Report Overview

UAE Nutritional Supplements Market - Industry Trends & Forecast Report, 2029

UAE nutritional supplements market size was estimated to be worth USD 1.93 billion in 2022. During the forecast period between 2023 and 2029, the UAE nutritional supplements market size is projected to grow at a CAGR of 9.6%, reaching a value of USD 3.67 billion by 2029. Major growth factors for the UAE nutritional supplements market include the changing lifestyle of consumers, which is directly inducing the prevalence of various lifestyle-related diseases. As a result, rising health-consciousness and at-home fitness trends following the COVID-19 pandemic are anticipated to present lucrative growth opportunities to the UAE nutritional supplements market during the forecast period.

UAE Nutritional Supplements Market – Overview

Nutritional supplements, often known as food supplements or dietary supplements, are products made to provide nutrients that may be lacking in the diet. Nutritional supplements can have positive effects on health if taken properly and under a doctor's supervision. Typically, they are consumed as pills, capsules, powders, or liquids. Nutritional supplements are not prescription drugs that can be used to treat illnesses or other conditions. These are full of nutrients that can be obtained from synthetic sources or from plant sources.

UAE Nutritional Supplements Market

Growth Drivers

Growing Health Consciousness Among the UAE Population

Consumers are becoming more concerned with their health and taking preventative health measures as a result of the rising prevalence of different lifestyles and zoonotic diseases, which is driving up demand for nutritional supplements in the UAE market. These dietary supplements assist customers in obtaining the key nutrients they need each day, such as calcium and vitamin D, to support robust, active lifestyles. It is predicted that the growing Gulf workforce, particularly the female workforce, will have a positive effect on the UAE nutritional supplements market, during the forecast period.

Restraints

High Risk of Supplement Addiction

The consumption of nutritional supplements at a moderate level is always advised and is beneficial for health. However, the over-consumption of these supplements has many health risks as well as carries the risk of supplement addiction. Overdosing of nutritional supplements can induce adverse side effects on health. For instance, excessive vitamin A intake can weaken bones, harm the liver, and result in birth abnormalities. In addition to causing nausea and vomiting, too much iron can harm the liver and other organs as well. Supplement addiction may develop in people who consume supplements and vitamins in excessively high dosages or on a regular basis. These factors may limit the growth of the UAE nutritional supplements market.

UAE Nutritional Supplements Market

Segmental Coverage

UAE Nutritional Supplements Market – By Form

Based on form, the UAE nutritional supplements market is segmented into powder, tablets, capsules, liquid, soft gels, and others. The powder segment accounts for the highest share in the market owing to its higher accessibility and increased commercial presence in the market. Additionally, the growing appeal of green tea, dietary fibers, and protein powders is promoting the segment's expansion in the UAE, contributing to the overall growth of the nutritional supplements market.

UAE Nutritional Supplements Market – By Product Type

Based on product type, the UAE nutritional supplements market is divided into sports nutrition, dietary supplements, fat burners, functional foods, and other segments. The dietary supplements segment holds the largest share of the UAE nutritional supplement market. These products are particularly rich in antioxidants and, therefore, help protect against diseases. The rising disposable income of UAE consumers is also fueling the demand for functional food in the country. However, dietary supplements also hold a substantial market share as they help maintain overall health.

UAE Nutritional Supplements Market – By Age Group

Based on age group, the UAE nutritional supplements market is segmented into kids, adults, and geriatrics. The adult segment accounts for the largest share of the market. The rising number of working adults, along with an increasing female workforce in the UAE, is emerging as a top factor influencing the growing demand for nutritional supplements in the country. Furthermore, the surge in the prevalence of various lifestyle and chronic diseases such as obesity, hypertension, heart disease, and others, is also fueling the demand for nutritional supplements among adults.

UAE Nutritional Supplements Market – By Distribution Channel

Based on the distribution channel, the UAE nutritional supplements market is segmented into supermarkets/hypermarkets, specialty stores, pharmacies, e-commerce, and others. The specialty stores segment dominates the UAE nutritional supplements market owing to the availability of a wide range of products from different brands to suit the needs of consumers. However, the e-commerce segment is projected to register the highest CAGR during the forecast period due to the lockdown restrictions during the COVID-19 pandemic and the increasing number of online pharmacies.

Competitive Landscape

Major players operating in the UAE nutritional supplements market include Haleon Plc, Bayer Middle East, Nestlé SA, Vitabiotics Ltd, NOW Health Group, Inc., Iovate Health Sciences International Inc., Gulf Pharmaceutical Industries P.S.C., Ambrosial Nutrifood Ltd, Abbott Laboratories SA, and Pfizer International Corporation.

To further enhance their market share, these companies employ various strategies, including mergers and acquisitions, partnerships, joint ventures, license agreements, and new product launches.

Recent Developments

• In September 2022 - H&H Group, a global health and nutrition company, based in Hong Kong, launched Swisse, an Australia-based multivitamin and beauty nutrition brand, in the UAE.

Scope of the Report

By Form

• Powder

• Tablets

• Capsules

• Liquid

• Soft gels

• Others

By Product Type

• Sports Nutrition

• Dietary Supplements

• Fat Burner

• Functional Food

• Others

By Age Group

• Kids

• Adults

• Geriatric

By Distribution Channel

• Supermarkets/Hypermarkets

• Specialty Stores

• Pharmacies

• E-Commerce

• Others

1. Research Framework
   1. Research Objective
   2. Product Overview
   3. Market Segmentation
2. Executive Summary
3. UAE Nutritional Supplements Market Insights
   1. Industry Value Chain Analysis
   2. DROC Analysis
      1. Growth Drivers
         1. Increasing Health Consciousness Among the UAE Population
         2. Rising Prevalence of Lifestyle Diseases
      2. Restraints
         1. High Cost of Nutritional Supplements
         2. Lack of Awareness About the Benefits of Nutritional Supplements
      3. Opportunities
         1. Development of New and Innovative Nutritional Supplements
         2. Expansion of the e-Commerce Market for Nutritional Supplements
      4. Challenges
         1. Counterfeit and Substandard Products
         2. Lack of Government Support for the Nutritional Supplements Industry
   3. Technological Advancements/Recent Developments
   4. Regulatory Framework
   5. Porter’s Five Forces Analysis
      1. Bargaining Power of Suppliers
      2. Bargaining Power of Buyers
      3. Threat of New Entrants
      4. Threat of Substitutes
      5. Intensity of Rivalry
4. UAE Nutritional Supplements Market Overview
   1. Market Size & Forecast, 2019–2029
      1. By Value (USD Billion)
   2. Market Share & Forecast
      1. By Form
         1. Powder
         2. Tablets
         3. Capsules
         4. Liquid
         5. Soft gels
         6. Others
      2. By Product Type
         1. Sports Nutrition
         2. Dietary Supplements
         3. Fat Burner
         4. Functional Food
         5. Others
      3. By Age Group
         1. Kids
         2. Adults
         3. Geriatric
      4. By Distribution Channel
         1. Supermarkets/Hypermarkets
         2. Specialty Stores
         3. Pharmacies
         4. E-commerce
         5. Others
5. Competitive Landscape
   1. List of Key Players and Their Offerings
   2. UAE Nutritional Supplements Company Market Share Analysis, 2022
   3. Competitive Benchmarking, By Operating Parameters
   4. Key Strategic Developments (Mergers, Acquisitions, Partnerships, etc.)
6. Impact of Covid–19 on UAE Nutritional Supplements Market
7. Company Profile (Company Overview, Financial Matrix, Competitive Landscape, Key Personnel, Key Competitors, Contact Address, Strategic Outlook, SWOT Analysis)
   1. Haleon Plc
   2. Bayer Middle East
   3. Nestlé SA
   4. Vitabiotics Ltd
   5. NOW Health Group, Inc.
   6. Iovate Health Sciences International Inc.
   7. Gulf Pharmaceutical Industries P.S.C.
   8. Ambrosial Nutrifood Ltd.
   9. Abbott laboratories SA
   10. Pfizer International Corporation
   11. Other Prominent Players
8. Key Strategic Recommendations
9. Research Methodology
   1. Qualitative Research
      1. Primary & Secondary Research
   2. Quantitative Research
   3. Market Breakdown & Data Triangulation
      1. Secondary Research
      2. Primary Research
   4. Breakdown of Primary Research Respondents, By Region
   5. Assumptions & Limitations
10. *Financial information of non-listed companies can be provided as per availability.
11. **The segmentation and the companies are subject to modifications based on in-depth secondary research for the final deliverable.

List of Figures

Figure 1 UAE Nutritional Supplements Segmentation

Figure 2 UAE Nutritional Supplements Market Value Chain Analysis

Figure 3 Company Market Share Analysis, 2022

Figure 4 UAE Nutritional Supplements Market Size, By Value (USD Billion), 2019–2029

Figure 5 UAE Nutritional Supplements Market Share, By Form, By Value, 2019–2029

Figure 6 UAE Nutritional Supplements Market Share, By Product Type, By Value, 2019–2029

Figure 7 UAE Nutritional Supplements Market Share, By Age Group, By Value, 2019–2029

Figure 8 UAE Nutritional Supplements Market Share, By Distribution Channel, By Value, 2019–2029

List of Tables

Table 1 UAE Nutritional Supplements Market Size, By Value (USD Billion), 2019–2029

Table 2 UAE Nutritional Supplements Market Size, By Form, By Value, 2019–2029

Table 3 UAE Nutritional Supplements Market Size, By Product Type, By Value, 2019–2029

Table 4 UAE Nutritional Supplements Market Size, By Age Group, By Value, 2019–2029

Table 5 UAE Nutritional Supplements Market Size, By Distribution Channel, By Value, 2019–2029

Table 6        Haleon Plc Company Overview

Table 7        Haleon Plc Financial Overview

Table 8        Bayer Middle East Company Overview

Table 9        Bayer Middle East Financial Overview

Table 10      Nestlé SA Company Overview

Table 11      Nestlé SA Financial Overview

Table 12      Vitabiotics Ltd Company Overview

Table 13      Vitabiotics Ltd Financial Overview

Table 14      NOW Health Group, Inc. Company Overview

Table 15      NOW Health Group, Inc. Financial Overview

Table 16      Iovate Health Sciences International Inc. Company Overview

Table 17      Iovate Health Sciences International Inc. Financial Overview

Table 18      Gulf Pharmaceutical Industries P.S.C. Company Overview

Table 19      Gulf Pharmaceutical Industries P.S.C. Financial Overview

Table 20      Ambrosial Nutrifood Ltd Company Overview

Table 21      Ambrosial Nutrifood Ltd Financial Overview

Table 22      Abbott laboratories SA Company Overview

Table 23      Abbott laboratories SA Financial Overview

Table 24      Pfizer International Corporation Company Overview

Table 25      Pfizer International Corporation Financial Overview

Table 26      Other Prominent Players Company Overview

Table 27      Other Prominent Players Financial Overview