Europe Halal Foods and Beverages Market

Europe Halal Foods and Beverages Market Size Booming at CAGR of More Than 8% to Surpass USD 62 Billion by 2030

Published | 03 April 2024

Europe Halal Foods and Beverages Market is flourishing due to the rising popularity of halal products among non-Muslim individuals, growing Muslim population, rising disposable incomes, and growing awareness about halal practices.

BlueWeave Consulting, a leading strategic consulting and market research firm, in its recent study, estimated the Europe Halal Foods and Beverages Market size at USD 41.31 billion in 2023. During the forecast period between 2024 and 2030, BlueWeave expects the Europe Halal Foods and Beverages Market size to expand at a CAGR of 8.14% reaching a value of USD 62.1 billion by 2030. The Halal Foods and Beverages Market in Europe is propelled by the increasing popularity of halal cuisine among both Muslim and non-Muslim consumers. Initially regarded primarily as a religious symbol ensuring food safety and hygiene, halal food has now evolved into a mainstream choice. According to data from the Office for National Statistics (ONS), the Muslim population in the United Kingdom reached 3.9 million in 2021, indicating a substantial market for halal products. The meat segment, in particular, is expected to witness significant growth, driven by increasing consumer preference for halal-certified meat items. Also, statistics from the Halal Monitoring Committee in the UK revealed that as of March 2020, approximately 104 million chickens were slaughtered monthly, with 20% (8 million) of them being Halal to meet the rising demand. Responding to this trend, various retailers are strategically marketing halal food and meat products. Major retail chains like Tesco, Sainsbury's, Marks & Spencer, and Waitrose have incorporated halal options across diverse categories, such as meat, bakery, confectionery, cereals, and snacks. This trend underscores the mainstream acceptance and commercial viability of halal cuisine in the European market.

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Europe Halal Foods and Beverages Market

Segmental Information

Europe Halal Foods and Beverages Market – By User Demographic

On the basis of user demographic, the Europe Halal Foods and Beverages Market is bifurcated into Muslim and Non-Muslim segments. The Muslim segment holds a higher share in the Europe Halal Foods and Beverages Market by user demographic. Its dominance is attributed to the cultural and religious dietary preferences of Muslims, who prioritize consuming halal-certified products adhering to Islamic dietary laws. As a result, the demand for halal food and beverages among Muslim consumers surpasses that of other demographic groups in the region, solidifying their significant influence on market dynamics.

Europe Halal Foods and Beverages Market – By Country

The in-depth research report on the Europe Halal Foods and Beverages Market covers the market in the region’s major countries: Germany, United Kingdom, Italy, France, Spain, Belgium, Russia, the Netherlands, and Rest of Europe. France holds the highest share in the Europe Halal Foods and Beverages Market and is expected to maintain its dominance during the forecast period. The availability of halal products has expanded beyond traditional outlets, such as local butchers adhering to Islamic slaughtering practices, to encompass a notable presence in French food industries, supermarkets, and restaurants. For instance, a study conducted by the French Public Institute (IFOP) in 2020 revealed that 59% of Muslims consume halal-certified meat regularly, with 20% opting for halal meat whenever possible. Supermarkets have responded to this growing demand by enhancing their offerings and dedicating more shelf space to halal products. Casino France, for example, is a major supermarket chain that provides halal product lines under the brand name Wassila. Moreover, several local halal brands like Isla Delice, Oriental Viandes, Reghalal, Isla Mondial, Medina, and Saada have established themselves in the market. In France, governmental involvement in halal certification is limited, with only three prominent mosques authorized to distribute permits for halal slaughter.

Competitive Landscape

The Europe Halal Foods and Beverages Market is fragmented, with numerous players serving the market. The key players dominating the Europe Halal Foods and Beverages Market include Nestle SA, Ferrero International SA, KQF Foods, Tahira Foods, Bilal Group, The Coca Cola Company, The Bitlong Factory, and VAN HEES GmbH. The key marketing strategies adopted by the players are facility expansion, product diversification, alliances, collaborations, partnerships, and acquisitions to expand their customer reach and gain a competitive edge in the overall market.

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The report's in-depth analysis provides information about growth potential, upcoming trends, and the Europe Halal Foods and Beverages Market statistics. It also highlights the factors driving forecasts of total market size. The report promises to provide recent technology trends in the Europe Halal Foods and Beverages Market along with industry insights to help decision-makers make sound strategic decisions. Furthermore, the report also analyses the growth drivers, challenges, and competitive dynamics of the market.

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