Gift Card and Incentive Card Market Size, By Spend Category, By Value, 2019–2030 

Table 22      South Korea Gift Card and Incentive Card Market Size, By Value (USD Million), 2019–2030 

Table 23      South Korea Gift Card and Incentive Card Market Size, By Card Type, By Value, 2019–2030 

Table 24      South Korea Gift Card and Incentive Card Market Size, By Consumer, By Value, 2019–2030 

Table 25      South Korea Gift Card and Incentive Card Market Size, By Distribution Channel, By Value, 2019–2030     

Table 26      South Korea Gift Card and Incentive Card Market Size, By Spend Category, By Value, 2019–2030

Table 27      Australia & New Zealand Gift Card and Incentive Card Market Size, By Value (USD Million), 2019–2030       

Table 28      Australia & New Zealand Gift Card and Incentive Card Market Size, By Card Type, By Value, 2019–2030     

Table 29      Australia & New Zealand Gift Card and Incentive Card Market Size, By Consumer, By Value, 2019–2030     

Table 30      Australia & New Zealand Gift Card and Incentive Card Market Size, By Distribution Channel, By Value, 2019–2030 

Table 31      Australia & New Zealand Gift Card and Incentive Card Market Size, By Spend Category, By Value, 2019–2030

Table 32      Indonesia Gift Card and Incentive Card Market Size, By Value (USD Million), 2019–2030 

Table 33      Indonesia Gift Card and Incentive Card Market Size, By Card Type, By Value, 2019–2030 

Table 34      Indonesia Gift Card and Incentive Card Market Size, By Consumer, By Value, 2019–2030 

Table 35      Indonesia Gift Card and Incentive Card Market Size, By Distribution Channel, By Value, 2019–2030

Table 36      Indonesia Gift Card and Incentive Card Market Size, By Spend Category, By Value, 2019–2030

Table 37      Malaysia Gift Card and Incentive Card Market Size, By Value (USD Million), 2019–2030 

Table 38      Malaysia Gift Card and Incentive Card Market Size, By Card Type, By Value, 2019–2030 

Table 39      Malaysia Gift Card and Incentive Card Market Size, By Consumer, By Value, 2019–2030 

Table 40      Malaysia Gift Card and Incentive Card Market Size, By Distribution Channel, By Value, 2019–2030

Table 41      Malaysia Gift Card and Incentive Card Market Size, By Spend Category, By Value, 2019–2030 

Table 42      Singapore Gift Card and Incentive Card Market Size, By Value (USD Million), 2019–2030 

Table 43      Singapore Gift Card and Incentive Card Market Size, By Card Type, By Value, 2019–2030 

Table 44      Singapore Gift Card and Incentive Card Market Size, By Consumer, By Value, 2019–2030 

Table 45      Singapore Gift Card and Incentive Card Market Size, By Distribution Channel, By Value, 2019–2030

Table 46      Singapore Gift Card and Incentive Card Market Size, By Spend Category, By Value, 2019–2030

Table 47      Vietnam Gift Card and Incentive Card Market Size, By Value (USD Million), 2019–2030 

Table 48      Vietnam Gift Card and Incentive Card Market Size, By Card Type, By Value, 2019–2030 

Table 49      Vietnam Gift Card and Incentive Card Market Size, By Consumer, By Value, 2019–2030 

Table 50      Vietnam Gift Card and Incentive Card Market Size, By Distribution Channel, By Value, 2019–2030

Table 51      Vietnam Gift Card and Incentive Card Market Size, By Spend Category, By Value, 2019–2030 

Table 52      Rest of Asia Pacific Gift Card and Incentive Card Market Size, By Value (USD Million), 2019–2030       

Table 53      Rest of Asia Pacific Gift Card and Incentive Card Market Size, By Card Type, By Value, 2019–2030

Table 54      Rest of Asia Pacific Gift Card and Incentive Card Market Size, By Consumer, By Value, 2019–2030

Table 55      Rest of Asia Pacific Gift Card and Incentive Card Market Size, By Distribution Channel, By Value, 2019–2030 

Table 56      Rest of Asia Pacific Gift Card and Incentive Card Market Size, By Spend Category, By Value, 2019–2030

Table 57      Sodexo Company Overview

Table 58      Sodexo Financial Overview

Table 59      Edenred Company Overview

Table 60      Edenred Financial Overview

Table 61      Blackhawk Network Company Overview

Table 62      Blackhawk Network Financial Overview

Table 63      CKS Gift Cards Company Overview

Table 64      CKS Gift Cards Financial Overview

Table 65      Qwikrewards Company Overview

Table 66      Qwikrewards Financial Overview

Table 67      eVoucher India Company Overview

Table 68      eVoucher India Financial Overview

Table 69      IGP Company Overview

Table 70      IGP Financial Overview

Table 71      LivQuik Company Overview

Table 72      LivQuik Financial Overview

Table 73      Woohoo Company Overview

Table 74      Woohoo Financial Overview

Market Segmentation

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Frequently Asked Questions (FAQs):

Ans: Asia Pacific Gift Card and Incentive Card Market size by value was estimated at USD 217.10 billion in 2023.
Ans: Asia Pacific Gift Card and Incentive Card Market by value is expected to grow at a CAGR of 7.20% during the forecast period between 2024 and 2030.
Ans: Asia Pacific Gift Card and Incentive Card Market size is forecast to reach a value of USD 350.56 billion by 2030.
Ans: Growth of Asia Pacific Gift Card and Incentive Card Market is primarily driven by E-commerce growth, corporate incentives, and digital payment adoption.
Ans: Key players in Asia Pacific Gift Card and Incentive Card Market include Sodexo, Edenred, Blackhawk Network, CKS Gift Cards, Qwikrewards, eVoucher India, IGP, LivQuik, and Woohoo.