Malaysia General Insurance Market Size Set to Reach USD 32 Billion by 2029

Published | 26 July 2023

Malaysia general insurance market is flourishing due to increasing awareness and understanding of the importance of insurance coverage among individuals and businesses. This, coupled with rising disposable income and economic growth, has led to a higher demand for general insurance products and services.

BlueWeave Consulting, a leading strategic consulting and market research firm, in its recent study, estimated Malaysia general insurance market size at USD 19.4 billion in 2022. During the forecast period between 2023 and 2029, Malaysia general insurance market size is to grow at a CAGR of 9% reaching a value of USD 32 billion by 2029. The focus on getting comprehensive insurance coverage is a key driver fueling the expansion of the Malaysian general insurance industry, notably in segments like auto and property insurance. Also, the surge in digitization has prompted the use of cutting-edge technology like chatbots and mobile applications to improve customer experience and expedite business processes. There has been a move towards customized and usage-based insurance plans that let customers pay premiums based on their unique risk profiles and consumption habits. Regulations have been changed to increase the industry's resilience and guarantee sustainable growth, such as the use of risk-based capital frameworks.

Malaysia General Insurance Market – Overview

General insurance, also known as non-life insurance, encompasses a wide range of insurance products designed to protect individuals, businesses, and assets from various risks. It provides coverage for events such as accidents, property damage, liability claims, theft, and natural disasters, among others. General insurance policies are typically short-term contracts that offer financial compensation or reimbursement for covered losses. Common types of general insurance include motor insurance, home insurance, travel insurance, health insurance, and business insurance. These policies are essential for safeguarding against unexpected events and mitigating financial risks, ensuring peace of mind and financial security for policyholders.

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Impact of COVID-19 on Malaysia General Insurance Market

The COVID-19 pandemic significantly impacted Malaysia general insurance market. The outbreak resulted in a sharp decline in economic activity and disrupted various sectors, including insurance. With the implementation of lockdowns and movement restrictions, the demand for insurance products, such as motor and travel insurance, decreased significantly. Also, the pandemic introduced new risks and uncertainties, leading to a surge in claims related to health and business interruptions. Insurers faced challenges in underwriting risks and managing their portfolios amidst the uncertain environment. The market experienced a slowdown in premium growth, reduced profitability, and increased pressure on solvency ratios. Insurers had to adapt their operations and products to cater to changing customer needs and mitigate the impact of the pandemic on their businesses.

Malaysia General Insurance Market – By Distribution Channel

Based on distribution channel, Malaysia general insurance market is divided into Agency Distribution, Direct sales, Bancassurance, Brokers, and Digital Platforms segments. Agency distribution is the largest segment. Agency distribution refers to the traditional method of selling insurance policies through independent agents or agencies. These agents act as intermediaries between insurance companies and customers, providing personalized advice and assistance in selecting insurance coverage. Agency distribution has been a prominent and well-established channel in Malaysia, accounting for a significant portion of insurance sales. However, it is worth noting that with the emergence of digital platforms and the increasing use of technology, the landscape of the insurance market is evolving, and other segments such as Direct sales, Bancassurance, Brokers, and Digital Platforms are also gaining traction.

Competitive Landscape

Malaysia general insurance market is fiercely competitive. Major companies in the market include Allianz General Insurance Company (Malaysia) Berhad, AmGeneral Insurance Berhad, MSIG Insurance (Malaysia) Berhad, Lonpac Insurance Berhad, Etiqa General Insurance Berhad, Axa Affin General Insurance Berhad, Tokio Marine Insurance (Malaysia) Berhad, Zurich General Insurance Malaysia Berhad, Berjaya Sompo Insurance Berhad, and MPI Generali Insurans Berhad. These companies use various strategies, including increasing investments in their R&D activities, mergers, and acquisitions, joint ventures, collaborations, licensing agreements, and new product and service releases to further strengthen their position in Malaysia General Insurance Market.

Don’t miss the business opportunity in Malaysia General Insurance Market. Consult our analysts to gain crucial insights and facilitate your business growth.

The in-depth analysis of the report provides information about growth potential, upcoming trends, and statistics of Malaysia General Insurance Market. It also highlights the factors driving forecasts of total market size. The report promises to provide recent technology trends in Malaysia General Insurance Market and industry insights to help decision-makers make sound strategic decisions. Furthermore, the report also analyzes the growth drivers, challenges, and competitive dynamics of the market.

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