Report Overview

GCC Tissue and Hygiene Paper Market - Industry Trends & Forecast Report, 2029

GCC tissue and hygiene paper market size was estimated to be worth USD 4.21 billion in 2022. During the forecast period between 2023 and 2029, the GCC tissue and hygiene paper market size is projected to grow at a CAGR of 5.20%, reaching a value of USD 6.01 billion by 2029. Major growth factors for the GCC tissue and hygiene paper market include increasing consumer awareness towards hygiene and personal care along with the flourishing hospitality and tourism industries in the region. Furthermore, launches of environmentally friendly and sustainable consumer hygiene products are anticipated to present lucrative growth opportunities in the GCC tissue and hygiene paper market during the forecast period.

GCC Tissue and Hygiene Paper Market – Overview

Tissue paper is a form of lightweight paper that is often composed of recycled paper pulp and can be used for hygiene purposes. It is created from paper pulp (wood fiber) or recycled paper materials, such as cardboard, newspapers, or some types of juice cartons, and is used in common products like toilet paper, paper towels, and napkins. Hygienic tissue paper is often used as facial tissue (paper handkerchiefs), napkins, bathroom tissue, and household towels. Tissue papers are more sanitary than fabric handkerchiefs and towels since they are disposable and discarded after use.

GCC Tissue and Hygiene Paper Market

Growth Drivers

Spurring Demand for Sustainable Products

With shifting consumer preferences and increasing consciousness towards sustainability, manufacturers are increasingly launching environment-friendly products. The tissue and hygiene paper products that are being launched in the GCC market are now made using recycled paper materials, such as cardboard and newspaper, or paper pulp (wood fiber). The increasing use of natural substances in the production of tissue paper, such as almond oils and aloe vera, which assist in reducing the spread of bacterial infections, is likely to fuel the market's expansion in the coming years.

Restraints

Availability of Alternative Products

Tissue and hygiene papers are facing tough competition from alternatives, such as cloth towels and washcloths. Cloth towels are reusable, making them cost-effective for customers. Feminine hygiene products made of clothes and baby diapers made of plastic polypropylene are gaining popularity among consumers due to their low cost. As paper is imported, mainly from India, paper products prove expensive in GCC countries, which may limit the growth of the tissue and hygiene paper market in the region.

Impact of COVID-19 on the GCC Tissue and Hygiene Paper Market

The COVID-19 pandemic accelerated the growth of the GCC tissue hygiene paper market. According to the World Health Organization, personal cleanliness is critical to reducing viral transmission through contact. The imposition of lockdown in certain GCC countries resulted in consumers’ panic buying products, including paper tissues, baby diapers, and feminine hygiene, which caused a dramatic increase in the market growth of these products. However, the tourism industry has grown slowly, as hospitality venues, such as hotels and restaurants, were shuttered. With hygienic habits remaining prevalent among people, the GCC tissue and hygiene paper market is expected to grow at a significant rate during the post-COVID-19 period.

GCC Tissue and Hygiene Paper Market

Segmental Coverage

GCC Tissue and Hygiene Paper Market – By Product

Based on products, the GCC tissue and hygiene paper market is segmented into baby diapers, feminine hygiene, household paper, incontinence, paper tissues, and toilet paper. The paper tissue segment holds the largest share of the GCC tissue and hygiene paper market. This segment is further classified into bathroom tissues, paper napkins, paper towels, facial tissues, and specialty and wrapping tissues. The facial tissues segment holds a significant market share owing to the hot climate of the region.

GCC Tissue and Hygiene Paper Market – By Type

Based on type, the GCC tissue and hygiene paper market is split into at-home and away-from-home segments. The at-home product type holds a significant market share. The increasing consumer awareness about cleanliness and personal hygiene is a critical factor for the growth of the segment. The high rate of migration from other nations in GCC countries influences the demand for tissue and hygiene paper in this market as well. The away-from-home segment is also expanding rapidly because of rapid urbanization and a growing expatriate workforce.

GCC Tissue and Hygiene Paper Market – By Country

The GCC tissue and hygiene paper market covers country-specific markets in the region’s six member states: Saudi Arabia, the UAE, Qatar, Bahrain, Kuwait, and Oman. Saudi Arabia dominates the GCC tissue and hygiene paper market owing to its strong hospitality and tourism sectors. The Kingdom is significantly focusing on economic diversification, with tourism at its center. The Public Investment Fund, the kingdom's sovereign fund, established the Saudi Tourist Investment Company, or Asfar, in July 2023 to assist the expansion of the tourism sector. Such investments are anticipated to significantly influence the demand for tissue and hygiene paper in the country during the forecast period.

Competitive Landscape

Major players operating in the GCC tissue and hygiene paper market include The Procter & Gamble Company, Saudi Paper Manufacturing Company, Abu Dhabi National Paper Mill LLC, Hygiene Links, Al Juthoor Factory, Ali Shaihani Group of Industries, Canny Tissue Paper Industry LLC, Modern Detergents Industries LLC, Nice Tissue Paper Industry LLC, and Wade AL Salam Tissue and FoodStuff Company W.l.l., Saeed Fakhr Trading Co, Everwhite Industries Ltd, Gulf Manufacturing Co. LLC, and DIMAH Hygiene Industries LLC.

To further enhance their market share, these companies employ various strategies, including mergers and acquisitions, partnerships, joint ventures, license agreements, and new product launches.

Recent Developments

• In December 2022 - KEZAD Group (Khalifa Economic Zones Abu Dhabi) entered into a 50-year land leasing deal with specialty tissue maker Star Paper Mill for the development of a new plant.

Scope of the Report

By Product

• Baby Diapers

• Feminine Hygiene

• Household Paper

• Incontinence

• Paper Tissues

1. Bathroom Tissues

2. Paper Napkins

3. Paper Towels

4. Facial Tissues

5. Specialty and Wrapping Tissues

• Toilet Paper

By Type

• At Home

• Away from Home

By Country

• Saudi Arabia

• UAE

• Qatar

• Bahrain

• Kuwait

• Oman

1. Research Framework
   1. Research Objective
   2. Product Overview
   3. Market Segmentation
2. Executive Summary
3.  GCC Tissue and Hygiene Paper Market Insights
   1. Industry Value Chain Analysis
   2. DROC Analysis
      1. Growth Drivers
         1. Increasing Population
         2. Growing Tourism Industry
      2. Restraints
         1. Availability of Alternative Products
         2. Competition
      3. Opportunities
         1. Expansion into New Markets
         2. Innovations
      4. Challenges
         1. Changing Consumer Preferences
         2. Environmental Concerns
   3. Technological Advancements/Recent Developments
   4. Regulatory Framework
   5. Porter’s Five Forces Analysis
      1. Bargaining Power of Suppliers
      2. Bargaining Power of Buyers
      3. Threat of New Entrants
      4. Threat of Substitutes
      5. Intensity of Rivalry
4.  GCC Tissue and Hygiene Paper Market Overview
   1. Market Size & Forecast, 2019–2029
      1. By Value (USD Billion)
   2. Market Share and Forecast
      1. By Product
         1. Baby Diapers
         2. Feminine Hygiene
         3. Household Paper
         4. Incontinence
         5. Paper Tissues
            1. Bathroom Tissues
            2. Paper Napkins
            3. Paper Towels
            4. Facial Tissues
            5. Specialty and Wrapping Tissues
         6. Toilet Paper
      2. By Type
         1. At Home
         2. Away from Home
      3. By Country
         1. Saudi Arabia
         2. UAE
         3. Qatar
         4. Bahrain
         5. Kuwait
         6. Oman
5. Saudi Arabia Tissue and Hygiene Paper Market
   1. Market Size & Forecast, 2019–2029
      1. By Value (USD Billion)
   2. Market Share & Forecast
      1. By Product
      2. By Type
6. UAE Tissue and Hygiene Paper Market
   1. Market Size & Forecast, 2019–2029
      1. By Value (USD Billion)
   2. Market Share & Forecast
      1. By Product
      2. By Type
7. Qatar Tissue and Hygiene Paper Market
   1. Market Size & Forecast, 2019–2029
      1. By Value (USD Billion)
   2. Market Share & Forecast
      1. By Product
      2. By Type
8. Bahrain Tissue and Hygiene Paper Market
   1. Market Size & Forecast, 2019–2029
      1. By Value (USD Billion)
   2. Market Share & Forecast
      1. By Product
      2. By Type
9. Kuwait Tissue and Hygiene Paper Market
   1. Market Size & Forecast, 2019–2029
      1. By Value (USD Billion)
   2. Market Share & Forecast
      1. By Product
      2. By Type
10. Oman Tissue and Hygiene Paper Market
    1. Market Size & Forecast, 2019–2029
       1. By Value (USD Billion)
    2. Market Share & Forecast
       1. By Product
       2. By Type
11. Competitive Landscape
    1. List of Key Players and Their Offerings
    2. GCC Tissue and Hygiene Paper Market Share Analysis, 2022
    3. Competitive Benchmarking, By Operating Parameters
    4. Key Strategic Developments (Mergers, Acquisitions, Partnerships, etc.)
12. Impact of Covid-19 on GCC Tissue and Hygiene Paper Market
13. Company Profile (Company Overview, Financial Matrix, Competitive Landscape, Key Personnel, Key Competitors, Contact Address, Strategic Outlook, SWOT Analysis)
    1. The Procter & Gamble Company
    2. Saudi Paper Manufacturing Company
    3. Abu Dhabi National Paper Mill LLC
    4. Hygiene Links
    5. Al Jothoor Factory
    6. Ali Shaihani Group of Industries
    7. Canny Tissue Paper Industry LLC
    8. Modern Detergents Industries LLC
    9. Nice Tissue Paper Industry LLC
    10. Wade AL Salam Tissue and Food Stuff Company W.l.l
    11. Saeed Fakhr Trading Co
    12. Everwhite Industries Ltd
    13. Gulf Manufacturing Co. LLC
    14. DIMAH Hygiene Industries LLC
    15. Other Prominent Players
14. Key Strategic Recommendations
15. Research Methodology
    1.  Qualitative Research
       1.  Primary & Secondary Research
    2.  Quantitative Research
    3.  Market Breakdown & Data Triangulation
       1.  Secondary Research
       2.  Primary Research
    4.  Breakdown of Primary Research Respondents, By Country
    5.  Assumptions & Limitations

*Financial information of non-listed companies can be provided as per availability.

**The segmentation and the companies are subject to modifications based on in-depth secondary research for the final deliverable

List of Figures

Figure 1       GCC Tissue and Hygiene Paper Segmentation

Figure 2       GCC Tissue and Hygiene Paper Market Value Chain Analysis

Figure 3       Company Market Share Analysis, 2022

Figure 4       GCC Tissue and Hygiene Paper Market Size, By Value (USD Billion), 2019–2029

Figure 5       GCC Tissue and Hygiene Paper Market Share, By Product, By Value, 2019–2029

Figure 6       GCC Tissue and Hygiene Paper Market Share, By Type, By Value, 2019–2029

Figure 7       GCC Tissue and Hygiene Paper Market Share, By Country, By Value, 2019–2029

Figure 8       Saudi Arabia Tissue and Hygiene Paper Market Size, By Value (USD Billion), 2019–2029

Figure 9       Saudi Arabia Tissue and Hygiene Paper Market Share, By Product, By Value, 2019–2029

Figure 10     Saudi Arabia Tissue and Hygiene Paper Market Share, By Type, By Value, 2019–2029

Figure 11     UAE Tissue and Hygiene Paper Market Size, By Value (USD Billion), 2019–2029

Figure 12     UAE Tissue and Hygiene Paper Market Share, By Product, By Value, 2019–2029

Figure 13     UAE Tissue and Hygiene Paper Market Share, By Type, By Value, 2019–2029

Figure 14     Qatar Tissue and Hygiene Paper Market Size, By Value (USD Billion), 2019–2029

Figure 15     Qatar Tissue and Hygiene Paper Market Share, By Product, By Value, 2019–2029

Figure 16     Qatar Tissue and Hygiene Paper Market Share, By Type, By Value, 2019–2029

Figure 17     Bahrain Tissue and Hygiene Paper Market Size, By Value (USD Billion), 2019–2029

Figure 18     Bahrain Tissue and Hygiene Paper Market Share, By Product, By Value, 2019–2029

Figure 19     Bahrain Tissue and Hygiene Paper Market Share, By Type, By Value, 2019–2029

Figure 20     Qatar Tissue and Hygiene Paper Market Size, By Value (USD Billion), 2019–2029

Figure 21     Qatar Tissue and Hygiene Paper Market Share, By Product, By Value, 2019–2029

Figure 22     Qatar Tissue and Hygiene Paper Market Share, By Type, By Value, 2019–2029

Figure 23     Kuwait Tissue and Hygiene Paper Market Size, By Value (USD Billion), 2019–2029

Figure 24     Kuwait Tissue and Hygiene Paper Market Share, By Product, By Value, 2019–2029

Figure 25     Kuwait Tissue and Hygiene Paper Market Share, By Type, By Value, 2019–2029

Figure 26     Oman Tissue and Hygiene Paper Market Size, By Value (USD Billion), 2019–2029

Figure 27     Oman Tissue and Hygiene Paper Market Share, By Product, By Value, 2019–2029

Figure 28     Oman Tissue and Hygiene Paper Market Share, By Type, By Value, 2019–2029

List of Tables

Table 1        GCC Tissue and Hygiene Paper Market Size, By Value (USD Billion), 2019–2029

Table 2        GCC Tissue and Hygiene Paper Market Share, By Product, By Value, 2019–2029

Table 3        GCC Tissue and Hygiene Paper Market Share, By Type, By Value, 2019–2029

Table 4        GCC Tissue and Hygiene Paper Market Share, By Country, By Value, 2019–2029

Table 5        Saudi Arabia Tissue and Hygiene Paper Market Size, By Value (USD Billion), 2019–2029

Table 6        Saudi Arabia Tissue and Hygiene Paper Market Share, By Product, By Value, 2019–2029

Table 7        Saudi Arabia Tissue and Hygiene Paper Market Share, By Type, By Value, 2019–2029

Table 8        UAE Tissue and Hygiene Paper Market Size, By Value (USD Billion), 2019–2029

Table 9        UAE Tissue and Hygiene Paper Market Share, By Product, By Value, 2019–2029

Table 10      UAE Tissue and Hygiene Paper Market Share, By Type, By Value, 2019–2029

Table 11      Qatar Tissue and Hygiene Paper Market Size, By Value (USD Billion), 2019–2029

Table 12      Qatar Tissue and Hygiene Paper Market Share, By Product, By Value, 2019–2029

Table 13      Qatar Tissue and Hygiene Paper Market Share, By Type, By Value, 2019–2029

Table 14      Bahrain Tissue and Hygiene Paper Market Size, By Value (USD Billion), 2019–2029

Table 15      Bahrain Tissue and Hygiene Paper Market Share, By Product, By Value, 2019–2029

Table 16      Bahrain Tissue and Hygiene Paper Market Share, By Type, By Value, 2019–2029

Table 17      Kuwait Tissue and Hygiene Paper Market Size, By Value (USD Billion), 2019–2029

Table 18      Kuwait Tissue and Hygiene Paper Market Share, By Product, By Value, 2019–2029

Table 19      Kuwait Tissue and Hygiene Paper Market Share, By Type, By Value, 2019–2029

Table 20      Oman Tissue and Hygiene Paper Market Size, By Value (USD Billion), 2019–2029

Table 21      Oman Tissue and Hygiene Paper Market Share, By Product, By Value, 2019–2029

Table 22      Oman Tissue and Hygiene Paper Market Share, By Type, By Value, 2019–2029

Table 23      The Procter & Gamble Company Company Overview

Table 24      The Procter & Gamble Company Financial Overview

Table 25      Saudi Paper Manufacturing Company Company Overview

Table 26      Saudi Paper Manufacturing Company Financial Overview

Table 27      Abu Dhabi National Paper Mill LLC Company Overview

Table 28      Abu Dhabi National Paper Mill LLC Financial Overview

Table 29      Hygiene Links Company Overview

Table 30      Hygiene Links Financial Overview

Table 31      Al Jothoor Factory Company Overview

Table 32      Al Jothoor Factory Financial Overview

Table 33      Ali Shaihani Group of Industries Company Overview

Table 34      Ali Shaihani Group of Industries Financial Overview

Table 35      Canny Tissue Paper Industry LLC Company Overview

Table 36      Canny Tissue Paper Industry LLC Financial Overview

Table 37      Modern Detergents Industries LLC Company Overview

Table 38      Modern Detergents Industries LLC Financial Overview

Table 39      Nice Tissue Paper Industry LLC Company Overview

Table 40      Nice Tissue Paper Industry LLC Financial Overview

Table 41      Wade AL Salam Tissue and Food Stuff Company W.l.l Company Overview

Table 42      Wade AL Salam Tissue and Food Stuff Company W.l.l Financial Overview

Table 43      Saeed Fakhr Trading Co Company Overview

Table 44      Saeed Fakhr Trading Co Financial Overview

Table 45      Everwhite Industries Ltd Company Overview

Table 46      Everwhite Industries Ltd Financial Overview

Table 47      Gulf Manufacturing Co. LLC Company Overview

Table 48      Gulf Manufacturing Co. LLC Financial Overview

Table 49      DIMAH Hygiene Industries LLC Company Overview

Table 50      DIMAH Hygiene Industries LLC Financial Overview