Report Overview

The increasing awareness towards health and fitness and rising popularity of sports for recreational purposes are expected to boost the growth of Saudi Arabia Sports Equipment and Apparel Market during the forecast period between 2024 and 2030.

Saudi Arabia Sports Equipment and Apparel Market - Industry Trends & Forecast Report, 2030

Saudi Arabia Sports Equipment and Apparel Market size was estimated to be worth USD 876.81 million in 2023. During the forecast period between 2024 and 2030, the Saudi Arabia Sports Equipment and Apparel Market size is projected to grow at a CAGR of 4.85%, reaching a value of USD 953.52 million by 2030. Major growth factors for the Saudi Arabia Sports Equipment and Apparel Market include increasing health consciousness and rising participation in physical and sports activities. Additionally, the increasing promotion of sports apparel as a trend and the rising availability of sports equipment and apparel on online platforms are projected to drive its market in Saudi Arabia during the forecast period.

Sports Equipment and Apparel – Overview

Sports equipment is a broad category that includes a variety of tools and accessories used in different physical activities and sports. It comprises gear, including but not limited to ball, bat, and other items meant for usage by athletes and gamers. Clothes worn for athletic activities like hiking, jogging, and yoga are referred to as sports apparel. These goods satisfy the diverse needs of kids, women, and men. Sports apparel varies in materials, fit, and design depending on the sport since various sports place different demands on different body areas and are practiced in different environments. Baseball hats, jogging socks, yoga trousers, football shirts, and swimsuits are a few examples of sports apparel.

Saudi Arabia Sports Equipment and Apparel Market

Growth Drivers

Growing Health Consciousness among Consumers

The rising prevalence of various chronic and lifestyle-associated diseases is influencing people to focus on their health. As a result, Saudis are increasingly participating in more physical activities such as running and swimming and joining groups such as gyms, aerobics, and yoga, which is boosting the demand for sports equipment and apparel in the country. In addition, it is anticipated that rising female involvement in fitness and sports, expanding fashion-sports collaborations, and the growing availability of trendy sportswear will fuel market demand and expansion.

Challenges

Counterfeit Products

Although Saudi Arabia has strict regulations for dealing with counterfeit products, the Kingdom is still a lucrative destination for counterfeit products. According to a report, over two million counterfeit products, including clothing and sports equipment, were destroyed by Saudi Arabian Customs in 2020. Saudi Arabia now contributes 3.3% of the world's counterfeit trade, having seen steady growth in commerce over the past few years. Counterfeit products not only affect the revenue of industry players but also harm the brand image of renowned companies, which negatively impacts the overall Saudi Arabia sports equipment and apparel market growth.

Saudi Arabia Sports Equipment and Apparel Market

Segmental Coverage

Saudi Arabia Sports Equipment and Apparel Market – By Product Type

Based on product type, the Saudi Arabia Sports Equipment and Apparel Market is segmented into sports equipment and sports apparel. The sports equipment segment is further classified into athletic footwear, sports apparel, fitness equipment, sports accessories (e.g., ball, glove, and protective gear), and sports gear (e.g., bats, racquets, and clubs). The sports apparel segment is further divided into activewear, athletic shoes, sports jerseys, training clothes, and outerwear. The sports accessories segment, such as ball, holds the largest share in the Saudi Arabia Sports Equipment and Apparel Market.

Saudi Arabia Sports Equipment and Apparel Market – By Price Range

Based on price range, the Saudi Arabia Sports Equipment and Apparel Market is segmented into mass-market/affordable, mid-range, and premium. The mass-market/affordable segment holds the largest share in the Saudi Arabia Sports Equipment and Apparel Market owing to its lower cost and good quality. However, Saudi Arabia has a big market for premium sports equipment and apparel owing to the high purchasing power of consumers. Premium products offer high quality, boost the brand value of companies, and are gaining significant popularity among Gen Z and millennial consumers, which is driving market growth.

Saudi Arabia Sports Equipment and Apparel Market – By Sport-Specific

Based on sports-specific, the Saudi Arabia Sports Equipment and Apparel Market is segregated into soccer/football, basketball, tennis, fitness/gym, running, swimming, outdoor sports, indoor sports, and others. The fitness/gym segment accounts for the highest market share. Sports apparel demand in Saudi Arabia is expected to rise during the forecast period due to the growing popularity of remote work and the increased prevalence of lifestyle-related diseases like obesity, diabetes, and heart disease. These factors are also encouraging consumers to be more health conscious, which is driving an increase in the number of people joining gyms.

Saudi Arabia Sports Equipment and Apparel Market – By End User

Based on end user, the Saudi Arabia Sports Equipment and Apparel Market is divided into men, women, children, professional athletes, fitness enthusiasts, and other segments. The men's segment dominates the Saudi Arabia sports equipment and apparel market owing to the high popularity of sports activities among men. The high number of men participating in different sports activities, such as swimming and biking, and industry players launching a wide range of products to target this segment drives market growth. Following men, the kid's segment also covers a substantial market share.

Competitive Landscape

Major players operating in the Saudi Arabia Sports Equipment and Apparel Market include DRH Sports, Formative Sports, Flush Fashion KSA, Magic Sports, Nayef Sports, Jadawel International Group, Sportone, AAA Sports, and Al-Othaim Markets. To further enhance their market share, these companies employ various strategies, including mergers and acquisitions, partnerships, joint ventures, license agreements, and new product launches.

Recent Developments

• In July 2023 – Red Sea Global, a developer of major projects such as The Red Sea and Amaala, formed a partnership with North Sails, an international sailmaker and sailing wear company.

Scope of the Report

By Product Type

• Sports Equipment

1. Athletic Footwear

2. Sports Apparel

3. Fitness Equipment

4. Sports Accessories (including Ball, Glove, Protective Gear)

5. Sports Gear (including Bat, Racquet, Club)

• Sports Apparel

1. Activewear

2. Athletic Shoes

3. Sports Jerseys

4. Training Clothes

5. Outerwear

By Distribution Channel

• Online

• Offline

By Price Range

• Mass-Market/Affordable

• Mid-Range

• Premium

By Sport Specific

• Soccer/Football

• Basketball

• Tennis

• Fitness/Gym

• Running

• Swimming

• Outdoor Sports

• Indoor Sports

• Others

By End User

• Men

• Women

• Children

• Professional Athletes

• Fitness Enthusiasts

• Others