Brazil Bubble Food And Beverages Market
Brazil Bubble Food and Beverages Market - By Product (Fruits Snacks, Desserts, Fruits Beverages, Bubble Tea); By Source (Tapioca-based, Bursting Bubble); By Distribution Channel (Off-Trade, On-Trade), Trend Analysis, Competitive Landscape & Forecast, 2019–2029
- Published Date: January 2023
- Report ID: BWC22633
- Available Format: PDF
- Page: 107
Report Overview
Growing customers preference of adopting healthy drink alternatives and increasing demand for large variety of products are expected to propel the expansion of Brazil bubble food and beverages market at a significant growth rate during the forecast period between 2023 and 2029.Brazil Bubble Food and Beverages Market - Industry Trends & Forecast Report, 2029
Brazil bubble food and beverages market size is expected to expand at a steady CAGR of 11.3% during the forecast period between 2023 and 2029. Major growth factors for Brazil bubble food and beverages market include the rising popularity of boba-based snacks and drinks and surging demand for bubble food and beverage among millennials and gen Z. Furthermore, the growing health awareness among consumers leading to changing preference for healthy beverages over carbonated beverages is expected to boost the market expansion. Bubble beverages, such as tea, are produced in a variety of combination with milk base and boba and fruit jelly resulting in increasing demand for bubble tea. Additionally, social media has played a significant part in the popularity of bubble tea across Latin America region, increasing R&D spending, combined with rising consumer awareness of the benefits of goods incorporating organic, vegan, and natural tapioca pearls, have pushed producers to offer new products. Therefore, all these factors have fueled the expansion of Brazil bubble food and beverages market during period in analysis.
Brazil Bubble Food and Beverages Market – Overview
Bubble tea is a Taiwanese tea-based beverage and referred as pearl milk tea or boba juice. Usually, the bubble tea recipes include a tea base mixed with organic product or milk, which is then topped with chewy custard balls (also commonly known as air pockets, pearls, or boba) and organic product jam. Ice-mixed forms are often blended with organic product or syrup to create a slushy texture. There are numerous varieties of the beverage with various ingredients. The two most popular combinations are bubble milk tea with custard and air pocket milk green tea with custard. The air pockets or pearls are tapioca balls derived from cassava root that contains vitamin C and calcium. Brazil bubble food and beverages market is expanding rapidly as the demand of bubble tea grows due to its plethora of health benefits and delectable taste. Along with antioxidants, bubble tea provides strength to the body due presence of milk, which is an excellent source of calcium and helps to strengthen bones. As it contains carbs, bubble tea is the principal source of energy for your brain and cardiovascular muscles. The beverage contains caffeine, which is an effective stress reliever since it relaxes the body's stiff muscles. Furthermore, bubble tea functions as an immune booster due to its high antioxidant content, which prevents the accumulation of oxidative stress.
Brazil Bubble Food and Beverages Market
Growth Drivers
Availability of Wide Variety of Products
Green jasmine, fruit-flavored, and black tea are among the varieties available at the market. Fruit-flavored tea comes in a variety of flavors, including sweetened fruit drinks and cream drinks with fruit taste. Lactose-intolerant people can drink black, green jasmine, and other tea kinds. Because different boba tea kinds are available, the consumer has more options. This marketing strategy helps to bring in more customers. Companies are also developing novel flavors and compositions to attract customers.
Restraints
Growing Preference toward Other Alternatives
The ubiquitous availability of other caffeinated beverages such as coffee, as well as trends in coffee consumption in Western countries, act as a deterrent to the developing demand for such tea as a novel beverage. Coffee consumption has increased because of rising demand as an energy booster and expanded availability as a ready-to-drink product to fit consumers' on-the-go lifestyles. In a variety of practical coffee categories, a plethora of innovative coffees, such as cold brew, snap chilled, nitro cold brew, and effervescent canned coffee, are available.
Impact of COVID–19 on Brazil Bubble Food and Beverages Market
COVID-19 pandemic had a detrimental impact on market growth. This is due to a shortage of boba, a key component of bubble tea. The COVID-19 pandemic had a huge impact on many aspects of society, including the bubble tea industry. For conditions to revert to normal, safety precautions, rapid diagnostic testing, and widespread immunization are required. COVID-19 caused supply chain and logistics disruptions, such as those in the bubble tea business, have been well-documented and worsened in the second half of 2021. However, increasing government focus to expand the bubble tea industry worldwide are assisting the market’s recovery. In addition, for the development of the products, market key players employed new safety precautions. The online distribution channel is changing people's purchase behavior providing benefits such as easy payment methods, a wide range of products, doorstep delivery, and heavy discounts, which aided in market growth during the pandemic and will further accelerate growth in the post-pandemic situation.
Brazil Bubble Food and Beverages Market
Segmental Coverage
Brazil Bubble Food and Beverages Market - By Product
Based on product, Brazil bubble food and beverages market is divided into Fruits Snacks, Desserts, Fruits Beverages, and Bubble Tea segments. The desserts segment held the highest share of the bubble food and beverage market. The presence of a variety of sweets made with boba pearls, including as boba waffles, shaved ice desserts, and boba wheel pie, is expected to boost category expansion. Chefs are using boba pearls to enhance the flavors of iced and heated sweets because customers want to try new pudding flavors at high-end restaurants and cafés.
Brazil Bubble Food and Beverages Market- By Source
Based on source, Brazil bubble food and beverages market is bifurcated into Tapioca-based and Bursting Bubble. The tapioca-based segment had the highest revenue share. Tapioca, produced from the cassava root, is a fundamental component in the production of tapioca boba pearls. The increased desire for vegan food and beverages is driving up demand for tapioca-based boba that has been blended with a variety of natural ingredients.
Brazil Bubble Food and Beverages Market – By Distribution Channel
Based on distribution channel, Brazil bubble food and beverages market is split into Off-trade and On-Trade. The off trade includes hypermarkets & supermarkets, online and offline. The off-trade segment includes online stores and hypermarkets. Consumers are increasingly accessing the internet, and firms are aiming their marketing to all consumer touchpoints, which is expected to boost market growth in this sector.
Competitive Landscape
Brazil bubble food and beverages market is fiercely competitive. Prominent players in the market include Bob's Red Mill, Dr. Schar, Frontier, General Mills Inc., H.J Heinz Company, Brazi Bites, and Raisio PLC. To further enhance their market share, these players are primarily focused on the development of innovative and efficient products, new product releases, mergers and acquisitions, collaborations, partnerships, and joint ventures.
Scope of the Report
Attributes |
Details |
Years Considered |
Historical Data – 2019–2022 |
Base Year – 2022 |
|
Estimated Year – 2023 |
|
Forecast – 2023–2029 |
|
Facts Covered |
Revenue in USD Billion |
Market Coverage |
Brazil |
Product/ Service Segmentation |
Product, Source, Distribution Channel |
Key Players |
Bob's Red Mill, Dr. Schar, Frontier, General Mills Inc., H.J Heinz Company, Brazi Bites, Raisio PLC |
By Product
-
Fruits Snacks
-
Desserts
-
Fruits Beverages
-
Bubble Tea
By Source
-
Tapioca-based
-
Bursting Bubble
By Distribution Channel
-
Off-Trade
-
On-Trade
- Research Framework
- Research Objective
- Product Overview
- Market Segmentation
- Executive Summary
- Brazil Bubble Food and Beverages Market Insights
- Industry Value Chain Analysis
- DROC Analysis
- Growth Drivers
- Presence of Large Variety of Products
- Customers Preference of Adopting Healthy Drinks Alternatives
- Restraints
- Presence of Other Alternative Beverages
- Opportunities
- Increasing Number of Health-Conscious Consumers
- Challenges
- Negative influence of the Covid-19 Pandemic
- Growth Drivers
- Technology Advancements/Recent Developments
- Regulatory Framework
- Porter’s Five Forces Analysis
- Bargaining Power of Suppliers
- Bargaining Power of Buyers
- Threat of New Entrants
- Threat of Substitutes
- Intensity of Rivalry
- Brazil Bubble Food and Beverages Market Overview
- Market Size & Forecast by Value, 2019–2029
- By Value (USD Million)
- Market Share & Forecast
- By Product
- Fruits Snacks
- Desserts
- Fruits Beverages
- Bubble Tea
- Others
- By Source
- Tapioca-based
- Bursting Bubble
- By Distribution Channel
- Off-Trade
- Hypermarkets & Supermarkets
- Online
- Offline
- On-Trade
- Off-Trade
- By Product
- Market Size & Forecast by Value, 2019–2029
- Competitive Landscape
- List of Key Players and Their Offerings
- Brazil Bubble Food and Beverages Company Market Share Analysis, 2022
- Competitive Benchmarking, By Operating Parameters
- Key Strategic Developments (Mergers, Acquisitions, Partnerships, etc.)
- Impact of Covid-19 on Brazil Bubble Food and Beverages Market
- Company Profile (Company Overview, Financial Matrix, Competitive Landscape, Key Personnel, Key Competitors, Contact Address, and Strategic Outlook)
- Bob's Red Mill
- Dr. Schar
- Frontier
- General Mills Inc.
- H.J Heinz Company
- Brazi Bites
- Raisio PLC
- Other prominent players
- Key Strategic Recommendations
- Research Methodology
- Qualitative Research
- Primary & Secondary Research
- Quantitative Research
- Market Breakdown & Data Triangulation
- Secondary Research
- Primary Research
- Breakdown of Primary Research Respondents, By Region
- Assumptions & Limitations
- Qualitative Research
*Financial information in case of non-listed companies will be provided as per availability
**The segmentation and the companies are subjected to modifications based on in-depth secondary for the final deliverable
List of Figures
Figure 1 Brazil Bubble Food and Beverages Market Segmentation
Figure 2 Brazil Bubble Food and Beverages Market Value Chain Analysis
Figure 3 Company Market Share Analysis, 2022
Figure 4 Brazil Bubble Food and Beverages Market Size, By Value (USD Billion), 2019–2029
Figure 5 Brazil Bubble Food and Beverages Market Share, By Product, By Value, 2019–2029
Figure 6 Brazil Bubble Food and Beverages Market Share, By Source, By Value, 2019–2029
Figure 7 Brazil Bubble Food and Beverages Market Share, By Distribution Channel, By Value, 2019–2029
List of Tables
Table 1 Brazil Bubble Food and Beverages Market Size, By Product, By Value, 2019−2029
Table 2 Brazil Bubble Food and Beverages Market Size, By Source, By Value, 2019−2029
Table 3 Brazil Bubble Food and Beverages Market Size, By Distribution Channel, By Value, 2019−2029
Table 4 Bob's Red Mill Company Overview
Table 5 Bob's Red Mill Financial Overview
Table 6 Dr. Schar Company Overview
Table 7 Dr. Schar Financial Overview
Table 8 Frontier Company Overview
Table 9 Frontier Financial Overview
Table 10 General Mills Inc. Company Overview
Table 11 General Mills Inc. Financial Overview
Table 12 H.J Heinz Company Overview
Table 13 H.J Heinz Company Financial Overview
Table 14 Brazi Bites Company Overview
Table 15 Brazi Bites Financial Overview
Table 16 Raisio PLC Company Overview
Table 17 Raisio PLC Financial Overview
Market Segmentation
By Product
-
Fruits Snacks
-
Desserts
-
Fruits Beverages
-
Bubble Tea
By Source
-
Tapioca-based
-
Bursting Bubble
By Distribution Channel
-
Off-Trade
-
On-Trade
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