Middle East and Africa Laundry Appliances Market - By Type (Built-in, Free Standing); By Product (Washing Machines, Dryers, Electric Pressing Machines); By Technology (Automatic, Semi-Automatic); By Distribution Channel (Supermarkets & Hypermarkets, Specialty Stores, Online); By Country (Saudi Arabia, UAE, Qatar, Kuwait, South Africa, Nigeria, Algeria, Rest of Middle East and Africa), Trend Analysis, Competitive Landscape & Forecast, 2019–2029
- Published Date: May 2023
- Report ID: BWC23419
- Available Format: PDF
- Page: 260
Report Overview
Rapid urbanization, rising disposable income, growing awareness of laundry hygiene, adoption of smart and energy-efficient appliances, and expanding residential and commercial sectors driving the growth of the Middle East and Africa Laundry Appliances Market during the forecast period between 2023 and 2029.
Middle East and Africa Laundry Appliances Market – Trends & Forecast Report, 2029
The Middle East and Africa laundry appliances market size was estimated at USD 4.63 billion in 2022. During the forecast period between 2023 and 2029, the Middle East and Africa laundry appliances market size is expected to grow at a significant CAGR of 6.56% reaching a value of USD 6.78 billion by 2029. The Middle East and Africa laundry appliances market is experiencing significant growth and evolving trends. One prominent trend is the rising demand for energy-efficient and technologically advanced appliances. Consumers are increasingly seeking eco-friendly and cost-effective solutions, leading to the adoption of energy-efficient washing machines and dryers. Another notable trend is the growing preference for smart appliances integrated with IoT (Internet of Things) technology, allowing remote monitoring and control. Also, there is an increasing focus on compact and space-saving laundry appliances to accommodate the needs of urban dwellers. The market is also witnessing a surge in demand for washer-dryer combos, catering to convenience-seeking consumers. Overall, the Middle East and Africa laundry appliances market is witnessing a shift towards sustainability, innovation, and enhanced user experience.
Middle East and Africa Laundry Appliances Market - Overview
Laundry appliances refer to a range of household devices designed to facilitate the cleaning and care of clothing and textiles. These appliances include washing machines, dryers, and combination washer-dryer units. Washing machines are used to wash clothes by agitating them in water with detergent, while dryers use heat to remove moisture from washed clothes, facilitating their drying process. Combination washer-dryer units combine the functions of both washing and drying in a single appliance. Laundry appliances have become essential in modern homes, streamlining the laundry process and saving time and effort for individuals and families, ensuring clean and dry clothes with convenience.
Growth Drivers
Innovative Technology Solutions
The Middle East and Africa laundry appliances market is experiencing a significant boost fueled by the advent of innovative technology solutions. With rising disposable incomes and urbanization, consumers in the region are increasingly demanding advanced laundry appliances that offer convenience, efficiency, and superior performance. The introduction of smart appliances, equipped with features like remote control, Wi-Fi connectivity, and artificial intelligence, has revolutionized the laundry experience. These innovative technologies not only streamline operations but also enhance energy efficiency and reduce water consumption, aligning with the region's growing focus on sustainability. As a result, the Middle East and Africa laundry appliances market is poised for substantial growth as manufacturers continue to innovate and cater to evolving consumer preferences.
Restraints
Shifting Consumer Preferences
The Middle East and Africa laundry appliances market encounters significant challenges due to evolving consumer preferences. While modernization and urbanization have led to increased demand for household appliances, the region's consumers are progressively gravitating towards alternative laundry solutions such as laundromats and on-demand laundry services. Additionally, the rising popularity of eco-friendly practices has compelled consumers to seek energy-efficient and water-saving laundry appliances, thereby posing a restraint on traditional models. Also, economic uncertainties and fluctuations in disposable income hinder the purchasing power of consumers, impacting the market's growth. Manufacturers and retailers in the Middle East and Africa region need to adapt to changing consumer preferences and prioritize sustainable and cost-effective laundry solutions to overcome these challenges.
Impact of COVID-19 on the Middle East and Africa Laundry Appliances Market
Middle East and Africa laundry appliances market was affected by the COVID-19 pandemic. The region witnessed a decline in demand for laundry appliances as consumers faced financial uncertainties and prioritized essential purchases. Lockdowns and restrictions on movement also hindered the purchase and installation of these appliances, affecting the overall market growth. Also, disrupted supply chains and manufacturing operations resulted in product shortages and delayed deliveries. However, as the region recovers and restrictions ease, the market is expected to regain momentum. The increasing awareness of hygiene and sanitation practices is likely to drive demand for laundry appliances, leading to a potential market rebound.
Middle East and Africa Laundry Appliances Market
Segmental Coverage
Middle East and Africa Laundry Appliances Market – By Type
On the basis of type, the Middle East and Africa laundry appliances market is divided into Built-in and Free Standing segments. These segments define the types of laundry appliances available in the region. Built-in appliances refer to those that are designed to be integrated into the existing cabinetry or infrastructure of a home, providing a seamless and aesthetically pleasing look. On the other hand, Free Standing appliances are standalone units that can be placed anywhere in the laundry area. While both segments contribute to the overall market, the largest segment in terms of market share is not specified within the given information. Further analysis of data would be required to determine the dominant segment in the Middle East and Africa Laundry Appliances Market.
Middle East and Africa Laundry Appliances Market – By Product
On the basis of product, the Middle East and Africa laundry appliances market is divided into Washing Machines, Dryers, and Electric Pressing Machines segments. The Middle East and Africa laundry appliances market encompasses a range of products, with the largest segment being washing machines. These appliances are widely used in households, commercial establishments, and laundry services. With the increasing urbanization and adoption of modern lifestyles in the region, the demand for washing machines has witnessed significant growth. Washing machines offer convenience, time-saving features, and energy efficiency, making them popular among consumers. While dryers and electric pressing machines also play a crucial role in the laundry industry, washing machines dominate the market due to their essential role in the laundry process.
Middle East and Africa Laundry Appliances Market – By Technology
On the basis of technology, the Middle East and Africa laundry appliances market is divided into Automatic and Semi-Automatic segments. Automatic laundry appliances refer to those that provide a fully automated washing and drying experience, requiring minimal user intervention. These machines offer convenience and various advanced features, such as programmable settings and sensors for efficient water and energy consumption. On the other hand, the Semi-Automatic segment comprises machines that require manual intervention for certain tasks, such as transferring clothes between the washer and dryer. While they may not offer the same level of automation as automatic machines, they are often more affordable and suitable for areas with limited infrastructure.
Middle East and Africa Laundry Appliances Market – By Distribution Channel
On the basis of distribution channel, the Middle East and Africa laundry appliances market is divided into Supermarkets & Hypermarkets, Specialty Stores, and Online segments. The Supermarkets & Hypermarkets segment is the largest in terms of market share. These large retail outlets offer a wide range of laundry appliances, including washing machines, dryers, and related accessories, making them easily accessible to a vast consumer base. Supermarkets and hypermarkets have the advantage of providing a physical shopping experience, allowing customers to examine products and seek assistance from knowledgeable staff. This segment's prominence highlights the preference of many consumers in the Middle East and Africa region for purchasing laundry appliances through traditional brick-and-mortar retail channels.
Middle East and Africa Laundry Appliances Market – By Country
The in-depth research report on the Middle East and Africa laundry appliances market covers major countries of the region: Saudi Arabia, UAE, Qatar, Kuwait, South Africa, Nigeria, Algeria, Rest of Middle East and Africa. Among these MEA countries, Saudi Arabia is expected to hold the highest market share, due to the kingdom’s economic power and their ongoing large infrastructure development programs under Saudi Vision 2030 promoting Saudi Arabia’s transition from oil & gas to infrastructure and tourism sectors.
Competitive Landscape
Major players in the Middle East and Africa laundry appliances market include Panasonic Middle East, LG Electronics, Whirlpool SA, Electrolux, Samsung, Colormaq, Alliance Laundry System LLC, Robert Bosch Ltda., Hitachi Appliances Inc, Toshiba Brasil, Brastemp, Suggar Eletrodomesticos, and Consul. The key strategies used by these market leaders are new product launches, mergers & acquisitions, and alliances. To grow their market share, these companies are also focusing on investing in innovations, collaborations, and expansions.
Scope of the Report
|
Attributes |
Details |
|
Years Considered |
Historical Data – 2019–2022 |
|
Base Year – 2022 |
|
|
Estimated Year – 2023 |
|
|
Forecast Period – 2023–2029 |
|
|
Facts Covered |
Revenue in USD Billion |
|
Market Coverage |
Saudi Arabia, UAE, Qatar, Kuwait, South Africa, Nigeria, Algeria, Rest of Middle East and Africa |
|
Product/ Service Segmentation |
Type, Product, Technology, Distribution Channel |
|
Key Players |
Panasonic Middle East, LG Electronics, Whirlpool SA, Electrolux, Samsung, Colormaq, Alliance Laundry System LLC, Robert Bosch Ltda., Hitachi Appliances Inc, Toshiba Brasil, Brastemp, Suggar Eletrodomesticos, Consul |
By Type
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Built-in
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Free Standing
By Product
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Washing Machines
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Dryers
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Electric Pressing Machines
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Others
By Technology
-
Automatic
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Semi-Automatic
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Others
By Distribution Channel
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Supermarkets & Hypermarkets
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Specialty Stores
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Online
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Others
By Country
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Saudi Arabia
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UAE
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Qatar
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Kuwait
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South Africa
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Nigeria
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Algeria
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Rest of Middle East and Africa
- Research Framework
- Research Objective
- Product Overview
- Market Segmentation
- Executive Summary
- Middle East and Africa Laundry Appliances Market Insights
- Industry Value Chain Analysis
- DROC Analysis
- Growth Drivers
- Increasing Africa's urban population
- Expanding number of smart homes
- Growing household expenditure
- Restraints
- High costs associated with the smart laundry appliances
- Changing consumer preferences
- Opportunities
- Rapid urbanization in emerging economies
- Increasing number of working women
- Challenges
- High competition between major market players
- Growth Drivers
- Technology Advancements/Recent Developments
- Regulatory Framework
- Porter’s Five Forces Analysis
- Bargaining Power of Suppliers
- Bargaining Power of Buyers
- Threat of New Entrants
- Threat of Substitutes
- Intensity of Rivalry
- Middle East and Africa Laundry Appliances Market Overview
- Market Size & Forecast, 2019–2029
- By Value (USD Million)
- Market Share and Forecast
- By Type
- Built-in
- Free Standing
- By Product
- Washing Machines
- Dryers
- Electric Pressing Machines
- Others
- By Technology
- Automatic
- Semi-Automatic
- Others
- By Distribution Channel
- Supermarkets and Hypermarkets
- Specialty Stores
- Online
- Others
- By Type
- Market Size & Forecast, 2019–2029
- Middle East & Africa Laundry Appliances Market
- Market Size & Forecast, 2019–2029
- By Value (USD Million)
- Market Share & Forecast
- By Type
- By Product
- By Technology
- By Distribution Channel
- By Country
- Saudi Arabia
- By Type
- By Product
- By Technology
- By Distribution Channel
- UAE
- By Type
- By Product
- By Technology
- By Distribution Channel
- Qatar
- By Type
- By Product
- By Technology
- By Distribution Channel
- Kuwait
- By Type
- By Product
- By Technology
- By Distribution Channel
- South Africa
- By Type
- By Product
- By Technology
- By Distribution Channel
- Nigeria
- By Type
- By Product
- By Technology
- By Distribution Channel
- Algeria
- By Type
- By Product
- By Technology
- By Distribution Channel
- Rest of MEA
- By Type
- By Product
- By Technology
- By Distribution Channel
- Saudi Arabia
- Market Size & Forecast, 2019–2029
- Competitive Landscape
- List of Key Players and Their Offerings
- Middle East and Africa Laundry Appliances Market Share Analysis, 2022
- Competitive Benchmarking, By Operating Parameters
- Key Strategic Developments (Mergers, Acquisitions, Partnerships, etc.)
- Impact of Covid-19 on India Worm Gear Reducers Market
- Company Profile (Company Overview, Financial Matrix, Competitive Landscape, Key Personnel, Key Competitors, Contact Address, Strategic Outlook, SWOT Analysis)
- Panasonic Middle East
- LG Electronics
- Whirlpool SA
- Electrolux
- Samsung
- Colormaq
- Alliance Laundry System LLC
- Robert Bosch Ltda.
- Hitachi Appliances Inc
- Toshiba Brasil
- Brastemp
- Suggar Eletrodomesticos
- Consul
- Other Prominent Players
- Key Strategic Recommendations
- Research Methodology
- Qualitative Research
- Primary & Secondary Research
- Quantitative Research
- Market Breakdown & Data Triangulation
- Secondary Research
- Primary Research
- Breakdown of Primary Research Respondents, By Region
- Assumptions & Limitations
- Qualitative Research
*Financial information of non-listed companies can be provided as per availability.
**The segmentation and the companies are subject to modifications based on in-depth secondary research for the final deliverable
List of Figures
Figure 1 Middle East & Africa Laundry Appliances Market Size, By Value (USD Million), 2019–2029
Figure 2 Middle East & Africa Laundry Appliances Market Share, By Type, By Value, 2019–2029
Figure 3 Middle East & Africa Laundry Appliances Market Share, By Product, By Value, 2019–2029
Figure 4 Middle East & Africa Laundry Appliances Market Share, By Technology, By Value, 2019–2029
Figure 5 Middle East & Africa Laundry Appliances Market Share, By Distribution Channel, By Value, 2019–2029
Figure 6 Middle East & Africa Laundry Appliances Market Share, By Country, By Value, 2019–2029
Figure 7 Saudi Arabia Laundry Appliances Market Size, By Value (USD Million), 2019–2029
Figure 8 Saudi Arabia Laundry Appliances Market Share, By Type, By Value, 2019–2029
Figure 9 Saudi Arabia Laundry Appliances Market Share, By Product, By Value, 2019–2029
Figure 10 Saudi Arabia Laundry Appliances Market Share, By Technology, By Value, 2019–2029
Figure 11 Saudi Arabia Laundry Appliances Market Share, By Distribution Channel, By Value, 2019–2029
Figure 12 UAE Laundry Appliances Market Size, By Value (USD Million), 2019–2029
Figure 13 UAE Laundry Appliances Market Share, By Type, By Value, 2019–2029
Figure 14 UAE Laundry Appliances Market Share, By Product, By Value, 2019–2029
Figure 15 UAE Laundry Appliances Market Share, By Technology, By Value, 2019–2029
Figure 16 UAE Laundry Appliances Market Share, By Distribution Channel, By Value, 2019–2029
Figure 17 Qatar Laundry Appliances Market Size, By Value (USD Million), 2019–2029
Figure 18 Qatar Laundry Appliances Market Share, By Type, By Value, 2019–2029
Figure 19 Qatar Laundry Appliances Market Share, By Product, By Value, 2019–2029
Figure 20 Qatar Laundry Appliances Market Share, By Technology, By Value, 2019–2029
Figure 21 Qatar Laundry Appliances Market Share, By Distribution Channel, By Value, 2019–2029
Figure 22 Kuwait Laundry Appliances Market Size, By Value (USD Million), 2019–2029
Figure 23 Kuwait Laundry Appliances Market Share, By Type, By Value, 2019–2029
Figure 24 Kuwait Laundry Appliances Market Share, By Product, By Value, 2019–2029
Figure 25 Kuwait Laundry Appliances Market Share, By Technology, By Value, 2019–2029
Figure 26 Kuwait Laundry Appliances Market Share, By Distribution Channel, By Value, 2019–2029
Figure 27 South Africa Laundry Appliances Market Size, By Value (USD Million), 2019–2029
Figure 28 South Africa Laundry Appliances Market Share, By Type, By Value, 2019–2029
Figure 29 South Africa Laundry Appliances Market Share, By Product, By Value, 2019–2029
Figure 30 South Africa Laundry Appliances Market Share, By Technology, By Value, 2019–2029
Figure 31 South Africa Laundry Appliances Market Share, By Distribution Channel, By Value, 2019–2029
Figure 32 Nigeria Laundry Appliances Market Size, By Value (USD Million), 2019–2029
Figure 33 Nigeria Laundry Appliances Market Share, By Type, By Value, 2019–2029
Figure 34 Nigeria Laundry Appliances Market Share, By Product, By Value, 2019–2029
Figure 35 Nigeria Laundry Appliances Market Share, By Technology, By Value, 2019–2029
Figure 36 Nigeria Laundry Appliances Market Share, By Distribution Channel, By Value, 2019–2029
Figure 37 Algeria Laundry Appliances Market Size, By Value (USD Million), 2019–2029
Figure 38 Algeria Laundry Appliances Market Share, By Type, By Value, 2019–2029
Figure 39 Algeria Laundry Appliances Market Share, By Product, By Value, 2019–2029
Figure 40 Algeria Laundry Appliances Market Share, By Technology, By Value, 2019–2029
Figure 41 Algeria Laundry Appliances Market Share, By Distribution Channel, By Value, 2019–2029
Figure 42 Rest of Middle East & Africa Laundry Appliances Market Size, By Value (USD Million), 2019–2029
Figure 43 Rest of Middle East & Africa Laundry Appliances Market Share, By Type, By Value, 2019–2029
Figure 44 Rest of Middle East & Africa Laundry Appliances Market Share, By Product, By Value, 2019–2029
Figure 45 Rest of Middle East & Africa Laundry Appliances Market Share, By Technology, By Value, 2019–2029
Figure 46 Rest of Middle East & Africa Laundry Appliances Market Share, By Distribution Channel, By Value, 2019–2029
List of Tables
Table 1 Middle East & Africa Laundry Appliances Market Size, By Value (USD Million), 2019–2029
Table 2 Middle East & Africa Laundry Appliances Market Size, By Type, By Value, 2019–2029
Table 3 Middle East & Africa Laundry Appliances Market Size, By Product, By Value, 2019–2029
Table 4 Middle East & Africa Laundry Appliances Market Size, By Technology, By Value, 2019–2029
Table 5 Middle East & Africa Laundry Appliances Market Size, By Distribution Channel, By Value, 2019–2029
Table 6 Middle East & Africa Laundry Appliances Market Size, By Country, By Value, 2019–2029
Table 7 Saudi Arabia Laundry Appliances Market Size, By Value (USD Million), 2019–2029
Table 8 Saudi Arabia Laundry Appliances Market Size, By Type, By Value, 2019–2029
Table 9 Saudi Arabia Laundry Appliances Market Size, By Product, By Value, 2019–2029
Table 10 Saudi Arabia Laundry Appliances Market Size, By Technology, By Value, 2019–2029
Table 11 Saudi Arabia Laundry Appliances Market Size, By Distribution Channel, By Value, 2019–2029
Table 12 UAE Laundry Appliances Market Size, By Value (USD Million), 2019–2029
Table 13 UAE Laundry Appliances Market Size, By Type, By Value, 2019–2029
Table 14 UAE Laundry Appliances Market Size, By Product, By Value, 2019–2029
Table 15 UAE Laundry Appliances Market Size, By Technology, By Value, 2019–2029
Table 16 UAE Laundry Appliances Market Size, By Distribution Channel, By Value, 2019–2029
Table 17 Qatar Laundry Appliances Market Size, By Value (USD Million), 2019–2029
Table 18 Qatar Laundry Appliances Market Size, By Type, By Value, 2019–2029
Table 19 Qatar Laundry Appliances Market Size, By Product, By Value, 2019–2029
Table 20 Qatar Laundry Appliances Market Size, By Technology, By Value, 2019–2029
Table 21 Qatar Laundry Appliances Market Size, By Distribution Channel, By Value, 2019–2029
Table 22 Kuwait Laundry Appliances Market Size, By Value (USD Million), 2019–2029
Table 23 Kuwait Laundry Appliances Market Size, By Type, By Value, 2019–2029
Table 24 Kuwait Laundry Appliances Market Size, By Product, By Value, 2019–2029
Table 25 Kuwait Laundry Appliances Market Size, By Technology, By Value, 2019–2029
Table 26 Kuwait Laundry Appliances Market Size, By Distribution Channel, By Value, 2019–2029
Table 27 South Africa Laundry Appliances Market Size, By Value (USD Million), 2019–2029
Table 28 South Africa Laundry Appliances Market Size, By Type, By Value, 2019–2029
Table 29 South Africa Laundry Appliances Market Size, By Product, By Value, 2019–2029
Table 30 South Africa Laundry Appliances Market Size, By Technology, By Value, 2019–2029
Table 31 South Africa Laundry Appliances Market Size, By Distribution Channel, By Value, 2019–2029
Table 32 Nigeria Laundry Appliances Market Size, By Value (USD Million), 2019–2029
Table 33 Nigeria Laundry Appliances Market Size, By Type, By Value, 2019–2029
Table 34 Nigeria Laundry Appliances Market Size, By Product, By Value, 2019–2029
Table 35 Nigeria Laundry Appliances Market Size, By Technology, By Value, 2019–2029
Table 36 Nigeria Laundry Appliances Market Size, By Distribution Channel, By Value, 2019–2029
Table 37 Algeria Laundry Appliances Market Size, By Value (USD Million), 2019–2029
Table 38 Algeria Laundry Appliances Market Size, By Type, By Value, 2019–2029
Table 39 Algeria Laundry Appliances Market Size, By Product, By Value, 2019–2029
Table 40 Algeria Laundry Appliances Market Size, By Technology, By Value, 2019–2029
Table 41 Algeria Laundry Appliances Market Size, By Distribution Channel, By Value, 2019–2029
Table 42 Rest of Middle East & Africa Laundry Appliances Market Size, By Value (USD Million), 2019–2029
Table 43 Rest of Middle East & Africa Laundry Appliances Market Size, By Type, By Value, 2019–2029
Table 44 Rest of Middle East & Africa Laundry Appliances Market Size, By Product, By Value, 2019–2029
Table 45 Rest of Middle East & Africa Laundry Appliances Market Size, By Technology, By Value, 2019–2029
Table 46 Rest of Middle East & Africa Laundry Appliances Market Size, By Distribution Channel, By Value, 2019–2029
Table 47 Panasonic Middle East Company Overview
Table 48 Panasonic Middle East Financial Overview
Table 49 LG Electronics Company Overview
Table 50 LG Electronics Financial Overview
Table 51 Whirlpool SA Company Overview
Table 52 Whirlpool SA Financial Overview
Table 53 Electrolux Company Overview
Table 54 Electrolux Financial Overview
Table 55 Samsung Company Overview
Table 56 Samsung Financial Overview
Table 57 Colormaq Company Overview
Table 58 Colormaq Financial Overview
Table 59 Alliance Laundry System LLC Company Overview
Table 60 Alliance Laundry System LLC Financial Overview
Table 61 Robert Bosch Ltda. Company Overview
Table 62 Robert Bosch Ltda. Financial Overview
Table 63 Hitachi Appliances Inc Company Overview
Table 64 Hitachi Appliances Inc Financial Overview
Table 65 Toshiba Brasil Company Overview
Table 66 Toshiba Brasil Financial Overview
Table 67 Brastemp Company Overview
Table 68 Brastemp Financial Overview
Table 69 Suggar Eletrodomesticos Company Overview
Table 70 Suggar Eletrodomesticos Financial Overview
Table 71 Consul Company Overview
Table 72 Consul Financial Overview
Market Segmentation
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