Report Overview

Philippines Baby Care Products Market - Industry Trends & Forecast Report, 2030

Philippines Baby Care Products Market size was estimated to be worth USD 50.0 million in 2023. During the forecast period between 2024 and 2030, Philippines Baby Care Products Market size is projected to grow at a CAGR of 3.60%, reaching a value of USD 64.0 million by 2030. Major growth factors for Philippines Baby Care Products Market include rising consumer demand for premium products to ensure their baby’s hygiene, along with increasing launches of organic and chemical-free products. In addition, rising disposable income and increasing availability of these products on e-commerce platforms are anticipated to drive Philippines baby care products market during the forecast period.

Baby Care Products – Overview

Baby care items are those made with babies and young children under three in mind. Items designed with newborns and small children under three in mind are referred to as baby care items. The ingredients in baby care products are frequently picked to be non-irritating and moderate. The products for infant care may be categorized into five areas: hygiene, food and drink, bathing supplies, and skin and hair care. As concerns over an infant's sensitive and fragile skin rise, more and more parents are selecting plant-based and organic baby care products, such as body washes, diaper creams, and wipes. These treatments also provide many advantages that aid in the management of rashes, discomfort, allergies, and other skin-related issues.

Philippines Baby Care Products Market

Growth Drivers

Rising Demand for Organic Baby Care Products

The skin of babies is far thinner than that of adults. Thinner skin is more likely to absorb contaminants from the environment. As a result, natural and organic baby care products are becoming increasingly popular in Philippines market. Baby care products made of organic materials and ingredients are free from harsh chemicals and toxic substances that may potentially harm the baby’s health in the long run. Along with being good for babies, organic products are also environmentally friendly and promote sustainability. Many organic skincare businesses also utilize recyclable packaging and responsibly sourced components, in addition to employing ingredients that are farmed without the use of synthetic pesticides, herbicides, or fertilizers.

Challenges

Presence of Harmful Chemicals in Baby Care Products

The presence of harmful chemicals in baby care products, an unregulated market, and a lack of stringent government regulations to ensure the safety of these products act as major barriers to Philippines baby care products market. A recent report by Swiss NGO Public Eye and the International Baby Food Action Network (IBFAN) revealed that Cerelac, Nestle’s wheat-based product, contained 7.3 grams of sugar per serving in five out of eight samples in Philippines, which exceeds international food safety guidelines, and omitted this information from its consumers. This may have negative health effects on babies as well as limit Philippines baby care products market.

Philippines Baby Care Products Market

Segmental Coverage

Philippines Baby Care Products Market – By Product Type

Based on product type, Philippines Baby Care Products Market is segmented into baby food, body care, safety and convenience, and others. The body care segment holds the largest share of Philippines baby care products market. The rising demand for toiletries and diapers is directly propelling the growth of the body care segment. The market is witnessing a substantial rise in the demand for eco-friendly and sustainable diapers made of organic materials. The baby food segment also covers a substantial market share owing to the rising female workforce population and increasing awareness surrounding the nutritional value of baby foods among parents.

Philippines Baby Care Products Market – By Distribution Channel

Based on the distribution channel, Philippines Baby Care Products Market is segmented into online and offline. The offline segment dominates Philippines baby care products market. Consumers have real-time access to a wide range of baby care products in offline stores, including convenience stores, and supermarkets/hypermarkets. These stores offer products from different brands as well as loyalty discounts, which attract consumers and drive market growth. However, the online segment is projected to register the highest growth rate during the forecast period owing to the COVID-19 pandemic outbreak and the emergence of various consumer goods e-commerce platforms.

Competitive Landscape

Philippines Baby Care Products market is intensely competitive, as a number of companies are competing to gain a significant market share. Key players in the market include Johnson's Baby Philippines, Ecostore Company Limited, Pigeon PH, edamame.ph, Baby Company, and Bibs Manilas.

To further enhance their market share, these companies employ various strategies, including mergers and acquisitions, partnerships, joint ventures, license agreements, and new product launches.

Scope of the Report

By Product Type

• Baby Food

• Body Care

• Safety & Convenience

• Others

By Distribution Channel

• Online

• Offline

1. Research Framework
   1. Research Objective
   2. Product Overview
   3. Market Segmentation
2. Executive Summary
3.  Philippines Baby Care Products Market Insights
   1. Industry Value Chain Analysis
   2. DROC Analysis
      1. Growth Drivers
         1. Rising Disposable Income and Improved Living Standards
         2. Growing Awareness of Baby Hygiene and Safety
         3. Expansion of E-Commerce and Retail Networks
      2. Restraints
         1. High Cost of Premium Baby Care Products
         2. Stringent Regulations and safety standards
         3. Competition from Local and Unbranded Products
      3. Opportunities
         1. Innovations in Baby Care Products
         2. Strategic Partnerships and Collaborations
         3. Increasing Demand for Organic and Natural Products
      4. Challenges
         1. Maintaining Product Quality and Safety
         2. Addressing Environmental Concerns and Sustainability
   3. Technological Advancements/Recent Developments
   4. Regulatory Framework
   5. Porter’s Five Forces Analysis
      1. Bargaining Power of Suppliers
      2. Bargaining Power of Buyers
      3. Threat of New Entrants
      4. Threat of Substitutes
      5. Intensity of Rivalry
4.  Philippines Baby Care Products Market Overview
   1. Market Product Type & Forecast, 2019–2030
      1. By Value (USD Million)
   2. Market Share and Forecast
      1. By Product Type
         1. Baby Food
         2. Body Care
         3. Safety & Convenience
         4. Others
      2. By Distribution Channel
         1. Online
         2. Offline
5. Competitive Landscape
   1. List of Key Players and Their Offerings
   2. Philippines Baby Care Products Market Share Analysis, 2023
   3. Competitive Benchmarking, By Operating Parameters
   4. Key Strategic Developments (Mergers, Acquisitions, Partnerships, etc.)
6. Impact of Escalating Geopolitical Tensions on Philippines Baby Care Products Market
7. Company Profiles (Company Overview, Financial Matrix, Competitive Landscape, Key Personnel, Key Competitors, Contact Address, Strategic Outlook, and SWOT Analysis)
   1. Johnson's Baby Philippines
   2. ecostore Company Limited
   3. Pigeon PH
   4. edamama.ph
   5. Baby Company
   6. Bibs Manila
   7. Other Prominent Players
8. Key Strategic Recommendations
9. Research Methodology
   1.    Qualitative Research
      1.  Primary & Secondary Research
   2.    Quantitative Research
   3.    Market Breakdown & Data Triangulation
      1. Secondary Research
      2.  Primary Research
   4.    Breakdown of Primary Research Respondents, By Distribution Channel
   5.    Assumptions & Limitations

*Financial information of non-listed companies can be provided as per availability.

**The segmentation and the companies are subject to modifications based on in-depth secondary research for the final deliverable

List of Figures

Figure 1       Philippines Baby Care Products Segmentation

Figure 2       Philippines Baby Care Products Market Value Chain Analysis

Figure 3       Company Market Share Analysis, 2023

Figure 4       Philippines Baby Care Products Market Product Type, By Value (USD Million), 2019–2030

Figure 5       Philippines Baby Care Products Market Share, By Product Type, By Value, 2019–2030

Figure 6       Philippines Baby Care Products Market Share, By Distribution Channel, By Value, 2019–2030

List of Tables

Table 1        Philippines Baby Care Products Market Product Type, By Value (USD Million), 2019–2030

Table 2        Philippines Baby Care Products Market Share, By Product Type, By Value, 2019–2030

Table 3        Philippines Baby Care Products Market Share, By Distribution Channel, By Value, 2019–2030

Table 4        Johnson's Baby Philippines  Company Overview

Table 5        Johnson's Baby Philippines  Financial Overview

Table 6        ecostore Company Limited  Company Overview

Table 7        ecostore Company Limited  Financial Overview

Table 8        Pigeon PH  Company Overview

Table 9        Pigeon PH  Financial Overview

Table 10      edamama.ph Company Overview

Table 11      edamama.ph Financial Overview

Table 12      Baby Company - Company Overview

Table 13      Baby Company Financial Overview

Table 14      Bibs Manila Company Overview

Table 15      Bibs Manila Financial Overview