Global Maternity and Nursing Bras Market Size almost Doubles at CAGR of 12.05% to Touch USD 2.8 Billion by 2030

Published | 24 January 2024

Global Maternity and Nursing Bras Market is flourishing because of growing awareness about benefits of breastfeeding.

BlueWeave Consulting, a leading strategic consulting and market research firm, in its recent study, estimated the Global Maternity and Nursing Bras Market size at USD 1,411.3 million in 2023. During the forecast period between 2024 and 2030, BlueWeave expects the Global Maternity and Nursing Bras Market size to expand at a CAGR of 12.05% reaching a value of USD 2,792.52 million by 2030. The convenience of these undergarments for nursing during the postpartum period is one of the key growth reasons for the Global Maternity and Nursing Bras Market. It is projected that the Global Maternity and Nursing Bras Market would also be driven an increasing number of pregnancies globally, product launches, and the accessibility of maternity and nursing bras through online platforms.

Opportunity: Easy Accessibility to Maternity and Nursing Bras through Online Sales Channels

The increased accessibility of nursing bras through internet sales channels has led to a rise in demand for these goods worldwide. With the increasing use of smartphones and online connectivity, consumers can now easily access a large selection of nursing bras with innovative designs and fabrics that cater to their individual needs. Customers may quickly access new pregnancy and nursing bra collections from various brands, with next-day shipment available. The Global Maternity and Nursing Bras Market is seeing profitable growth potential due to the increasing popularity of online marketplaces like Amazon.com.

Impact of Escalating Geopolitical Tensions on Global Maternity and Nursing Bras Market

The escalating geopolitical tensions disrupted the growth of the Global Maternity and Nursing Bras Market. Such conflicts and wars hinder women’s accessibility to maternity care products, such as nursing bras and diapers. Additionally, such critical conditions often lead to premature births as well as miscarriages, which directly affects the demand for maternity and nursing bras in those regions. According to research by CARE International, medical experts in Gaza have witnessed a 300% rise in miscarriages since Israel started its war against Hamas in October 2023. Furthermore, these geopolitical tensions also cause supply chain disruptions, which further limit the growth of the Global Maternity and Nursing Bras Market.

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Global Maternity and Nursing Bras Market

Segmental Coverage

Global Maternity and Nursing Bras Market – By Application

Based on application, the Global Maternity and Nursing Bras Market is segmented into pregnant women and lactating women. The lactating women segment holds a larger share in the Global Maternity and Nursing Bras Market. Nursing bras prove extremely useful to mothers during breastfeeding as they quickly expose the nipple to breastfeed the baby. They also provide bigger breasts with additional comfort and support because nursing tends to make breasts feel heavier. The pregnant women segment is also gaining high market traction as these bras grow with the expansion of breasts during pregnancy and ease the strain on the back, shoulders, and neck.

Global Maternity and Nursing Bras Market – By Region

The in-depth research report on the Global Maternity and Nursing Bras Market covers the market in a number of major countries across five regions: North America, Europe, Asia Pacific, Latin America, and Middle East and Africa. The Asia Pacific region dominates the Global Maternity and Nursing Bras Market. The high population, which directly leads to a high number of pregnancies, directly factors into a growing demand for maternity and nursing bras in the region. North America is anticipated to register a substantial growth rate during the forecast period, owing to the growing awareness and positive outlook toward breastfeeding.

Competitive Landscape

Major players operating in the Global Maternity and Nursing Bras Market include Jockey, Thirdlove, Seraphine, Clovia, Amante, Triumph, Xpanda Bra, Hotmilk Lingerie, Belabumbum, and Swegmark.

These companies employ various strategies to further enhance their market share, including mergers and acquisitions, partnerships, joint ventures, license agreements, and new product launches.

Don’t miss the business opportunity in the Global Maternity and Nursing Bras Market. Consult our analysts to gain crucial insights and facilitate your business growth.

The in-depth analysis of the report provides information about growth potential, upcoming trends, and the Global Maternity and Nursing Bras Market. It also highlights the factors driving forecasts of total market size. The report promises to provide recent technology trends in the Global Maternity and Nursing Bras Market and industry insights to help decision-makers make sound strategic decisions. Furthermore, the report also analyzes the growth drivers, challenges, and competitive dynamics of the market.

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