Report Overview

The global player tracking market is set to grow vigorously by 2027. The rise in demand for real-time information by a sports team to integrate analytics into the decision-making process for winning games is driving the global player tracking market.

Global Player Tracking Market - Industry Trends & Forecast Report 2027

The global player tracking market showing significant growth in recent years and reached a market valuation of USD 750.95 million in 2020. The market is further anticipated to reach USD 3,032.76 million in 2027 with a significant CAGR of 24.6% during the forecast period, i.e., 2021-2027. An increase in the need for real-time information by sports teams to incorporate analytics into their decision-making process is expected to drive the global Player Tracking Market. Moreover, the ability to improve coaching, educate players with specific strategies to improve their performance and prevent fraud in betting situations have helped drive market growth.

                                 

Player Tracking Overview

A player tracking system offers an on-spot or real-time player performance analysis, video recording capabilities, and positional data of sports teams or individuals. The information accumulated is thereafter used in curating tactics and decisions for augmenting the performance of individuals as well as the whole team. Additionally, the coaching staff can leverage these pivotal metrics in curating team strategies for the next games, suggesting measures for improving players' positions based on their past performance on the field, and initiating substitutions accordingly.

Global Player Tracking Market Trends

Growth Drivers

Rising Number Of Sporting Participation Amid Younger Generations

A growing number of sporting events indicates a growing need for real-time player tracking devices and systems. The Sports and Fitness Industry Association estimate that the number of sports participants has increased in recent years. In 2020, 73.4% of children aged 13 to 17 took part in team or individual sports, up from 69.1% in 2019. In contrast, Individual sports participation for the same age group increased from 47.5% to 50.7% in 2020. The growing participation in sports activities across the United States and the incorporation of the latest technologies in sports fuel the growth of more extensive sports analytics, thereby driving the demand for player tracking devices.

Growing Number Of Health-Related Issues At Sports Field

Live streaming has increased the number of health-related incidents on the field, which has fueled the concerns of players and their respective teams. The rising number of sudden heartaches among the younger generation and emerging future stars has propelled the demand for sports and fitness tracking devices. There is an increasing need for player monitoring and advocating for the fitness level of players and team members, which has led to a spike in demand for tracking devices. High-performance athletes may be able to use these devices to identify the over-exertion of the body that causes sudden heart attacks. Additionally, a medical expert may use this information to suggest measures to be taken to prevent such disasters and ensure a healthier lifestyle for their athletes, which, in turn, has contributed to the growth of the market.

Restraints

Global Chipset Shortages Hindering The Growth

Recent years have seen an increase in the shortage of integrated chips, which has been exacerbated by the COVID-19 pandemic. The incorporation of such chips has become crucial for the growth of the market, as such chipsets are widely used in the production of tracking devices. A second impact on the value chain of player tracking devices is hindered wafering, which may later affect the supply chain and disrupt the production supply, thus unable to satisfy the rising demand for semiconductor chipsets.

Additionally, rising sports events amid reduced restrictions for the fully-vaccinated people may push for the demand for sports engagement activities. With player tracking allowing spectators to get detailed fitness information about their player's health regime, the declining supply may contribute to the decline in interest in such engagement activities. The result could be lower revenues for sports franchises and teams around the world, inhibiting the growth of the global market for player tracking.

Impact of COVID-19 on the Global Player Tracking Market

The sudden outbreak of the COVID-19-induced pandemic led to rising tensions across the world, which ultimately led the governmental authorities to undertake immediate actions. In order to control the spread of the virus, industries were shut down and people were restricted from going into the streets and public places. It also led to reduced industrial production. One of the biggest supply-side shocks registered by the companies amid the pandemic was an acute reduction of semiconductor chipsets, since player tracking devices require these chipsets to be fabricated and placed with algorithms coded onto them for further data transmission capabilities. However, the reduction in supply resulted in supply chain disruptions and exacerbated the shortage of player tracking devices and systems on the global market.

Global Player Tracking Market- By Solution

The global player tracking market is segmented into wearable, optical, and application-based based on solutions. The wearable segment accounted for the largest market share in 2020. The demand for wearables driven by the rising usage of this tracking system by sports and athletes' to improve and monitor their games. Moreover, the increasing number of sports activities and sports tournaments, such as Olympics, Commonwealth Games, World Tournaments has driven the growth of the wearable devices segment. Its revenue is primarily derived from sponsorship, broadcasting, licensing, and ticket sales. Based on the OCOG (Organising Committees for the Olympic Games)’s version of the budget, the revenues of the Tokyo Summer Games are estimated at USD 6.7 billion. With such big tournaments generating significant revenues, sports players use wearables devices to optimize their performance to win the games.

                                        

Global Player Tracking Market- By Applications

The global player tracking market is segmented into fitness tracking, performance tracking, fraud detection, and player safety based on applications. Among these, the fitness tracking segment accounted for the highest market share in 2020. Fitness Tracking is influenced by the rising adoption of Smart Watches & Fitness Bands which monitor fitness-related activities. Performance Tracking is driven by the need for performance monitoring across various sports.

Global Player Tracking Market- Regional Insights

The global player tracking market has been segmented into North America, Europe, Asia Pacific, Middle East & Africa, and Latin America. Among these regions, North America dominated the global player tracking market with the largest market share in 2020.  The growth was primarily driven by the early adoption of technological solutions and associated services compared to other regions. Moreover, sports associations, such as National Basketball League (NBL), and National Hockey League (NHL), and National Football League (NFL) are spending heavily on an advanced player tracking systems to analyze and track player performance and health. Addirionally, the advent of various new sports leagues in Europe is expected to result in a greater adoption of player tracking across various sports.

Competitive Landscape

The key players in the global players tracking market are Zebra Technologies, Catapult Sports, STAT Sports, ChyronHego, STATS, Kinexon, Polar, Playgineering, Sonda Sports, JOHAN Sports, Exelio, Q-Track, Advanced sports analytics, Xampion, Sports Performance Tracking, and other prominent players. Catapult Group International Ltd. has been recognized as the biggest player in the global player tracking market with the highest market share in 2020. The company has been a pioneer in wearable technology, athlete performance management, and video analysis, which has enabled it to achieve such a higher share in this intense market.

Recent Developments

• In December 2021, Polygon Studios, the gaming arm of Ethereum infrastructure developer Polygon, invested in sports gaming technology provider GameOn. Polygon will create NFT-based contests for GameOn, which has agreements to make free-to-play games for the WNBA, NWSL, and the NFL's Jacksonville Jaguars. Polygon would fund GameOn's ongoing product development costs by 50%.

• In October 2021, Dallas Mavericks owner Mark Cuban, an investor in Polygon, partnered with DraftKings to support its new NFT marketplace.

• In December 2021, Sinclair Broadcast Group renewed its streaming rights agreement with the NHL for a multi-year period. The new agreement would broaden Sinclair's other broadcast feed possibilities and its usage of NHL Puck and Player Tracking data in broadcasts.

Scope of the Report:

Attribute	Details
Years Considered	Historical data – 2017-2020
	Base Year – 2020
	Forecast – 2021 – 2027
Facts Covered	Revenue in USD Million
Market Coverage	United States, Germany, United Kingdom, France, Canada, Italy, Spain, China, Japan, South Korea, Brazil, Mexico, India, Argentina, United Arab Emirates, South Africa, Saudi Arabia.
Product/Service Segmentation	By Component, By Application, By Region
Key Players	The key players in the global players tracking market are Zebra Technologies, Catapult Sports, STAT Sports, ChyronHego, STATS, Kinexon, Polar, Playgineering, Sonda Sports, JOHAN Sports, Exelio, Q-Track, Advanced sports analytics, Xampion, Sports Performance Tracking, and other prominent players.

 

By Component

• Solution

• Service

By Solution

• Wearable

• Optical

• Application Based

By Application

• Fitness Tracking

• Performance Tracking

• Fraud Detection

• Player Safety

By End-Use

• Individual Sports

• Team Sports

By Region:

• North America

• Europe

• The Asia-Pacific

• Latin America

• Middle-East & Africa

1.  Research Framework

1.1.  Research Objective

1.2.  Product Overview

1.3.  Market Segmentation

2.  Research Methodology

2.1.  Qualitative Research

2.1.1. Primary & Secondary Research

2.2.  Quantitative Research

2.3.  Market Breakdown & Data Triangulation

2.3.1. Primary & Secondary Research Application

2.3.2. Secondary Research

2.3.3. Primary Research

2.4.  Breakdown of Primary Research Respondents, By Region

2.5.  Assumption & Limitation

3.  Executive Summary

4.  Global Player Tracking Market Insights

4.1.  Industry Value Chain Analysis

4.2.  DROC Analysis

4.2.1. Growth Drivers

4.2.2. Restraints

4.2.3. Opportunities

4.2.4. Challenges

4.3.  Recent Development

4.4.  Technological Advancements

4.5.  Regulatory Framework

4.6.  Porter’s Five Forces Analysis

4.6.1. Bargaining Application of Suppliers

4.6.2. Bargaining Application of Buyers

4.6.3. Threat of New Entrants

4.6.4. Threat of Substitutes

4.6.5. Intensity of Rivalry

5.  Global Player Tracking Market Overview

5.1.  Market Size & Forecast by Value, 2017-2027

5.1.1. By Value (USD Million)

5.2.  Market Share & Forecast

5.2.1. By Component

5.2.1.1.  Solution

5.2.1.2.  Services

5.2.2. By Solution

5.2.2.1.  Wearable

5.2.2.2.  Optical

5.2.2.3.  Application-Based

5.2.3. By Application

5.2.3.1.  Fitness Tracking

5.2.3.2.  Performance Tracking

5.2.3.3.  Fraud Detection

5.2.3.4.  Player Safety

5.2.4. By End-Use

5.2.4.1.  Individual Sports

5.2.4.2.  Team Sports

5.2.5. By Region

5.2.5.1.  North America

5.2.5.2.  Europe

5.2.5.3.  the Asia-Pacific

5.2.5.4.  Latin America

5.2.5.5.  the Middle East and Africa

6.  North America Player Tracking Market

6.1.  Market Size & Forecast by Value, 2017-2027

6.1.1. By Value (USD Million)

6.2.  Market Share & Forecast

6.2.1. By Component

6.2.2. By Solution

6.2.3. By Application

6.2.4. By End-Use

6.2.5. By Country

6.2.5.1.  United States

6.2.5.2.  Canada

7.  Europe Player Tracking Market

7.1.  Market Size & Forecast by Value, 2017-2027

7.1.1. By Value (USD Million)

7.2.  Market Share & Forecast

7.2.1. By Component

7.2.2. By Solution

7.2.3. By Application

7.2.4. By End-Use

7.2.5. By Country

7.2.5.1.  Germany

7.2.5.2.  United Kingdom

7.2.5.3.  Italy

7.2.5.4.  France

7.2.5.5.  Rest of Europe

8.  the Asia-Pacific Player Tracking Market

8.1.  Market Size & Forecast by Value, 2017-2027

8.1.1. By Value (USD Million)

8.2.  Market Share & Forecast

8.2.1. By Component

8.2.2. By Solution

8.2.3. By Application

8.2.4. By End-Use

8.2.5. By Country

8.2.5.1.  China

8.2.5.2.  India

8.2.5.3.  Japan

8.2.5.4.  Indonesia

8.2.5.5.  Rest of Asia Pacific

9.  Latin America Player Tracking Market

9.1.  Market Size & Forecast by Value, 2017-2027

9.1.1. By Value (USD Million)

9.2.  Market Share & Forecast

9.2.1. By Component

9.2.2. By Solution

9.2.3. By Application

9.2.4. By End-Use

9.2.5. By Country

9.2.5.1.  Brazil

9.2.5.2.  Argentina

9.2.5.3.  Rest of Latin America

10.  The Middle East & Africa Player Tracking Market

10.1.  Market Size & Forecast by Value, 2017-2027

10.1.1. By Value (USD Million)

10.2.  Market Share & Forecast

10.2.1. By Component

10.2.2. By Solution

10.2.3. By Application

10.2.4. By End-Use

10.2.5. By Country

10.2.5.1.  Saudi Arabia

10.2.5.2.  UAE

10.2.5.3.  South Africa

10.2.5.4.  Rest of The Middle East & Africa

11.  Competitive Landscape

11.1.  List of Key Players and Their Offerings

11.2.  Market Share Analysis, 2020

11.3.  Competitive Benchmarking, By Operating Parameters

12.  Impact of COVID-19 on Global Player Tracking Industry

13.  Company Profile (Company Overview, Financial Matrix, Competitive landscape, Key Personnel, Key Competitors, SWOT Analysis, Contact Address, and Strategic Outlook) **

13.1. Zebra Technologies Corporation

13.2.  Catapult Group International Ltd

13.3. STATSports Group Limited

13.4. The Chyron Corporation

13.5. Kinexon GmbH

13.6. Polar Electro Oy

13.7. PlayGineering Ltd.

13.8. Sonda Sports Ltd.

13.9. JOHAN Sports

13.10.  Xampion

13.11.  Sports Performance Tracking (SPT) Group Pty Ltd

13.12.  Stats Perform

13.13.  Gpexe (Exelio srl)

14.  Key Strategic Recommendations

 

* Financial information in case of non-listed companies will be provided as per availability

**The segmentation and the companies are subjected to modifications based on in-depth secondary for the final deliverable

 

List of Figures

 

Fig 1: Global Player Tracking Segmentation

Fig 2: Global Player Tracking Market Size, By Value (USD Million)

Fig 3: Global Player Tracking Market Share (%), By Solution, By Value (in %), 2020

Fig 4: Global Player Tracking Market Industry Value Chain Analysis

Fig 5: Porters Five Forces Analysis

Fig 6: Global Player Tracking Market Size, By Value (USD Million), 2017-2027

Fig 7: Global Player Tracking Market Share, By Component, By Value, 2017-2027

Fig 8: Global Player Tracking Market Share, By Solution, By Value, 2017-2027

Fig 9: Global Player Tracking Market Share, By Application, By Value, 2017-2027

Fig 10: Global Player Tracking Market Share, By End-User, By Value, 2017-2027

Fig 11: Global Player Tracking Market Share, By Region, By Value, 2017-2027

Fig 12: North America Player Tracking Market Size, By Value (USD Million), 2017-2027

Fig 13: North America Player Tracking Market Share, By Component, By Value, 2017-2027

Fig 14: North America Player Tracking Market Share, By Solution, By Value, 2017-2027

Fig 15: North America Player Tracking Market Share, By Application, By Value, 2017-2027

Fig 16: North America Player Tracking Market Share, By End-User, By Value, 2017-2027

Fig 17: North America Player Tracking Market Share, By Country, By Value, 2017-2027

Fig 18: Europe Player Tracking Market Size, By Value (USD Million), 2017-2027

Fig 19: Europe Player Tracking Market Share, By Component, By Value, 2017-2027

Fig 20: Europe Player Tracking Market Share, By Solution, By Value, 2017-2027

Fig 21: Europe Player Tracking Market Share, By Application, By Value, 2017-2027

Fig 22: Europe Player Tracking Market Share, By End-User, By Value, 2017-2027

Fig 23: Europe Player Tracking Market Share, By Country, By Value, 2017-2027

Fig 24: Asia-Pacific Player Tracking Market Size, By Value (USD Million), 2017-2027

Fig 25: Asia-Pacific Player Tracking Market Share, By Component, By Value, 2017-2027

Fig 26: Asia-Pacific Player Tracking Market Share, By Solution, By Value, 2017-2027

Fig 27: Asia-Pacific Player Tracking Market Share, By Application, By Value, 2017-2027

Fig 28: Asia-Pacific Player Tracking Market Share, By End-User, By Value, 2017-2027

Fig 29: Asia-Pacific Player Tracking Market Share, By Country, By Value, 2017-2027

Fig 30: Latin America Player Tracking Market Size, By Value (USD Million), 2017-2027

Fig 31: Latin America Player Tracking Market Share, By Component, By Value, 2017-2027

Fig 32: Latin America Player Tracking Market Share, By Solution, By Value, 2017-2027

Fig 33: Latin America Player Tracking Market Share, By Application, By Value, 2017-2027

Fig 34: Latin America Player Tracking Market Share, By End-User, By Value, 2017-2027

Fig 35: Latin America Player Tracking Market Share, By Country, By Value, 2017-2027

Fig 36: Middle East & Africa Player Tracking Market Size, By Value (USD Million), 2017-2027

Fig 37: Middle East & Africa Player Tracking Market Share, By Component, By Value, 2017-2027

Fig 38: Middle East & Africa Player Tracking Market Share, By Solution, By Value, 2017-2027

Fig 39: Middle East & Africa Player Tracking Market Share, By Application, By Value, 2017-2027

Fig 40: Middle East & Africa Player Tracking Market Share, By End-User, By Value, 2017-2027

Fig 41: Middle East & Africa Player Tracking Market Share, By Country, By Value, 2017-2027

Fig 42: Global Player Tracking Market: Company Share Analysis, By Value, 2020

 

List of Tables

 

Table 1: Global Player Tracking Market Size, By Component, By Value, 2017-2027

Table 2: Global Player Tracking Market Size, By Solution, By Value, 2017-2027

Table 3: Global Player Tracking Market Size, By Application, By Value, 2017-2027

Table 4: Global Player Tracking Market Size, By End-User, By Value, 2017-2027

Table 5: Global Player Tracking Market Size, By Region, By Value, 2017-2027

Table 6: North America Player Tracking Market Size, By Component, By Value, 2017-2027

Table 7: North America Player Tracking Market Size, By Solution, By Value, 2017-2027

Table 8: North America Player Tracking Market Size, By Application, By Value, 2017-2027

Table 9: North America Player Tracking Market Size, By End-User, By Value, 2017-2027

Table 10: North America Player Tracking Market Size, By Country, By Value, 2017-2027

Table 11: Europe Player Tracking Market Size, By Component, By Value, 2017-2027

Table 12: Europe Player Tracking Market Size, By Solution, By Value, 2017-2027

Table 13: Europe Player Tracking Market Size, By Application, By Value, 2017-2027

Table 14: Europe Player Tracking Market Size, By End-User, By Value, 2017-2027

Table 15: Europe Player Tracking Market Size, By Country, By Value, 2017-2027

Table 16: Asia-Pacific Player Tracking Market Size, By Component, By Value, 2017-2027

Table 17: Asia-Pacific Player Tracking Market Size, By Solution, By Value, 2017-2027

Table 18: Asia-Pacific Player Tracking Market Size, By Application, By Value, 2017-2027

Table 19: Asia-Pacific Player Tracking Market Size, By End-User, By Value, 2017-2027

Table 20: Asia-Pacific Player Tracking Market Size, By Country, By Value, 2017-2027

Table 21: Latin America Player Tracking Market Size, By Component, By Value, 2017-2027

Table 22: Latin America Player Tracking Market Size, By Solution, By Value, 2017-2027

Table 23: Latin America Player Tracking Market Size, By Application, By Value, 2017-2027

Table 24: Latin America Player Tracking Market Size, By End-User, By Value, 2017-2027

Table 25: Latin America Player Tracking Market Size, By Country, By Value, 2017-2027

Table 26: Middle East & Africa Player Tracking Market Size, By Component, By Value, 2017-2027

Table 27: Middle East & Africa Player Tracking Market Size, By Solution, By Value, 2017-2027

Table 28: Middle East & Africa Player Tracking Market Size, By Application, By Value, 2017-2027

Table 29: Middle East & Africa Player Tracking Market Size, By End-User, By Value, 2017-2027

Table 30: Middle East & Africa Player Tracking Market Size, By Country, By Value, 2017-2027

Table 31: List of Key Players and Their Offerings

Table 32: List of Key Players and Their Offerings

Table 33: List of Key Players and Their Offerings

Table 34: Competitive Benchmarking, by Operating Parameters

Table 35: Zebra Technologies Corporation Overview

Table 36: Zebra Technologies Corporation Overview

Table 37: Catapult Group International Ltd. Business Overview

Table 38: Catapult Group International Ltd. Financial Analysis (USD Million)

Table 39: STATSports Group Limited. Business Overview

Table 40: The Chyron Corporation. Business Overview

Table 41: KINEXON GmbH Business Overview

Table 42: Polar Electro Oy. Business Overview

Table 43: PlayGineering Ltd. Business Overview

Table 44: Sonda Sports Ltd. Business Overview

Table 45: JOHAN SPORTS. Business Overview

Table 46: Xampion Business Overview

Table 47: SPT Group Pty Ltd. Business Overview

Table 48: Stats Perform. Business Overview

Table 49: Gpexe. Business Overview