Report Overview

Global Yerba Mate Market – Market Forecast & Trends 

The Global Yerba Mate Market was appraised at USD 1224.97 million in 2019 and is estimated to reach USD 1611.977 million by 2026, at a 4% CAGR of during the projection period. High acceptance and consumption of yerba mate as a healthy drink among people is a primary factor driving the development of the worldwide yerba mate market. Yerba mate contains high levels of antioxidants and nutrients considered suitable for human health. It also includes selenium, zinc, vitamin E, vitamin C, and saponins with natural anti-inflammatory properties. It helps to recover the immunity system, reduces sugar levels in the blood, and mitigates the risk of heart diseases. Furthermore, the caffeine content in yerba mate is an energy booster and good for fitness if consumed in a specific dosage. The aforementioned benefits support the growth of the worldwide market. 

However, the caffeine content in yerba mate comprises that can cause anxiety and impatience, high blood pressure, sleeplessness, nausea among some individuals. Besides, yerba mate can also adversely affect health if consumed in substantial amounts. Such a possibility may restrict the development of the global yerba mate market. Nevertheless, the multiple applications Yerba mate for open up high-income opportunities for players in the market.

Global Yerba Mate Market – Overview 

Yerba mate is an organic tea made from the leaves and twigs of the Ilex Paraguariensis plant. The leaves desiccated over the fire are sipped in hot water. The tea is typically cultivated in South America and is a specialty drink in the region. Yerba mate offers several health benefits as it is rich in numerous nutrients such as polyphenols, antioxidants, amino acids, vitamins, and minerals. However, it contains caffeine that works as stimulation for the central nervous system. Yerba mate is available in the form of liquid concentrate and powder. Yerba mate, known as Ilex Paraguariensis, is used for making a beverage named 'Mate.' It is initially found in the South America Atlantic rainforest. Various tastes such as pomegranate, grapefruit, etc. can be infused with Yerba mate to attract more consumers.

Key Drivers 

Increased Use of Yerba mate in the Production of Teas

Yerba mate is a nervous system stimulant comprising caffeine, enriched with several other nutrients, including polyphenols, antioxidants, amino acids, vitamins, and minerals. Yerba mate has remarkable immune increasing properties due to its antioxidant content. Advocates of Yerba mate tea maintain that the antioxidants, minerals, vitamins, amino acids, and polyphenols in this drink complement the caffeine, which stimulates mental energy, clarity, and focus. The chemical combination and nutrients in Yerba mate tea make the body use more starches. The growing interest in the consumption of espresso, tea, and other caffeinated drinks drives market requests. Yerba mate supports cell reinforcements that helps to maintain an immune system, again providing a reason for business sector development. The use of Yerba mate for physical and emotional well-being further enhances its importance over the globe.

Rising Recognition of CBD as an Ingredient in Yerba Mate

The presence of Cannabidiol (CBD) as an element in Yerba mate is improving its acceptance as it ensures anti-inflammatory properties exuding soothing effects. CBD acts as an excellent nervous system stimulant and is beneficial in treating depression, headaches, and fatigue in patients who have Parkinson's disease and cancer. The blend of CBD with Yerba mate synchronizes the effects of Mateine, a strong caffeine-like component in yerba mate. Thus, CBD's increasing importance as a constituent in Yerba mate will induce the market's development during the prediction period.

Global Yerba Mate Market – Segmentation

Out of two form segments, the powder segment controls the worldwide market in terms of revenue and is expected to continue the same for some duration. The growing use of Yerba mate in powdered form as a dietary addition is a factor driving the global market. Besides, powdered Yerba mate is quickly and conveniently consumed by the body and, it is another factor to bring surge in its demand in the coming years.

Among the application segments, the food & beverage segment holds a significant share in revenues and is anticipated to maintain its supremacy over the prediction period. Increasing ingesting of yerba mate as herbal tea among individuals, owing to its various medicinal properties and health welfares, is a factor subsidiary growth of this section in the global market.

Based on the region, Global Yerba Mate Market is divided into key regions— North America, Europe, Asia Pacific, Latin America, and the Middle East & Africa. South Asian countries such as India, Sri Lanka, Indonesia, Singapore, Malaysia, are other significant and the top exporters and producers of the benzoin essential oil, followed by North America and Europe. Countries like Saudi Arabia, France, the U.S, Germany, U.K, China, and others have primarily remained its importers. Asia remains a feasible market due to the advancing economies of India and China. Furthermore, the diverse applications of the benzoin essential oil serve as a growth driver in different places.

Global Yerba Mate Market: Regional Insights 

South American nations such as Uruguay, Argentina, and Brazil, are prominent yerba mate producing countries worldwide. Argentina is also the primary customer of Yerba mate. Europe and North America are likely to register profitable development in terms of revenue over the projection period. Growing requests for yerba mate in countries such as France, Germany, and the US indicate a strong market for the Yerba mate in these regions. The market in the Asia Pacific is anticipated to witness profitable growth in terms of income shortly. The rising retail sector in countries such as India and China, combined with changing food habits, are factors expected to augment the yerba mate market's growth in the Asia Pacific region.

Competitive Landscape

The major players in this market are LasMarías, Amanda, Andresito, Molinos, Canarias, LaTranquera, Playadito, SantoPipó, Lauro Raatz, Barão, Aguantadora and others.

Recent Developments

On 13 Jul, 2020: Marc Anthony's Magnus Media announces Partnership With BELIV, A Leader In The Beverage Industry, to create, develop, manufacture And distribute beverage brands Worldwide. The companies proudly join forces to create unique beverage propositions based on the richness of Latin America and the passion of Latin people. Catherine Shanahan, internationally recognized leader in sustainable eating and nutrition, that oversees nutritional aspects of the developed beverages, is the expert advisor of this new company.

On 01 Jul, 2020 : ABSTRAX, an industry leader in the study and production of cannabis and botanically-derived terpenes, has officially released its new terpene infused product line including custom rolling papers, cones, flat wraps, and blunts with brands to consumers to enjoy cannabis terpene profiles and flavors worldwide. ABSTRAX’s papers are made of chamomile and Yerba mate leaves that are pre-tested in Brazilian laboratories before sourcing. Once the raw material is approved by the lab, it buys the material in the form of bobbin in the United States.

Scope of the Report

By Form

Ø  Liquid Concentrate

Ø  Powder

Ø  Others 

By Component

Ø  Food And Beverage

Ø  Dietary Supplement

Ø  Cosmetic & Personal Care

Ø  Functional Food

Ø  Others 

By End-Use

Ø  Retail 

Ø  Industrial 

By Region

Ø  North America

Ø  Europe 

Ø  Asia Pacific

Ø  Latin America

Ø  Middle East & Africa

The objective of the Study:

Ø  To analyze and project the Global Yerba Mate Market size in terms of value.

Ø  To examine the region-wise segmentation of the Global Yerba Mate Market and assess the market size in terms of value for each region viz., North America, Europe, Asia Pacific, Middle East & Africa, Latin America, and their leading countries. 

Ø  To outline, segregate, and estimate the Global Yerba Mate Market based on different classifications, i.e., Form, By Component, By End Use and By Region.

Ø  To scrutinize category-wise competitive developments in the Global Yerba Mate Market By Form, By Component, By End Use and By Region.

Ø  To interpret the current market dynamics by analyzing growth drivers, restraints, opportunities, and challenges and their impact. 

Ø  To provide a detailed competitive landscape, including major players, strategic profiles, and market shares.

Business Questions Answered by the Report

Ø  How will the market drivers, restraints, and opportunities affect the market dynamics?

Ø  What will be the market size in terms of value and volume and market statistics with a detailed classification?

Ø  Which segment dominates the market or region, and which one will be the fastest-growing, and why?

Ø  Who are the key players in the market, and what is their share?

Ø  What is the strategy adopted by key players, and how does it affect the existing and new players?

Customization Scope for the Client

Client satisfaction is our first and last priority, and that is why BlueWeave Consulting offers customization as per client’s specific needs. The following customization options are available for the report:

Ø  Additional Company Information

Ø  Detail Analysis of five additional companies

Ø  Additional country analysis

Ø  Detailed segment analysis