Report Overview

Supplements are products that are primarily used to improve any type of nutritional deficiency in the human body. Similarly, brain health supplements play a vital part in maintaining the health of the human brain.

Global Brain Health Supplements Market Size - Industry Trends & Forecast Report 2027

Global Brain Health Supplements Market was worth USD 7.1 Billion in 2020 and is further projected to reach USD 11.9 Billion by 2027, at a CAGR of 7.75 % during 2021-2027 (forecast period). Supplements, which are used to support brain function like improving memory concentration, imagination, and mood elevation in humans, are known as brain supplements. The market for brain health supplements is expected to grow due to an increase in the demand for e-commerce websites. The growing awareness regarding memory improvement among students, as well as the rise in mental disorders, particularly among the older population, who are more vulnerable to mental illnesses like Alzheimer's, depression, and memory loss, are driving the growth of the brain supplement market.

 

                                                     

                                                                                                       Source: BlueWeave Consulting

Global Brain Health Supplements Market Overview:

Supplements are products that are primarily used to improve any type of nutritional deficiency in the human body. Similarly, brain health supplements play a vital part in maintaining the health of the human brain. Vitamins and nutritional benefits of brain health supplements help in reducing stress, balancing concentration level, and elevating mood besides offering protection from anxiety and depression. Moreover, stress and anxiety have become a part and parcel of the urban lifestyle. These factors make the brain supplement a great lifestyle product. Brain health supplements can be taken in the form of tablets, capsules, and others.

Global Brain Health Supplements Market Forecast and Trends

Growth Drivers

Increasing prevalence of mental health disorders

According to the WHO’s World Health Report, 2001, approximately 450 million people are affected by mental disorders, which are among the primary causes of illness and disability globally. The geriatric population suffering from mental diseases like Alzheimer’s, depression, and anxiety is one of the primary factors driving the growth of the brain health supplements market. Because of the rise in chronic mental disorders, people are becoming more aware of such products. Moreover, their easy availability in the market is playing a great role in driving the acceptance of brain health supplements among the masses.

Rising concern about healthy lifestyle

Increasing concern of population about leading a healthy and balanced life—both physically and mentally is expected to drive the market growth. Brain health supplements help in increasing awareness, and therefore such supplements are highly preferred by parents for enhancing their child’s potential. Furthermore, brain health supplements are employed by various people to maintain appropriate mental function, which is unquestionably a crucial job to live a decent life. Furthermore, the geriatric population prefers to consume brain supplements due to mental issues that arise as a result of old age.

Restraints

Lack of Strict Regulations

There are no specific regulations governing the production of supplements. Furthermore, many false claims about product performance are limiting the global expansion of the brain supplement market. Manufacturing businesses are unreservedly launching their products without any stringent regulatory authorization due to a lack of restrictions, which might lead to an increase in the number of misleading and false claiming products. This will reduce consumer trust in such businesses, limiting the market growth for brain health products.

Impact of COVID-19 in the industry

The outbreak of COVID-19 has affected almost every industry; however, the COVID-19 pandemic has been a major motivating factor for the growth of the brain health supplements market.  As a result of social isolation and its consequences, many people suffered from mental health illnesses such as depression and anxiety throughout the pandemic. As a result, the demand for brain supplements increased significantly throughout the lockdown period. Furthermore, the ease with which over-the-counter products can be purchased in both online and offline stores is driving the market growth. As a result, the pandemic has helped this industry by increasing the demand for brain health supplements.

Global Brain Health Supplements Market: By Application

Based on application, the global brain health supplements market is grouped into Memory Enhancement, Mood and Depression, Attention and Focus, Longevity and Anti-aging, Sleep and Recovery, Anxiety.  The memory enhancement segment held the largest share in 2020. The rising awareness regarding neurological conditions among the elderly population, combined with the widespread availability of brain supplements, is driving the acceptance of memory enhancer supplements besides propelling the market forward. Furthermore, due to the rising problem of depression among young adults and women around the world, the depression and mood segment is expected to grow at a relatively high CAGR throughout the forecast period.

Global Brain Health Supplements Market: By Age Group

Based on age group, the global brain health supplements market is categorized into children, adults, and the elderly. Among these, the elderly segment is estimated to dominate the market growth in the coming years. This is owing to the rising cases of neurological dysfunctions and loss of neurons among the elderly population. The rising occurrences of dementia, Alzheimer’s disease, and other disorders among geriatric population and the desire to increase brain power among adult and the younger population is contributing to the growth of the brain supplements market.

Global Brain Health Supplements Market: By Sales Channel

Based on sales channel, the global brain health supplements market is categorized into Supermarkets and Hypermarkets, Drug Stores, Online Stores, and others. Out of these, the largest share has been occupied by online stores. The online stores' segment is also estimated to dominate the growth of the market due to the availability of a variety of products over online sale channels. These online sites are providing large variations in prices, introducing product launches and a wide product portfolio, which has increased their popularity, thereby positively influencing the growth of the brain health supplements market. This segment is composed to observe noticeable growth in the coming time due to the start of online shopping.

Global Brain Health Supplements Market – Regional Insights

Based on region, the global brain health supplements market is divided into North America, Latin America, Europe, Asia Pacific, Middle East, and Africa. North America dominates the market share and is expected to be at the top even during the forecast period. The market for brain supplements in North America is growing due to an increase in the number of cases of cognitive disabilities and increased levels of mental stress among people in the region. In addition, the region's growing awareness regarding the benefits of supplements is aiding the industry's growth. On the other hand,  the Asia Pacific is also gearing up to witness a high CAGR during the forecast period. The increasing awareness of mental health disorders among the population, the easy availability of brain health supplements, and the growing purchasing power of consumers in this region are all factors contributing to the growth of the APAC market.

Recent Developments

• In February 2021, GoBiotix, prominent health, and wellness brand introduced a new product, the Focus 8 Mushroom Supplement Complex, which is a natural nootropic brain supplement that essentially enhances energy, memory, focus, and mental clarity.

• In April 2021, Unilever announced that it has signed an agreement to acquire Onnit, a holistic wellness and lifestyle company, based in Austin, Texas (US).

 

Competitive Landscape

Key players in the global brain health supplements market are Accelerated Intelligence Inc., AlternaScript, LLC, HVMN Inc., Liquid Health, Inc., Aurobindo Pharma Limited, Natural Factors Nutritional Products Ltd., Onnit Labs, LLC, KeyView Labs, Inc., Purelife Bioscience Co., Ltd., and Quincy Bioscience and other key manufacturers.

The key market players are consistently engaging in various strategic initiatives such as mergers and acquisitions, collaboration, and product launches to expand their commercial footprint. The major global players have a wide reach and great consumer brand awareness, which provides them with a competitive advantage.

 

Scope of Report:

Attribute	Details
Years Considered	Historical data – 2017-2020
	Base Year – 2020
	Forecast – 2021 – 2027
Facts Covered	Revenue in USD Million
Market Coverage	U.S, Canada, Germany, UK, France, Italy, Spain, Brazil, Mexico, Japan, South Korea, China, India, Argentina, AUAE, South Africa, Saudi Arabia
Product/Service Segmentation	By Product, By Application, By Supplement Form, By Age Group, By Sales channel, By Region
Key Players	Key players for global brain health supplements market are Accelerated Intelligence Inc., AlternaScript, LLC, HVMN Inc., Liquid Health, Inc., Aurobindo Pharma Limited, Natural Factors Nutritional Products Ltd., Onnit Labs, LLC, KeyView Labs, Inc., Purelife Bioscience Co., Ltd., and Quincy Bioscience and other key manufacturers.

 

By Product

• Herbal Extracts
• Vitamins and Minerals
• Natural Molecules

By Application

• Memory Enhancement
• Mood and Depression
• Attention and Focus
• Longevity and Anti-aging
• Sleep and Recovery
• Anxiety

By Supplement Form

• Tablets
• Capsules
• Others

By Age Group

• Children
• Adults
• Elderly

By Sales channel

• Supermarkets and Hypermarkets
• Drug Stores
• Online Stores
• Others

By Region

• North America
• Latin America
• Europe
• Asia Pacific
• Middle East
• Africa

 

1. Research Framework

    1.1. Research Objective

    1.2. Product Overview

    1.3. Market Segmentation

2. Research Methodology

    2.1. Qualitative Research

            2.1.1. Primary & Secondary Research

2.2. Quantitative Research

2.3. Market Breakdown & Data Triangulation

           2.3.1. Secondary Research

           2.3.2. Primary Research

    2.4. Breakdown of Primary Research Respondents, By Region

    2.5. Assumption & Limitation

3. Executive Summary

4. Global Brain Health Supplements Market Insights

    4.1. DROC Analysis

           4.1.1. Growth Drivers

           4.1.2. Restraints

           4.1.3. Opportunities

           4.1.4. Challenges

    4.2. Recent Development

    4.3. Porter’s Five Forces Analysis

            4.3.1. Bargaining Power of Suppliers

            4.3.2. Bargaining Power of Buyers

            4.3.3. Threat of New Entrants

            4.3.4. Threat of Substitutes

            4.3.5. Intensity of Rivalry

   4.4 Value Chain Analysis

   4.5 Key Strategic Developments

5. Global Brain Health Supplements Market Overview

    5.1. Market Size & Forecast by Value, 2017-2027

            5.1.1. By Value (USD Million)

    5.2. Market Share & Forecast

            5.2.1. By Product

                 5.2.1.1. Herbal Extracts

                5.2.1.2. Vitamins and Minerals

                5.2.1.3. Natural Molecules

           5.2.2. By Application

                5.2.2.1. Memory Enhancement

                5.2.2.2. Mood and Depression

                5.2.2.3. Attention and Focus

                5.2.2.4. Longevity and Anti-aging

                5.2.2.5. Sleep and Recovery

                5.2.2.6. Anxiety   

           5.2.3. By Supplement Form

                 5.2.3.1. Tablets

                 5.2.3.2. Capsules

                 5.2.3.3. Others

           5.2.4. By Age Group

                 5.2.4.1. Children

                 5.2.4.2. Adults

                 5.2.4.3. Elderly

           5.2.5. By Sale Channel

                 5.2.5.1. Supermarkets and Hypermarkets

                 5.2.5.2. Drug Stores

                 5.2.5.3. Online Stores

                 5.2.5.4. Others

           5.2.6. By Region

                5.2.6.1. North America

                5.2.6.2. Latin America

                5.2.6.3. Europe

                5.2.6.4. Asia Pacific

                5.2.6.5. Middle East

                5.2.6.6. Africa

6. North America Brain Health Supplements Market

         6.1. Market Size & Forecast by Value, 2017-2027

              6.1.1. By Value (USD Million)

         6.2. Market Share & Forecast

              6.2.1. By Product

              6.2.2. By Application

              6.2.3. By Supplement Form

              6.2.4. By Age Group

              6.2.5. By Sale Channel

              6.2.6. By Country

                       6.2.6.1. United States

                       6.2.6.2. Canada

7. Europe Brain Health Supplements Market

      7.1. Market Size & Forecast by Value, 2017-2027

            7.1.1. By Value (USD Million)

       7.2. Market Share & Forecast

            7.2.1. By Product

            7.2.2. By Application

            7.2.3. By Supplement Form

            7.2.4. By Age Group

            7.2.5. By Sale Channel

            7.2.6. By Country

                      7.2.6.1. Germany

                      7.2.6.2. Poland

                      7.2.6.3. Russia

                      7.2.6.4. Italy

                      7.2.6.5. France

                      7.2.6.6. United Kingdom

                      7.2.6.7. Spain

                      7.2.6.8. Rest of Europe

8. Asia Pacific Brain Health Supplements Market

     8.1. Market Size & Forecast by Value, 2017-2027

             8.1.1. By Value (USD Million)

     8.2. Market Share & Forecast

            8.2.1. By Product

            8.2.2. By Application

            8.2.3. By Supplement Form

            8.2.4. By Age Group

            8.2.5. By Sale Channel

            8.2.6. By Country

                8.2.6.1. China

                8.2.6.2. India

                8.2.6.3. Japan

                8.2.6.4. Malaysia

                8.2.6.5. Singapore

                8.2.6.6. Rest of Asia Pacific

9. Latin America Brain Health Supplements Market

   9.1.  Market Size & Forecast by Value, 2017-2027

             9.1.1. By Value (USD Million)

    9.2. Market Share & Forecast

             9.2.1. By Product

             9.2.2. By Application

             9.2.3. By Supplement Form

             9.2.4. By Age Group

             9.2.5. By Sale Channel

             9.2.6. By Country

                 9.2.6.1. Brazil

                 9.2.6.2. Mexico

                 9.2.6.3. Rest of Latin America

10. Middle East & Africa Brain Health Supplements Market

   10.1. Market Size & Forecast by Value, 2017-2027

         10.1.1. By Value (USD Million)

    10.2. Market Share & Forecast

         10.2.1. By Product

         10.2.2. By Application

         10.2.3. By Supplement Form

         10.2.4. By Age Group

         10.2.5. By Sale Channel

         10.2.6. By Country

             10.2.6.1. Saudi Arabia

             10.2.6.2. UAE

             10.2.6.3. South Africa

             10.2.6.4. Rest of Middle East & Africa

11. Competitive Landscape

     11.1. List of Key Players and Their Offerings

     11.2. Market/Ranking Share Analysis

     11.3. Competitive Benchmarking, By Operating Parameters

12. COVID-19 Impact

13. Company Profile (Company Overview, Financial Matrix, Competitive landscape, Key Personnel, Key Competitors, Contact Address, and Strategic Outlook)

    14.1. Accelerated Intelligence Inc.

    14.2. AlternaScript, LLC

    14.3. HVMN Inc.

    14.4. Liquid Health, Inc.

    14.5. Aurobindo Pharma Limited

    14.6. Natural Factors Nutritional Products Ltd

    14.7. Onnit Labs, LLC

    14.8. KeyView Labs, Inc.

    14.9. Purelife Bioscience Co., Ltd.

    14.10. Quincy Bioscience

    14.11. Other Prominent Players

 

14. Key Strategic Recommendations

 

* Financial information of non-listed Companies will be provided as per availability

 

**The segmentation and the companies are subjected to modifications based on in-depth study during the final deliverable.

                  

 

 

 

List of Figures

 

Fig: Global Brain Health Supplements Market Segmentation

 

Fig: Global Brain Health Supplements Market Value Chain Analysis,

 

Fig: Company Market Share Analysis, 2020

 

Fig: Global Brain Health Supplements Market Size, By Value (USD Million), 2017-2027

 

Fig: Global Brain Health Supplements Market Share (%), By Product, By Value, 2017-2027

 

Fig: Global Brain Health Supplements Market Share (%), By Application, By Value, 2017-2027

 

Fig: Global Brain Health Supplements Market Share (%), By Supplement form, By Value, 2017-2027

 

Fig: Global Brain Health Supplements Market Share (%), By Age Group, By Value, 2017-2027

 

Fig: Global Brain Health Supplements Market Share (%), By Sale Channel, By Value, 2017-2027

 

Fig: Global Brain Health Supplements Market Share (%), By Country, By Value, 2017-2027

 

Fig: North America Brain Health Supplements Market Size, By Value (USD Million), 2017-2027

 

Fig: North America Brain Health Supplements Market Share (%), By Product, By Value, 2017-2027

 

Fig: North America Brain Health Supplements Market Share (%), By Application, By Value, 2017-2027

 

Fig: North America Brain Health Supplements Market Share (%), By Supplement form, By Value, 2017-2027

Fig: North America Brain Health Supplements Market Share (%), By Age Group, By Value, 2017-2027

 

Fig: North America Brain Health Supplements Market Share (%), By Sale Channel, By Value, 2017-2027

 

Fig: North America Brain Health Supplements Market Share (%), By Country, By Value, 2017-2027

 

Fig: Europe Brain Health Supplements Market Size, By Value (USD Million), 2017-2027

 

Fig: Europe Brain Health Supplements Market Share (%), By Product, By Value, 2017-2027

 

Fig: Europe Brain Health Supplements Market Share (%), By Application, By Value, 2017-2027

 

Fig: Europe Brain Health Supplements Market Share (%), By Supplement form, By Value, 2017-2027

 

Fig: Europe Brain Health Supplements Market Share (%), By Age Group, By Value, 2017-2027

 

 

Fig: Europe Brain Health Supplements Market Share (%), By Sale Channel, By Value, 2017-2027

 

Fig: Europe Brain Health Supplements Market Share (%), By Country, By Value, 2017-2027

 

Fig: Asia-Pacific, Brain Health Supplements Market Size, By Value (USD Million), 2017-2027

 

Fig: Asia-Pacific, Brain Health Supplements Market Share (%), By Product, By Value, 2017-2027

 

Fig: Asia-Pacific, Brain Health Supplements Market Share (%), By Application, By Value, 2017-2027

 

Fig: Asia-Pacific, Brain Health Supplements Market Share (%), By Supplement form, By Value, 2017-2027

 

Fig: Asia-Pacific, Brain Health Supplements Market Share (%), By Age Group, By Value, 2017-2027

 

Fig: Asia-Pacific, Brain Health Supplements Market Share (%), By Sale Channel, By Value, 2017-2027

 

     Fig: Asia-Pacific, Brain Health Supplements Market Share (%), By Country, By Value, 2017-2027

 

Fig: Latin America Brain Health Supplements Market Size, By Value (USD Million), 2017-2027

 

Fig: Latin America Brain Health Supplements Market Share (%), By Product, By Value, 2017-2027

 

Fig: Latin America Brain Health Supplements Market Share (%), By Application, By Value, 2017-2027

 

Fig: Latin America Brain Health Supplements Market Share (%), By Supplement form, By Value, 2017-2027

 

Fig: Latin America Brain Health Supplements Market Share (%), By Age Group, By Value, 2017-2027

 

 

Fig: Latin America Brain Health Supplements Market Share (%), By Sale Channel, By Value, 2017-2027

 

Fig: Latin America Brain Health Supplements Market Share (%), By Country, By Value, 2017-2027

 

Fig: Middle East & Africa Brain Health Supplements Market Size, By Value (USD Million), 2017-2027

 

Fig: Middle East & Africa Brain Health Supplements Market Share (%), By Product, By Value, 2017-2027

 

Fig: Middle East & Africa Brain Health Supplements Market Share (%), By Application, By Value, 2017-2027

 

 

Fig: Middle East & Africa Brain Health Supplements Market Share (%), By Supplement form, By Value, 2017-2027

 

Fig: Middle East & Africa Brain Health Supplements Market Share (%), By Age Group, By Value, 2017-2027

 

 

Fig: Middle East & Africa Brain Health Supplements Market Share (%), By Sale Channel, By Value, 2017-2027

 

Fig: Middle East & Africa Brain Health Supplements Market Share (%), By Country, By Value, 2017-2027

 

 

List of Tables

 

 

Table: Global Brain Health Supplements Market Size, By Product, By Value (USD Million), 2017-2027

 

Table: Global Brain Health Supplements Market Size, By Application, By Value (USD Million), 2017-2027

 

Table: Global Brain Health Supplements Market Size, By Supplement form, By Value (USD Million), 2017-2027

 

Table: Global Brain Health Supplements Market Size, By Age Group, By Value (USD Million), 2017-2027

 

Table: Global Brain Health Supplements Market Size, By Sale Channel, By Value (USD Million), 2017-2027

 

Table: Global Brain Health Supplements Market Size, By Region, By Value (USD Million), 2017-2027

 

Table: North America Brain Health Supplements Market Size, By Product, By Value (USD Million), 2017-2027

 

Table: North America Brain Health Supplements Market Size, By Application, By Value (USD Million), 2017-2027

 

Table: North America Brain Health Supplements Market Size, By Supplement form, By Value (USD Million), 2017-2027

 

Table: North America Brain Health Supplements Market Size, By Age Group, By Value (USD Million), 2017-2027

 

Table: North America Brain Health Supplements Market Size, By Sale Channel, By Value (USD Million), 2017-2027

 

Table: North America Brain Health Supplements Market Size, By Country, By Value (USD Million), 2017-2027

 

Table: Europe Brain Health Supplements Market Size, By Product, By Value (USD Million), 2017-2027

 

Table: Europe Brain Health Supplements Market Size, By Application, By Value (USD Million), 2017-2027

 

Table: Europe Brain Health Supplements Market Size, By Supplement form, By Value (USD Million), 2017-2027

 

Table: Europe Brain Health Supplements Market Size, By Age Group, By Value (USD Million), 2017-2027

 

Table: Europe Brain Health Supplements Market Size, By Sale Channel, By Value (USD Million), 2017-2027

 

 

Table: Europe Brain Health Supplements Market Size, By Country, By Value (USD Million), 2017-2027

 

Table: The Asia-Pacific Brain Health Supplements Market Size, By Product, By Value (USD Million), 2017-2027

 

Table: The Asia-Pacific Brain Health Supplements Market Size, By Application, By Value (USD Million), 2017-2027

 

Table: The Asia-Pacific Brain Health Supplements Market Size, By Supplement form, By Value (USD Million), 2017-2027

 

Table: The Asia-Pacific Brain Health Supplements Market Size, By Age Group, By Value (USD Million), 2017-2027

 

 

Table: The Asia-Pacific Brain Health Supplements Market Size, By Sale Channel, By Value (USD Million), 2017-2027

 

Table: The Asia-Pacific Brain Health Supplements Market Size, By Country, By Value (USD Million), 2017-2027

 

Table: Latin America Brain Health Supplements Market Size, By Product, By Value (USD Million), 2017-2027

 

Table: Latin America Brain Health Supplements Market Size, By Application, By Value (USD Million), 2017-2027

 

Table: Latin America Brain Health Supplements Market Size, By Supplement form, By Value (USD Million), 2017-2027

 

Table: Latin America Brain Health Supplements Market Size, By Age Group, By Value (USD Million), 2017-2027

 

Table: Latin America Brain Health Supplements Market Size, By Sale Channel, By Value (USD Million), 2017-2027

 

Table: Latin America Brain Health Supplements Market Size, By Country, By Value (USD Million), 2017-2027

 

Table: The Middle-East & Africa Brain Health Supplements Market Size, By Product, By Value (USD Million), 2017-2027

 

Table: The Middle-East & Africa Brain Health Supplements Market Size, By Application, By Value (USD Million), 2017-2027

 

Table: The Middle-East & Africa Brain Health Supplements Market Size, By Supplement form, By Value (USD Million), 2017-2027

 

Table: The Middle-East & Africa Brain Health Supplements Market Size, By Age Group, By Value (USD Million), 2017-2027

 

Table: The Middle-East & Africa Brain Health Supplements Market Size, By Sale Channel, By Value (USD Million), 2017-2027

 

Table: The Middle-East & Africa Brain Health Supplements Market Size, By Country, By Value (USD Million), 2017-2027

 

 

 

 

 

 

 

Table: Accelerated Intelligence Inc. Financial Analysis

Table: Accelerated Intelligence Inc. Business Overview

Table: AlternaScript, LLC, Financial Analysis

Table: AlternaScript, LLC, Business Overview

Table: HVMN Inc. Financial Analysis

Table: HVMN Inc. Business Overview

Table: Liquid Health, Inc. Financial Analysis

Table: Liquid Health. Inc. Business Overview

Table: Aurobindo Pharma Limited, Financial Analysis

Table: Aurobindo Pharma Limited, Business Overview

Table: Natural Factors Nutritional Products Ltd. Financial Analysis

Table: Natural Factors Nutritional Products Ltd. Business Overview

Table: Onnit Labs, LLC Financial Analysis

Table: Onnit Labs, LLC Business Overview

Table: KeyView Labs, Inc. Financial Analysis

Table: KeyView Labs, Inc. Business Overview

Table: Purelife Bioscience Co., Ltd.  Financial Analysis

Table: Purelife Bioscience Co., Ltd.  Business Overview

Table: Quincy Bioscience Financial Analysis

Table: Quincy Bioscience Business Overview