Global Self-Adhesive Labels Market Size Set to Touch USD 66.16 Billion by 2029

Published | 12 July 2023

Global self-adhesive labels market is flourishing because of an increasing need for efficient and reliable labeling solutions for product identification, tracking, and branding purposes and high demand for self-adhesive labels in various industries, including food and beverages, pharmaceuticals, logistics, retail, and automotive.

BlueWeave Consulting, a leading strategic consulting and market research firm, in its recent study, estimated global self-adhesive labels market size at USD 48.88 billion in 2022. During the forecast period between 2023 and 2029, BlueWeave expects global self-adhesive labels market size to grow at a CAGR of 4.44% reaching a value of USD 66.16 billion by 2029. Major growth drivers for the global self-adhesive labels market include an increasing demand for packaged goods, growth in e-commerce, and advancements in labeling technologies. As the world's population continues to grow, the demand for consumer goods rises, further fueling the expansion of the industry. Another notable factor, the rise in per-capita discretionary income contributes to the increased demand for fast-moving consumer goods (FMCG), consequently driving the demand for self-adhesive labels. Labels play a crucial role in product packaging by enhancing consumer awareness and providing information about the product's constituents. Pharmaceutical companies, for instance, utilize product labels featuring logos and comprehensive information to educate consumers about their brand and offerings. These labels are designed to be durable, ensuring that the information remains legible over time. This factor is expected to positively impact the growth of the self-adhesive labels market. Also, the rising focus on sustainability and eco-friendly labeling solutions has led to the development of innovative and environmentally friendly self-adhesive labels. However, intense competition in the label industry, leading to pricing pressure and margin constraints and regulatory challenges related to labeling requirements, such as compliance with industry standards and product information regulations is anticipated to restrain the overall market during the forecast period.

Global Self-Adhesive Labels Market – Overview

A self-adhesive label serves as a commonly employed method to affix labels onto packaging materials. It plays a vital role in providing essential information about the product. Moreover, these labels serve as a marketing tool, capturing the attention of potential buyers and enticing them to make a purchase. These versatile label tags act as information-bearing surfaces, accommodating a wide range of printed data. The self-adhesive label offers extensive applicability due to its resistance to stickiness, UV exposure, solvents, and shear forces. This enhances the visual appeal of packaging products, particularly in the food and beverages industry. By simplifying consumer choices and saving time, the presence of self-adhesive labels on packaging facilitates decision-making. The self-adhesive labels market is propelled by increasing consumer awareness regarding product ingredients and the growing demand for consumer goods.

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Impact of COVID-19 on Global Self-Adhesive Labels Market

COVID-19 pandemic adversely affected global self-adhesive labels market like disruption of production and distribution of specific goods. To curb the spread of the virus, nations have imposed stringent restrictions, potentially causing disruptions in the supply chain. Maintaining operational supply and logistics networks has posed challenges for many industrial organizations during the pandemic. The labeling and label technologies play a vital role in the medical and food supply chains. They provide product information to customers and supermarkets upon purchase, facilitating personalized communication between doctors and pharmaceutical companies and enabling efficient product tracing and monitoring across the value chain. The labeling industry serves as a critical component in ensuring the safe and secure supply of food and pharmaceutical products worldwide.

Global Self-Adhesive Labels Market – By Application

Based on application, the global self-adhesive labels market is segmented into Food & Beverages, Pharmaceutical, Logistics & Transport, Personal Care, and Consumer Durables segments. The food and beverage segment holds the highest share in the global self-adhesive labels market. The food and beverage industry has a high demand for labels due to the extensive range of products and packaging formats involved. Self-adhesive labels provide an effective solution for labeling various food and beverage products, including bottles, cans, jars, packaging films, and pouches. The self-adhesive labels offer excellent product visibility and aesthetic appeal, enhancing the brand image and attracting consumers' attention in a competitive market. Labels play a crucial role in conveying essential information such as product details, ingredients, nutritional facts, and expiry dates, ensuring compliance with labeling regulations and ensuring consumer safety. Also, self-adhesive labels are well-suited for food and beverage applications due to their resistance to moisture, oils, and other environmental factors. They provide reliable adhesion and durability, even in challenging conditions such as refrigeration or exposure to liquids.

Competitive Landscape

Major players operating in the global self-adhesive labels market include Avery Dennison Corporation, CCL Industries Inc., UPM-Kymmene Oyj, Multi-Color Corporation, Constantia Flexibles Group GmbH, Huhtamaki Group, Mondi Group, Coveris Holdings S.A., 3M Company, LINTEC Corporation, Sato Holdings Corporation, Brady Corporation, Fuji Seal International, Inc., Inland Label and Marketing Services, LLC, and WS Packaging Group, Inc. To further enhance their market share, these companies employ various strategies, including mergers and acquisitions, partnerships, joint ventures, license agreements, and new product launches.

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The in-depth analysis of the report provides information about growth potential, upcoming trends, and statistics of Global Self-Adhesive Labels Market. It also highlights the factors driving forecasts of total market size. The report promises to provide recent technology trends in Global Self-Adhesive Labels Market and industry insights to help decision-makers make sound strategic decisions. Furthermore, the report also analyzes the growth drivers, challenges, and competitive dynamics of the market.

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