Global Outdoor Performance Apparel Market
Global Outdoor Performance Apparel Market Size Expands at Significant CAGR of 7.2% to Reach USD 31.56 Billion by 2030
Published | 15 February 2024
Global Outdoor Performance Apparel Market is flourishing because of the rise in adventure tourism, international travel, and awareness about the health benefits of fitness and outdoor activities.
BlueWeave Consulting, a leading strategic consulting and market research firm, in its recent study, estimated the Global Outdoor Performance Apparel Market size at USD 19.4 billion in 2023. During the forecast period between 2024 and 2030, BlueWeave expects the Global Outdoor Performance Apparel Market size to expand at a CAGR of 7.2% reaching a value of USD 31.56 billion by 2030. The growing interest of millennials and Gen Z consumers in outdoor activities for recreation and health consciousness are key driving factors for the Global Outdoor Performance Apparel Market. The introduction of innovative products comprised of environmentally friendly and sustainable materials as well as the ever-evolving fashion trends are expected to propel the Global Outdoor Performance Apparel Market over the forecast period.
Opportunity: Growing popularity of online stores
The growing popularity of online stores owing to an expanding younger consumer base and deepening internet penetration is emerging as a major growth factor for the Global Outdoor Performance Apparel Market. Online shopping offers various advantages and benefits compared to visiting brick-and-mortar stores, such as discounts and better prices, convenience of online payment, availability of a wide range of products, and easy replacements and refunds. Furthermore, the growing working population is highly inclined toward online stores as they offer time flexibility to their customers.
Global Outdoor Performance Apparel Market
Segmental Coverage
Global Outdoor Performance Apparel Market – By Category
Based on category, the Global Outdoor Performance Apparel Market is segmented into swimming & water sports, running, ski & snow, cycling, and others. The running segment holds the largest share of the Global Outdoor Performance Apparel Market. The rising individualized health consciousness, for both physical and mental health, among consumers and the growing popularity of jogging as a recreational activity are driving its market growth. Running has been shown to boost energy, enhance concentration, and boost self-esteem. The increasing number of indoor gyms and the use of treadmills for jogging contribute to the market growth.
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Global Outdoor Performance Apparel Market – By Region
The in-depth research report on the Global Outdoor Performance Apparel Market covers the market in a number of major countries across five regions: North America, Europe, Asia Pacific (APAC), Latin America, and Middle East and Africa. North America dominated the Global Outdoor Performance Apparel Market in 2023 owing to the high popularity of camping and other outdoor activities, such as hiking and water sports, in the region. The growing trend of outdoor performance apparel as a staple clothing owing to its comfort and durability also factors in the growth of the market in the North America region.
Competitive Landscape
Major players operating in the Global Outdoor Performance Apparel Market include Patagonia, Columbia Sportswear, The North Face, Recreational Equipment, Inc., Zensah, VOORMI, Páramo Ltd, Habit Outdoors, Mountain Hardwear, and Salomon.
These companies employ various strategies to further enhance their market share, including mergers and acquisitions, partnerships, joint ventures, license agreements, and new product launches.
The in-depth analysis of the report provides information about growth potential, upcoming trends, and the Global Outdoor Performance Apparel Market. It also highlights the factors driving forecasts of total market size. The report promises to provide recent technology trends in the Global Outdoor Performance Apparel Market and industry insights to help decision-makers make sound strategic decisions. Furthermore, the report also analyzes the growth drivers, challenges, and competitive dynamics of the market.
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Related Report
Publish Date: February 2024
A growing interest in outdoor activities and fitness and expanding in adventure tourism and global travel segments are expected to boost the growth of Global Outdoor Performance Apparel Market during the forecast period between 2024 and 2030.
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