Report Overview

India Corporate Wellness Market – Industry Trends & Forecast Report, 2030

India Corporate Wellness Market size by value was estimated at USD 1.6 billion in 2023. During the forecast period between 2024 and 2030, India Corporate Wellness Market size is expected to expand at a CAGR of 7.80% reaching a value of USD 2.5 billion by 2030. India Corporate Wellness Market is driven by increasing health awareness, rising stress levels, and growing emphasis on employee productivity. Companies are recognizing the benefits of investing in employee well-being, leading to the implementation of comprehensive wellness programs. These initiatives aim to reduce absenteeism, improve mental health, and enhance overall productivity, fostering a healthier and more engaged workforce.

Corporate Wellness – Overview

Corporate Wellness encompasses a range of programs and services aimed at improving the health and well-being of employees within an organization. These initiatives include fitness programs, mental health support, stress management workshops, health risk assessments, and nutrition counseling. The goal is to enhance employee productivity, reduce absenteeism, and lower healthcare costs by fostering a healthier and more engaged workforce. Companies invest in corporate wellness to create a supportive work environment and promote overall employee satisfaction and retention.

India Corporate Wellness Market

Growth Drivers

Rising Stress Levels and Mental Health Awareness

India Corporate Wellness Market is experiencing significant growth driven by rising stress levels and increasing mental health awareness. With the growing demands of modern work life, employees face higher stress, leading to physical and mental health issues. Companies are increasingly recognizing the importance of mental well-being and are investing in wellness programs that address stress management and mental health support to enhance employee productivity and satisfaction.

Challenges

High Costs of Wellness Programs

India Corporate Wellness Market faces a significant restraint due to the high costs of implementing wellness programs. Many companies find it financially challenging to invest in comprehensive wellness initiatives, which include fitness facilities, mental health support, and nutrition counseling. These high costs can deter organizations, especially small and medium-sized enterprises, from adopting such programs, limiting market growth.

Impact of Escalating Geopolitical Tensions on India Corporate Wellness Market

Intensifying geopolitical tensions among countries and further spreading across the major regions could significantly impact India Corporate Wellness Market. These tensions could disrupt global supply chains, leading to shortages of wellness products and services. Increased costs of imported wellness solutions can raise operational expenses, making it more challenging for companies to invest in employee health programs. Additionally, political instability can deter foreign investments and affect consumer confidence, resulting in reduced spending on wellness initiatives. Trade restrictions and sanctions can further complicate the import of advanced wellness technologies, hindering market growth.

India Corporate Wellness Market

Segmental Coverage

India Corporate Wellness Market – By Delivery Model Type

By delivery model type, India Corporate Wellness Market is divided into Health Risk Assessment, Nutrition & Weight Management, Smoking Cessation, Fitness Services, Stress Management, Health Screening & Assessment, and Employee Assistance Programs (EAPs) segments. The health risk assessment segment emerges as the largest delivery model type in India Corporate Wellness Market. It is attributed to its focus on identifying potential health issues early, enabling preventive measures. Organizations prioritize health risk assessments as part of their wellness strategies to reduce employee absenteeism, boost productivity, and lower healthcare costs. With increasing awareness about workplace well-being and a growing corporate sector, demand for these programs continues to expand, driving the prominence of this segment in the market.

India Corporate Wellness Market – By Delivery Model

Based on delivery model, India Corporate Wellness Market is split into On-site Programs and Off-site Programs segments. The on-site programs segment holds a larger share of in India Corporate Wellness Market by delivery model. On-site programs are highly preferred due to their convenience and ability to integrate wellness initiatives directly into the workplace. Activities such as fitness sessions, health screenings, and stress management workshops conducted on-site cater effectively to employees’ needs, promoting health and productivity. The rising focus on employee well-being and increasing adoption of comprehensive wellness strategies by organizations contribute significantly to the dominance of this segment.

India Corporate Wellness Market – By End User

On the basis of end user, India Corporate Wellness Market is divided into Small Scale Organizations, Medium Scale Organizations, and Large Scale Organizations segments. Large scale organizations segment represents the largest in India Corporate Wellness Market. These organizations invest heavily in wellness programs due to their significant workforce size and financial capacity to promote employee health. They adopt comprehensive initiatives, including fitness programs, mental health support, and preventive healthcare, to enhance productivity and reduce healthcare costs. With growing awareness about employee well-being and its impact on organizational success, large-scale companies continue to lead in implementing robust corporate wellness strategies across various sectors.

India Corporate Wellness Market – By Region

Geographically, India Corporate Wellness Market is divided into North India, South India, East India, and West India. North India emerges as the leading region in India Corporate Wellness Market, due to the high concentration of corporate hubs, multinational companies, and a growing awareness of employee well-being programs in cities like Delhi NCR, Gurgaon, and Noida. The region benefits from the increasing adoption of wellness initiatives, including fitness programs, mental health workshops, and health screenings, aimed at boosting productivity and employee satisfaction. Expanding healthcare infrastructure further supports market growth in this region.

Competitive Landscape

Key players in the highly competitive India Corporate Wellness Market include BeBetterEveryday, Silver Oak Health, The Mood Space, Vantage Circle, HealthifyMe, Humm Car, MCH International, Mentora, Truworth Wellness, and Avyukt Healthcare Solution. To further enhance their market share, these companies employ various strategies, including mergers and acquisitions, partnerships, joint ventures, license agreements, and new product launches.

Scope of the Report

By Delivery Model Type

• Health Risk Assessment

• Nutrition and Weight Management

• Smoking Cessation

• Fitness Services

• Stress Management

• Health Screening and Assessment

• Employee Assistance Programs (EAPs)

By Delivery Model

• On-site Programs

• Off-site Programs

By Category

• Fitness & Nutrition Consultants

• Psychological Therapists

• Organizations/Employers

• Fitness & Medical Institutions

By End User

• Small Scale Organizations

• Medium Scale Organizations

• Large Scale Organizations

By Region

• North India

• South India

• East India

• West India

1. Research Framework
   1. Research Objective
   2. Product Overview
   3. Market Segmentation
2. Executive Summary
3. India Corporate Wellness Market Insights
   1. Industry Value Chain Analysis
   2. DROC Analysis
      1. Growth Drivers
         1. Increasing awareness among employees and employers about good health and well-being
         2. Growing incidence of lifestyle-related diseases
         3. Rising stress levels and mental health awareness
      2. Restraints
         1. High costs of wellness programs
         2. Lack of awareness and cultural barriers
         3. Data privacy concerns
      3. Opportunities
         1. Government initiatives to promote workplace wellness programs
         2. Increasing corporate investments in employee health
         3. Growing adoption of virtual wellness programs
      4. Challenges
         1. Encouraging consistent employee participation in wellness programs
         2. Limited Infrastructure in developing countries
   3. Technological Advancements/Recent Developments
   4. Regulatory Framework
   5. Porter’s Five Forces Analysis
      1. Bargaining Power of Suppliers
      2. Bargaining Power of Buyers
      3. Threat of New Entrants
      4. Threat of Substitutes
      5. Intensity of Rivalry
4. India Corporate Wellness Market: Marketing Strategies
5. India Corporate Wellness Market Overview
   1. Market Size & Forecast, 2019–2030
      1. By Value (USD Billion)
   2. Market Share & Forecast
      1. By Service Type
         1. Health Risk Assessment
         2. Nutrition & Weight Management
         3. Smoking Cessation
         4. Fitness Services
         5. Stress Management
         6. Health Screening & Assessment
         7. Employee Assistance Programs (EAPs)
      2. By Delivery Model
         1. On-site Programs
         2. Off-site Programs
      3. By Category
         1. Fitness & Nutrition Consultants
         2. Psychological Therapists
         3. Organizations/Employers
         4. Fitness & Medical Institutions
      4. By End user
         1. Small Scale Organizations
         2. Medium Scale Organizations
         3. Large Scale Organizations
      5. By Region
         1. North India
         2. South India
         3. East India
         4. West India
6. North India Corporate Wellness Market
   1. Market Size & Forecast, 2019–2030
      1. By Value (USD Million)
   2. Market Share & Forecast
      1. By Service Type
      2. By Delivery Model
      3. By Category
      4. By End User
7. South India Corporate Wellness Market
   1. Market Size & Forecast, 2019–2030
      1. By Value (USD Million)
   2. Market Share & Forecast
      1. By Service Type
      2. By Delivery Model
      3. By Category
      4. By End User
8. East India Corporate Wellness Market
   1. Market Size & Forecast, 2019–2030
      1. By Value (USD Million)
   2. Market Share & Forecast
      1. By Service Type
      2. By Delivery Model
      3. By Category
      4. By End User
9. West India Corporate Wellness Market
   1. Market Size & Forecast, 2019–2030
      1. By Value (USD Million)
   2. Market Share & Forecast
      1. By Service Type
      2. By Delivery Model
      3. By Category
      4. By End User
10. Competitive Landscape
    1. List of Key Players and Their Offerings
    2. India Corporate Wellness Company Market Share Analysis, 2023
    3. Competitive Benchmarking, By Operation Channel Parameters
    4. Key Strategic Development (Mergers, Acquisitions, Partnerships, etc.)
11. Impact of Escalating Geopolitical Tensions on India Corporate Wellness Market
12. Company Profiles (Company Overview, Financial Matrix, Competitive Landscape, Key Personnel, Key Competitors, Contact Address, Strategic Outlook, and SWOT Analysis)
    1. BeBetterEveryday
    2. Silver Oak Health
    3. The Mood Space
    4. Vantage Circle
    5. HealthifyMe
    6. Humm Car
    7. MCH International
    8. Mentora
    9. Truworth Wellness
    10. Avyukt Healthcare Solution
    11. Other Prominent Players
13. Key Strategic Recommendations
14. Research Methodology
    1. Qualitative Research
       1. Primary & Secondary Research
    2. Quantitative Research
    3. Market Breakdown & Data Triangulation
       1. Secondary Research
       2. Primary Research
    4. Breakdown of Primary Research Respondents, By Region
    5. Assumption & Limitation

*Financial information of non-listed companies will be provided as per availability

**The segmentation and the companies are subjected to modifications based on in-depth secondary for the final deliverable

List of Figures

Figure 1       India Corporate Wellness Market Segmentation               

Figure 2       India Corporate Wellness Market Value Chain Analysis     

Figure 3       Company Market Share Analysis, 2023                                               

Figure 4       India Corporate Wellness Market Size, By Value (USD Billion), 2019–2030

Figure 5       India Corporate Wellness Market Share, By Service Type, By Value (USD Billion) 2019–2030

Figure 6       India Corporate Wellness Market Share, By Delivery Model, By Value (USD Billion) 2019–2030

Figure 7       India Corporate Wellness Market Share, By Category, By Value (USD Billion) 2019–2030

Figure 8       India Corporate Wellness Market Share, By End User, By Value (USD Billion) 2019–2030

Figure 9       India Corporate Wellness Market Share, By Region, By Value (USD Billion) 2019–2030

Figure 10     North India Corporate Wellness Market Size, By Value (USD Million), 2019–2030

Figure 11     North India Corporate Wellness Market Share, By Service Type, By Value (USD Million) 2019–2030

Figure 12     North India Corporate Wellness Market Share, By Delivery Model, By Value (USD Million) 2019–2030

Figure 13     North India Corporate Wellness Market Share, By Category, By Value (USD Million) 2019–2030

Figure 14     North India Corporate Wellness Market Share, By End User, By Value (USD Million) 2019–2030

Figure 15     South India Corporate Wellness Market Size, By Value (USD Million), 2019–2030

Figure 16     South India Corporate Wellness Market Share, By Service Type, By Value (USD Million) 2019–2030

Figure 17     South India Corporate Wellness Market Share, By Delivery Model, By Value (USD Million) 2019–2030

Figure 18     South India Corporate Wellness Market Share, By Category, By Value (USD Million) 2019–2030

Figure 19     South India Corporate Wellness Market Share, By End User, By Value (USD Million) 2019–2030

Figure 20     East India Corporate Wellness Market Size, By Value (USD Million), 2019–2030

Figure 21     East India Corporate Wellness Market Share, By Service Type, By Value (USD Million) 2019–2030

Figure 22     East India Corporate Wellness Market Share, By Delivery Model, By Value (USD Million) 2019–2030

Figure 23     East India Corporate Wellness Market Share, By Category, By Value (USD Million) 2019–2030

Figure 24     East India Corporate Wellness Market Share, By End User, By Value (USD Million) 2019–2030

Figure 25     West India Corporate Wellness Market Size, By Value (USD Million), 2019–2030

Figure 26     West India Corporate Wellness Market Share, By Service Type, By Value (USD Million) 2019–2030

Figure 27     West India Corporate Wellness Market Share, By Delivery Model, By Value (USD Million) 2019–2030

Figure 28     West India Corporate Wellness Market Share, By Category, By Value (USD Million) 2019–2030

Figure 29     West India Corporate Wellness Market Share, By End User, By Value (USD Million) 2019–2030

List of Tables  

Table 1        India Corporate Wellness Market Size, By Value (USD Billion), 2019–2030

Table 2        India Corporate Wellness Market Share, By Service Type, By Value (USD Billion) 2019–2030

Table 3        India Corporate Wellness Market Share, By Delivery Model, By Value (USD Billion) 2019–2030

Table 4        India Corporate Wellness Market Share, By Category, By Value (USD Billion) 2019–2030

Table 5        India Corporate Wellness Market Share, By End User, By Value (USD Billion) 2019–2030

Table 6        India Corporate Wellness Market Share, By Region, By Value (USD Billion) 2019–2030

Table 7        North India Corporate Wellness Market Size, By Value (USD Million), 2019–2030

Table 8        North India Corporate Wellness Market Share, By Service Type, By Value (USD Million) 2019–2030

Table 9        North India Corporate Wellness Market Share, By Delivery Model, By Value (USD Million) 2019–2030

Table 10      North India Corporate Wellness Market Share, By Category, By Value (USD Million) 2019–2030

Table 11      North India Corporate Wellness Market Share, By End User, By Value (USD Million) 2019–2030

Table 12      South India Corporate Wellness Market Size, By Value (USD Million), 2019–2030

Table 13      South India Corporate Wellness Market Share, By Service Type, By Value (USD Million) 2019–2030

Table 14      South India Corporate Wellness Market Share, By Delivery Model, By Value (USD Million) 2019–2030

Table 15      South India Corporate Wellness Market Share, By Category, By Value (USD Million) 2019–2030

Table 16      South India Corporate Wellness Market Share, By End User, By Value (USD Million) 2019–2030

Table 17      East India Corporate Wellness Market Size, By Value (USD Million), 2019–2030

Table 18      East India Corporate Wellness Market Share, By Service Type, By Value (USD Million) 2019–2030

Table 19      East India Corporate Wellness Market Share, By Delivery Model, By Value (USD Million) 2019–2030

Table 20      East India Corporate Wellness Market Share, By Category, By Value (USD Million) 2019–2030

Table 21      East India Corporate Wellness Market Share, By End User, By Value (USD Million) 2019–2030

Table 22      West India Corporate Wellness Market Size, By Value (USD Million), 2019–2030

Table 23      West India Corporate Wellness Market Share, By Service Type, By Value (USD Million) 2019–2030

Table 24      West India Corporate Wellness Market Share, By Delivery Model, By Value (USD Million) 2019–2030

Table 25      West India Corporate Wellness Market Share, By Category, By Value (USD Million) 2019–2030

Table 26      West India Corporate Wellness Market Share, By End User, By Value (USD Million) 2019–2030                                       

Table 27      BeBetterEveryday Company Overview

Table 28      BeBetterEveryday Financial Overview

Table 29      Silver Oak Health Company Overview

Table 30      Silver Oak Health Financial Overview

Table 31      The Mood Space Company Overview

Table 32      The Mood Space Financial Overview

Table 33      Vantage Circle Company Overview

Table 34      Vantage Circle Financial Overview

Table 35      HealthifyMe Company Overview

Table 36      HealthifyMe Financial Overview

Table 37      Humm Car Company Overview

Table 38      Humm Car Financial Overview

Table 39      MCH International Company Overview

Table 40      MCH International Financial Overview

Table 41      Mentora Company Overview

Table 42      Mentora Financial Overview

Table 43      Truworth Wellness Company Overview

Table 44      Truworth Wellness Financial Overview

Table 45      Avyukt Healthcare Solution Company Overview

Table 46      Avyukt Healthcare Solution Financial Overview