Report Overview

Asia Pacific Sports Nutrition Market – Industry Trends & Forecast Report, 2030

Asia Pacific Sports Nutrition Market size by value was estimated at USD 8.87 billion in 2023. During the forecast period between 2024 and 2030, Asia Pacific Sports Nutrition Market size is expected to expand at a CAGR of 6.55% reaching a value of USD 13.72 billion by 2030. Asia Pacific Sports Nutrition Market is driven by the increasing health consciousness and fitness trends among consumers, the rising number of fitness centers and sports clubs, and growing participation in sports and physical activities. The market is also fueled by rising disposable incomes, the influence of western fitness culture, and the increasing popularity of e-commerce platforms, which make sports nutrition products more accessible. Additionally, advancements in product formulations and the rising demand for plant-based and clean-label options are contributing to market growth.

Sports Nutrition – Overview

Sports nutrition focuses on enhancing athletic performance and recovery through specialized diets, supplements, and hydration strategies. It includes products like protein powders, energy bars, and electrolyte drinks designed to optimize physical performance, muscle growth, and endurance. Tailored for athletes and active individuals, sports nutrition also addresses the timing of nutrient intake to maximize training results. It is a rapidly growing market, driven by increased awareness of fitness, health, and the benefits of proper nutrition in achieving athletic goals.

Asia Pacific Sports Nutrition Market

Growth Drivers

Rising Health and Fitness Consciousness

The growing awareness about health and fitness is a significant driver for Asia Pacific Sports Nutrition Market. As more individuals prioritize physical well-being, there's a rising demand for products that support athletic performance, muscle recovery, and overall fitness goals. This trend is particularly strong among millennials and Gen Z, who seek personalized nutrition solutions to enhance their active lifestyles. Additionally, the proliferation of fitness centers, sports clubs, and online fitness communities further boosts the consumption of sports nutrition products.

Challenges

Side Effects and Safety Concerns

Asia Pacific Sports Nutrition Market is rapidly expanding, but it faces concerns over potential side effects and safety issues. The growing use of unregulated supplements, particularly those containing synthetic ingredients, raises health risks like digestive issues, liver damage, and hormonal imbalances. Additionally, the lack of stringent regulatory frameworks in some countries increases the likelihood of adulterated or mislabeled products, leading to adverse effects on consumers' health.

Impact of Escalating Geopolitical Tensions on Asia Pacific Sports Nutrition Market

Intensifying geopolitical tensions across the major regions could negatively impact Asia Pacific Sports Nutrition Market by disrupting supply chains, increasing the costs of raw materials, and leading to regulatory uncertainties. Trade restrictions or tariffs may hinder the import and export of key ingredients, while currency fluctuations can affect pricing and profitability. Additionally, strained diplomatic relations might reduce consumer confidence, leading to slower market growth and decreased investment in the sector. Overall, these factors could dampen the expansion of Asia Pacific Sports Nutrition Market.

Asia Pacific Sports Nutrition Market

Segmental Information

Asia Pacific Sports Nutrition Market – By Product

By product, Asia Pacific Sports Nutrition Market is divided into Sports Supplements, Sports Drinks, Sports Food, Meal Replacement Products, and Weight Loss Products segments. Sports supplements are the largest product segment in Asia Pacific Sports Nutrition Market, due to the growing awareness about fitness and health, increasing participation in sports and physical activities, and the rising demand for protein-rich products among athletes and fitness enthusiasts. Sports supplements, including protein powders, amino acids, and other performance-enhancing products, are widely popular, particularly in countries like China, India, and Japan, fueling the segment's growth in the region.

Asia Pacific Sports Nutrition Market – By Formulation

On the basis of formulation, Asia Pacific Sports Nutrition Market is divided into Tablets, Capsules, Powder, Softgels, and Liquid segments. Powder is the largest formulation segment in Asia Pacific Sports Nutrition Market. Powdered supplements are widely popular due to their ease of use, versatility in mixing with various liquids, and often a higher concentration of active ingredients per serving. This format is particularly favored among athletes and fitness enthusiasts for protein powders, pre-workout supplements, and other performance-enhancing products.

Asia Pacific Sports Nutrition Market – By Consumer Group

Based on consumer group, Asia Pacific Sports Nutrition Market is divided into Children, Adults, and Geriatric segments. The adult segment is the largest consumer group in Asia Pacific Sports Nutrition Market, mainly due to the increasing participation of adults in fitness activities, sports, and gym routines across the region. Adults are more likely to use sports nutrition products to enhance performance, support recovery, and maintain overall health, driving the demand in this segment significantly higher compared to the Children and Geriatric segments.

Asia Pacific Sports Nutrition Market – By Country

Geographically, Asia Pacific Sports Nutrition Market is divided into China, India, Japan, South Korea, Australia & New Zealand, Indonesia, Malaysia, Singapore, Vietnam, and Rest of Asia Pacific. China holds the largest market share, driven by the country's expanding fitness culture, growing awareness of health and wellness, and increasing disposable incomes. The Chinese market is seeing a surge in demand for protein supplements, energy drinks, and nutritional bars, particularly among young, urban populations. Additionally, the rise of e-commerce platforms in China has made sports nutrition products more accessible, further propelling market growth in this region.

Competitive Landscape

Key players in the highly competitive Asia Pacific Sports Nutrition Market include Sports Nutrition, The Coca-Cola Company, Glanbia plc, Amway, Nestle, Shiseido, Swisse Wellness, Blackmores, and Otsuka Pharmaceutical Co., Ltd. To further enhance their market share, these companies employ various strategies, including mergers and acquisitions, partnerships, joint ventures, license agreements, and new product launches.

Scope of the Report

By Product

• Sports Supplements

• Sports Drinks

• Sports Food

• Meal Replacement Products

• Weight Loss Products

By Formulation

• Tablets

• Capsules

• Powder

• Softgels

• Liquid

• Others

By Sales Channel

• Brick & Mortar Stores

1. Direct Selling

2. Chemists/Pharmacies

3. Health Food Shops

4. Hyper Markets

5. Super Markets

• E-commerce

By Consumer Group

• Children

• Adults

• Geriatric

By Country

• China

• India

• Japan

• South Korea

• Australia & New Zealand

• Indonesia

• Malaysia

• Singapore

• Vietnam

• Rest of Asia Pacific

1. Research Framework
   1. Research Objective
   2. Product Overview
   3. Market Segmentation
2. Executive Summary
3. Asia Pacific Sports Nutrition Market Insights
   1. Consumer Group Value Chain Analysis
   2. DROC Analysis
      1. Growth Drivers
         1. Rising Health and Fitness Consciousness
         2. Expanding Fitness Enthusiast Base
         3. Advancements in Product Development
      2. Restraints
         1. Side Effects and Safety Concerns
         2. Counterfeit and Adulterated Products
      3.  Opportunities
         1. Rising Disposable Incomes
         2. Growing E-commerce and Online Retail
      4. Challenges
         1. High Competition
         2. Economic Downturns
   3. Technological Advancements/Recent Developments
   4. Regulatory Framework
   5. Porter’s Five Forces Analysis
      1. Bargaining Power of Suppliers
      2. Bargaining Power of Buyers
      3. Threat of New Entrants
      4. Threat of Substitutes
      5. Intensity of Rivalry
4. Asia Pacific Sports Nutrition Market: Marketing Strategies
5. Asia Pacific Sports Nutrition Market: Pricing Analysis
6. Asia Pacific Sports Nutrition Market Overview
   1. Market Size & Forecast, 2019–2030
      1. By Value (USD Billion)
   2. Market Share & Forecast
      1. By Product
         1. Sports Supplements
         2. Sports Drinks
         3. Sports Food
         4. Meal Replacement Products
         5. Weight Loss Products
      2. By Formulation
         1. Tablets
         2. Capsules
         3. Powder
         4. Softgels
         5. Liquid
         6. Others
      3. By Sales Channel
         1. Brick & Mortar Stores
            1. Direct Selling
            2. Chemist/Pharmacies
            3. Health Food Shops
            4. Hyper Markets
            5. Super Markets
         2. E-commerce
      4. By Consumer Group
         1. Children
         2. Adults
         3. Geriatric
      5. By Country
         1. China
         2. India
         3. Japan
         4. South Korea
         5. Australia & New Zealand
         6. Indonesia
         7. Malaysia
         8. Singapore
         9. Vietnam
         10. Rest of Asia Pacific
7. China Sports Nutrition Market
   1. Market Size & Forecast, 2019–2030
      1. By Value (USD Million)
   2. Market Share & Forecast
      1. By Product
      2. By Formulation
      3. By Sales Channel
      4. By Consumer Group
8. India Sports Nutrition Market
   1. Market Size & Forecast, 2019–2030
      1. By Value (USD Million)
   2. Market Share & Forecast
      1. By Product
      2. By Formulation
      3. By Sales Channel
      4. By Consumer Group
9. Japan Sports Nutrition Market
   1. Market Size & Forecast, 2019–2030
      1. By Value (USD Million)
   2. Market Share & Forecast
      1. By Product
      2. By Formulation
      3. By Sales Channel
      4. By Consumer Group
10. South Korea Sports Nutrition Market
    1. Market Size & Forecast, 2019–2030
       1. By Value (USD Million)
    2. Market Share & Forecast
       1. By Product
       2. By Formulation
       3. By Sales Channel
       4. By Consumer Group
11. Australia & New Zealand Sports Nutrition Market
    1. Market Size & Forecast, 2019–2030
       1. By Value (USD Million)
    2. Market Share & Forecast
       1. By Product
       2. By Formulation
       3. By Sales Channel
       4. By Consumer Group
12. Indonesia Sports Nutrition Market
    1. Market Size & Forecast, 2019–2030
       1. By Value (USD Million)
    2. Market Share & Forecast
       1. By Product
       2. By Formulation
       3. By Sales Channel
       4. By Consumer Group
13. Malaysia Sports Nutrition Market
    1. Market Size & Forecast, 2019–2030
       1. By Value (USD Million)
    2. Market Share & Forecast
       1. By Product
       2. By Formulation
       3. By Sales Channel
       4. By Consumer Group
14. Singapore Sports Nutrition Market
    1. Market Size & Forecast, 2019–2030
       1. By Value (USD Million)
    2. Market Share & Forecast
       1. By Product
       2. By Formulation
       3. By Sales Channel
       4. By Consumer Group
15. Vietnam Sports Nutrition Market
    1. Market Size & Forecast, 2019–2030
       1. By Value (USD Million)
    2. Market Share & Forecast
       1. By Product
       2. By Formulation
       3. By Sales Channel
       4. By Consumer Group
16. Rest of Asia Pacific Sports Nutrition Market
    1. Market Size & Forecast, 2019–2030
       1. By Value (USD Million)
    2. Market Share & Forecast
       1. By Product
       2. By Formulation
       3. By Sales Channel
       4. By Consumer Group
17. Competitive Landscape
    1. List of Key Players and Their Offerings
    2. Asia Pacific Sports Nutrition Company Market Share Analysis, 2023
    3. Competitive Benchmarking, By Operating Parameters
    4. Key Strategic Developments (Mergers, Acquisitions, Partnerships)
18. Impact of Escalating Geopolitical Tensions on Asia Pacific Sports Nutrition Market
19. Company Profiles (Company Overview, Financial Matrix, Competitive Landscape, Key Personnel, Key Competitors, Contact Address, Strategic Outlook, and SWOT Analysis)
    1. Sports Nutrition
    2. The Coca-Cola Company
    3. Glanbia plc
    4. Amway
    5. Nestle
    6. Shiseido
    7. Swisse Wellness
    8. Blackmores
    9. Otsuka Pharmaceutical Co., Ltd
    10. Other Prominent Players
20. Key Strategic Recommendations
21. Research Methodology
    1.    Qualitative Research
       1.  Primary & Secondary Research
    2.    Quantitative Research
    3.    Market Breakdown & Data Triangulation
       1.  Secondary Research
       2.  Primary Research
    4.    Breakdown of Primary Research Respondents, By Region
    5.    Assumptions & Limitations

*Financial information of non-listed companies can be provided as per availability.

**The segmentation and the companies are subject to modifications based on in-depth secondary research for the final deliverable

List of Figures

Figure 1       Asia Pacific Sports Nutrition Segmentation                      

Figure 2       Asia Pacific Sports Nutrition Market Value Chain Analysis                     

Figure 3       Company Market Share Analysis, 2023                  

Figure 4       Asia Pacific Sports Nutrition Market Size, By Value (USD Billion), 2019–2030                    

Figure 5       Asia Pacific Sports Nutrition Market Share, By Product, By Value, 2019–2030                   

Figure 6       Asia Pacific Sports Nutrition Market Share, By Formulation, By Value, 2019–2030                            

Figure 7       Asia Pacific Sports Nutrition Market Share, By Sales Channel, By Value, 2019–2030                    

Figure 8       Asia Pacific Sports Nutrition Market Share, By Consumer Group, By Value, 2019–2030                    

Figure 9       Asia Pacific Sports Nutrition Market Share, By Country, By Value, 2019–2030                   

Figure 10     China Sports Nutrition Market Size, By Value (USD Million), 2019–2030                   

Figure 11     China Sports Nutrition Market Share, By Product, By Value, 2019–2030                   

Figure 12     China Sports Nutrition Market Share, By Formulation, By Value, 2019–2030                     

Figure 13     China Sports Nutrition Market Share, By Sales Channel, By Value, 2019–2030                   

Figure 14     China Sports Nutrition Market Share, By Consumer Group, By Value, 2019–2030                            

Figure 15     India Sports Nutrition Market Size, By Value (USD Million), 2019–2030                   

Figure 16     India Sports Nutrition Market Share, By Product, By Value, 2019–2030                   

Figure 17     India Sports Nutrition Market Share, By Formulation, By Value, 2019–2030                     

Figure 18     India Sports Nutrition Market Share, By Sales Channel, By Value, 2019–2030                   

Figure 19     India Sports Nutrition Market Share, By Consumer Group, By Value, 2019–2030                            

Figure 20     Japan Sports Nutrition Market Size, By Value (USD Million), 2019–2030                           

Figure 21     Japan Sports Nutrition Market Share, By Product, By Value, 2019–2030                           

Figure 22     Japan Sports Nutrition Market Share, By Formulation, By Value, 2019–2030                    

Figure 23     Japan Sports Nutrition Market Share, By Sales Channel, By Value, 2019–2030                            

Figure 24     Japan Sports Nutrition Market Share, By Consumer Group, By Value, 2019–2030                            

Figure 25     South Korea Sports Nutrition Market Size, By Value (USD Million), 2019–2030                            

Figure 26     South Korea Sports Nutrition Market Share, By Product, By Value, 2019–2030                            

Figure 27     South Korea Sports Nutrition Market Share, By Formulation, By Value, 2019–2030                            

Figure 28     South Korea Sports Nutrition Market Share, By Sales Channel, By Value, 2019–2030                    

Figure 29     South Korea Sports Nutrition Market Share, By Consumer Group, By Value, 2019–2030                    

Figure 30     Australia & New Zealand Sports Nutrition Market Size, By Value (USD Million), 2019–2030                    

Figure 31     Australia & New Zealand Sports Nutrition Market Share, By Product, By Value, 2019–2030                    

Figure 32     Australia & New Zealand Sports Nutrition Market Share, By Formulation, By Value, 2019–2030                    

Figure 33     Australia & New Zealand Sports Nutrition Market Share, By Sales Channel, By Value, 2019–2030                   

Figure 34     Australia & New Zealand Sports Nutrition Market Share, By Consumer Group, By Value, 2019–2030                   

Figure 35     Indonesia Sports Nutrition Market Size, By Value (USD Million), 2019–2030                     

Figure 36     Indonesia Sports Nutrition Market Share, By Product, By Value, 2019–2030                     

Figure 37     Indonesia Sports Nutrition Market Share, By Formulation, By Value, 2019–2030                            

Figure 38     Indonesia Sports Nutrition Market Share, By Sales Channel, By Value, 2019–2030                            

Figure 39     Indonesia Sports Nutrition Market Share, By Consumer Group, By Value, 2019–2030                    

Figure 40     Malaysia Sports Nutrition Market Size, By Value (USD Million), 2019–2030                       

Figure 41     Malaysia Sports Nutrition Market Share, By Product, By Value, 2019–2030                       

Figure 42     Malaysia Sports Nutrition Market Share, By Formulation, By Value, 2019–2030                            

Figure 43     Malaysia Sports Nutrition Market Share, By Sales Channel, By Value, 2019–2030                            

Figure 44     Malaysia Sports Nutrition Market Share, By Consumer Group, By Value, 2019–2030                    

Figure 45     Singapore Sports Nutrition Market Size, By Value (USD Million), 2019–2030                     

Figure 46     Singapore Sports Nutrition Market Share, By Product, By Value, 2019–2030                     

Figure 47     Singapore Sports Nutrition Market Share, By Formulation, By Value, 2019–2030                            

Figure 48     Singapore Sports Nutrition Market Share, By Sales Channel, By Value, 2019–2030                            

Figure 49     Singapore Sports Nutrition Market Share, By Consumer Group, By Value, 2019–2030                    

Figure 50     Vietnam Sports Nutrition Market Size, By Value (USD Million), 2019–2030                       

Figure 51     Vietnam Sports Nutrition Market Share, By Product, By Value, 2019–2030                       

Figure 52     Vietnam Sports Nutrition Market Share, By Formulation, By Value, 2019–2030                            

Figure 53     Vietnam Sports Nutrition Market Share, By Sales Channel, By Value, 2019–2030                            

Figure 54     Vietnam Sports Nutrition Market Share, By Consumer Group, By Value, 2019–2030                    

Figure 55     Rest of Asia Pacific Sports Nutrition Market Size, By Value (USD Million), 2019–2030                    

Figure 56     Rest of Asia Pacific Sports Nutrition Market Share, By Product, By Value, 2019–2030                    

Figure 57     Rest of Asia Pacific Sports Nutrition Market Share, By Formulation, By Value, 2019–2030                    

Figure 58     Rest of Asia Pacific Sports Nutrition Market Share, By Sales Channel, By Value, 2019–2030                    

Figure 59     Rest of Asia Pacific Sports Nutrition Market Share, By Consumer Group, By Value, 2019–2030                    

List of Tables

Table 1        Asia Pacific Sports Nutrition Market Size, By Value (USD Billion), 2019–2030 

Table 2        Asia Pacific Sports Nutrition Market Size, By Product, By Value, 2019–2030   

Table 3        Asia Pacific Sports Nutrition Market Size, By Formulation, By Value, 2019–2030         

Table 4        Asia Pacific Sports Nutrition Market Size, By Sales Channel, By Value, 2019–2030         

Table 5        Asia Pacific Sports Nutrition Market Size, By Consumer Group, By Value, 2019–2030 

Table 6        Asia Pacific Sports Nutrition Market Size, By Country, By Value, 2019–2030  

Table 7        China Sports Nutrition Market Size, By Value (USD Million), 2019–2030

Table 8        China Sports Nutrition Market Size, By Product, By Value, 2019–2030 

Table 9        China Sports Nutrition Market Size, By Formulation, By Value, 2019–2030    

Table 10      China Sports Nutrition Market Size, By Sales Channel, By Value, 2019–2030 

Table 11      China Sports Nutrition Market Size, By Consumer Group, By Value, 2019–2030         

Table 12      India Sports Nutrition Market Size, By Value (USD Million), 2019–2030

Table 13      India Sports Nutrition Market Size, By Product, By Value, 2019–2030  

Table 14      India Sports Nutrition Market Size, By Formulation, By Value, 2019–2030     

Table 15      India Sports Nutrition Market Size, By Sales Channel, By Value, 2019–2030  

Table 16      India Sports Nutrition Market Size, By Consumer Group, By Value, 2019–2030         

Table 17      Japan Sports Nutrition Market Size, By Value (USD Million), 2019–2030        

Table 18      Japan Sports Nutrition Market Size, By Product, By Value, 2019–2030 

Table 19      Japan Sports Nutrition Market Size, By Formulation, By Value, 2019–2030    

Table 20      Japan Sports Nutrition Market Size, By Sales Channel, By Value, 2019–2030 

Table 21      Japan Sports Nutrition Market Size, By Consumer Group, By Value, 2019–2030         

Table 22      South Korea Sports Nutrition Market Size, By Value (USD Million), 2019–2030         

Table 23      South Korea Sports Nutrition Market Size, By Product, By Value, 2019–2030 

Table 24      South Korea Sports Nutrition Market Size, By Formulation, By Value, 2019–2030         

Table 25      South Korea Sports Nutrition Market Size, By Sales Channel, By Value, 2019–2030 

Table 26      South Korea Sports Nutrition Market Size, By Consumer Group, By Value, 2019–2030 

Table 27      Australia & New Zealand Sports Nutrition Market Size, By Value (USD Million), 2019–2030 

Table 28      Australia & New Zealand Sports Nutrition Market Size, By Product, By Value, 2019–2030 

Table 29      Australia & New Zealand Sports Nutrition Market Size, By Formulation, By Value, 2019–2030 

Table 30      Australia & New Zealand Sports Nutrition Market Size, By Sales Channel, By Value, 2019–2030

Table 31      Australia & New Zealand Sports Nutrition Market Size, By Consumer Group, By Value, 2019–2030

Table 32      Indonesia Sports Nutrition Market Size, By Value (USD Million), 2019–2030  

Table 33      Indonesia Sports Nutrition Market Size, By Product, By Value, 2019–2030    

Table 34      Indonesia Sports Nutrition Market Size, By Formulation, By Value, 2019–2030         

Table 35      Indonesia Sports Nutrition Market Size, By Sales Channel, By Value, 2019–2030         

Table 36      Indonesia Sports Nutrition Market Size, By Consumer Group, By Value, 2019–2030 

Table 37      Malaysia Sports Nutrition Market Size, By Value (USD Million), 2019–2030    

Table 38      Malaysia Sports Nutrition Market Size, By Product, By Value, 2019–2030      

Table 39      Malaysia Sports Nutrition Market Size, By Formulation, By Value, 2019–2030

Table 40      Malaysia Sports Nutrition Market Size, By Sales Channel, By Value, 2019–2030         

Table 41      Malaysia Sports Nutrition Market Size, By Consumer Group, By Value, 2019–2030         

Table 42      Singapore Sports Nutrition Market Size, By Value (USD Million), 2019–2030  

Table 43      Singapore Sports Nutrition Market Size, By Product, By Value, 2019–2030    

Table 44      Singapore Sports Nutrition Market Size, By Formulation, By Value, 2019–2030         

Table 45      Singapore Sports Nutrition Market Size, By Sales Channel, By Value, 2019–2030         

Table 46      Singapore Sports Nutrition Market Size, By Consumer Group, By Value, 2019–2030 

Table 47      Vietnam Sports Nutrition Market Size, By Value (USD Million), 2019–2030    

Table 48      Vietnam Sports Nutrition Market Size, By Product, By Value, 2019–2030       

Table 49      Vietnam Sports Nutrition Market Size, By Formulation, By Value, 2019–2030

Table 50      Vietnam Sports Nutrition Market Size, By Sales Channel, By Value, 2019–2030         

Table 51      Vietnam Sports Nutrition Market Size, By Consumer Group, By Value, 2019–2030         

Table 52      Rest of Asia Pacific Sports Nutrition Market Size, By Value (USD Million), 2019–2030 

Table 53      Rest of Asia Pacific Sports Nutrition Market Size, By Product, By Value, 2019–2030 

Table 54      Rest of Asia Pacific Sports Nutrition Market Size, By Formulation, By Value, 2019–2030 

Table 55      Rest of Asia Pacific Sports Nutrition Market Size, By Sales Channel, By Value, 2019–2030 

Table 56      Rest of Asia Pacific Sports Nutrition Market Size, By Consumer Group, By Value, 2019–2030

Table 57      Sports Nutrition Company Overview

Table 58      Sports Nutrition Financial Overview

Table 59      The Coca-Cola Company Company Overview

Table 60      The Coca-Cola Company Financial Overview

Table 61      Glanbia plc Company Overview

Table 62      Glanbia plc Financial Overview

Table 63      Amway Company Overview

Table 64      Amway Financial Overview

Table 65      Nestle Company Overview

Table 66      Nestle Financial Overview

Table 67      Shiseido Company Overview

Table 68      Shiseido Financial Overview

Table 69      Swisse Wellness Company Overview

Table 70      Swisse Wellness Financial Overview

Table 71      Blackmores Company Overview

Table 72      Blackmores Financial Overview

Table 73      Otsuka Pharmaceutical Co., Ltd Company Overview

Table 74      Otsuka Pharmaceutical Co., Ltd Financial Overview