Report Overview

Europe Sports Nutrition Market - Industry Trends & Forecast Report, 2029

Europe sports nutrition market size was estimated to be worth USD 5,761.07 million in 2022. During the forecast period between 2023 and 2029, the Europe sports nutrition market size is projected to grow at a CAGR of 9.58%, reaching a value of USD 9,972.27 million by 2029. Major growth factors for the Europe sports nutrition market include its growing consumption among general consumers beyond athletes only due to increasing health awareness and rising launches of diversified products to cater to growing consumer demands.

Europe Sports Nutrition Market – Overview

The sports nutrition market refers to the industry that produces and sells nutritional supplements, food and beverages, and other products that are designed to enhance athletic performance, improve recovery times, and support a healthy and active lifestyle. These products may contain ingredients such as protein, amino acids, vitamins, minerals, and other compounds that are believed to be beneficial for athletes and fitness enthusiasts. The market includes a wide range of products, from energy bars and shakes to protein powders and dietary supplements and is driven by the increasing demand for health and wellness products worldwide.

Europe Sports Nutrition Market

Growth Drivers

Increasing Participation in Sports and Fitness Activities

The increased emphasis on maintaining a healthy and fit lifestyle, as well as the rise in participation in sports, health clubs, sports clubs, and gyms, is emerging as one of the favorable growth drivers for the Europe sports nutrition market. Europe is leading the way in terms of sports participation, for both professional and recreational purposes. According to European Commission data, 44% of the EU population aged 15 and above reported participating in sports at least once a week in 2019. With rising sports activities in the region, the demand for sports nutrition is also projected to rise during the forecast period.

Restraints

Health Risks associated with Sports Nutrition

Sports nutrition products contain high levels of certain minerals, such as sodium and potassium, which is why they are only suggested to those engaged in vigorous physical activities, such as athletes. Several studies have revealed that the consumption of sports nutrition without sufficient physical activity may cause obesity and lead to other health issues such as type 2 diabetes. Furthermore, sports drinks contain greater levels of sodium, which is often advised to avoid in large quantities, especially for children, since it increases the risk of high blood pressure and cardiovascular disease. These health concerns may act as a major restraining factor for the Europe sports nutrition market.

Europe Sports Nutrition Market

Segmental Coverage

Europe Sports Nutrition Market – By Product Type

Based on product type, the Europe sports nutrition market is segmented into sports drinks, sports food, and sports supplements. The sports drinks segment holds a major share of the market. According to the Harvard T.H. Chan School of Public Health, these beverages are enriched with glucose, fluids, and electrolytes (such as sodium, potassium, and calcium). As a result, sports beverages are particularly popular among those who engage in high-intensity activities, such as athletes and gym-goers among Generation Z.

Europe Sports Nutrition Market – By End User

Based on end user, the Europe sports nutrition market is segmented into athletes, bodybuilders, recreational users, and lifestyle users. The lifestyle users segment holds the largest share in the Europe sports nutrition market. The increasing usage of supplements to preserve physical health and the rising prevalence of obesity are primarily responsible for the growth of this category. The industry is also propelled by a sizable customer base that is encouraged to consume a variety of supplements by social media. The rising incidence of obesity and other chronic conditions globally has increased the demand for nutritional supplements.

Europe Sports Nutrition Market – By Distribution Channel

Based on distribution channel, the Europe sports nutrition market is segmented into supermarkets/hypermarkets, convenience stores, specialty stores, online retail, and others. The supermarket/hypermarket segment accounts for the largest market share owing to the availability and easy accessibility of a wide range of products. However, the online retail segment is anticipated to witness the highest CAGR during the forecast period owing to the heavy discounts and loyalty points given to consumers on repetitive purchases. However, the presence of counterfeit products may limit the growth of the online retail segment.

Europe Sports Nutrition Market – By Country

The in-depth research report on Europe sports nutrition market covers a number of major countries, including Germany, the United Kingdom, Italy, France, Spain, Belgium, Russia, the Netherlands, and the rest of Europe. The increasing health awareness among consumers and a rising percentage of upper-income groups are expected to significantly influence the demand for sports nutrition in the region. The United Kingdom and Germany are favorable markets for sports nutrition, with an increasing number of launches in the segment.

Competitive Landscape

Major players operating in the Europe sports nutrition market include Glanbia PLC, PepsiCo Inc., Abbott Nutrition, Nestle S.A., GNC Holdings Inc., Amway Corporation, The Vitamin Shoppe, Inc., The Nature's Bounty Co., Quest Nutrition, Dymatize Enterprises, Inc., NOW Foods, Prozis, Myprotein, Bulk Powders, and NutraBio.

To further enhance their market share, these companies employ various strategies, including mergers and acquisitions, partnerships, joint ventures, license agreements, and new product launches.

Recent Developments

• In February 2023 - Styrkr, a sports nutrition brand based in Europe, expanded its footprint in Europe with its partnership with TRAFFIC, a Germany-based distribution outlet.

Scope of the Report

By Product Type

• Sports Drinks

• Sports Food

• Sports Supplements

By End User

• Athletes

• Bodybuilders

• Recreational Users

• Lifestyle Users

By Distribution Channel

• Supermarkets/Hypermarkets

• Convenience Stores

• Specialist Stores

• Online Retail

• Other

By Country

• Germany

• United Kingdom

• Italy

• France

• Spain

• Belgium

• Russia

• The Netherlands

• Rest of Europe

1. Research Framework
   1. Research Objective
   2. Technology Overview
   3. Market Segmentation
2. Executive Summary
3. Europe Sports Nutrition Market Insights
   1. Industry Value Chain Analysis
   2. DROC Analysis
      1. Growth Drivers
         1. Growing Health Consciousness Among Consumers
         2. Increasing Participation in Sports and Fitness Activities
         3. Rising Prevalence of Chronic Diseases
      2. Restraints
         1. High Cost of Products
         2. Lack of Awareness
      3. Opportunities
         1. Development of New Products and Services
         2. Expansion into New Markets
      4. Challenges
         1. Competition from Other Industries
         2. Economic Downturn
   3. Technological Advancements/Recent Developments
   4. Regulatory Framework
   5. Porter’s Five Forces Analysis
      1. Bargaining Power of Suppliers
      2. Bargaining Power of Buyers
      3. Threat of New Entrants
      4. Threat of Substitutes
      5. Intensity of Rivalry
4. Europe Sports Nutrition Market Overview
   1. Market Size & Forecast, 2019–2029
      1. By Value (USD Million)
   2. Market Share and Forecast
      1. By Product Type
         1. Sports Drinks
         2. Sports Food
         3. Sports Supplements
      2. By End User
         1. Athletes
         2. Bodybuilders
         3. Recreational Users
         4. Lifestyle Users
      3. By Distribution Channel
         1. Supermarkets/Hypermarkets
         2. Convenience Stores
         3. Specialist Stores
         4. Online Retail
         5. Other
      4. By Country
         1. Germany
         2. United Kingdom
         3. Italy
         4. France
         5. Spain
         6. Belgium
         7. Russia
         8. The Netherlands
         9. Rest of Europe
5. Germany Sports Nutrition Market Overview
   1. Market Size & Forecast, 2019–2029
      1. By Value (USD Million)
   2. Market Share & Forecast
      1. By Product Type
      2. By End User
      3. By Distribution Channel
6. United Kingdom Sports Nutrition Market Overview
   1. Market Size & Forecast, 2019–2029
      1. By Value (USD Million)
   2. Market Share & Forecast
      1. By Product Type
      2. By End User
      3. By Distribution Channel
7. Italy Sports Nutrition Market Overview
   1. Market Size & Forecast, 2019–2029
      1. By Value (USD Million)
   2. Market Share & Forecast
      1. By Product Type
      2. By End User
      3. By Distribution Channel
8. France Sports Nutrition Market Overview
   1. Market Size & Forecast, 2019–2029
      1. By Value (USD Million)
   2. Market Share & Forecast
      1. By Product Type
      2. By End User
      3. By Distribution Channel
9. Spain Sports Nutrition Market Overview
   1. Market Size & Forecast, 2019–2029
      1. By Value (USD Million)
   2. Market Share & Forecast
      1. By Product Type
      2. By End User
      3. By Distribution Channel
10. Belgium Sports Nutrition Market Overview
    1. Market Size & Forecast, 2019–2029
       1. By Value (USD Million)
    2. Market Share & Forecast
       1. By Product Type
       2. By End User
       3. By Distribution Channel
11. Russia Sports Nutrition Market Overview
    1. Market Size & Forecast, 2019–2029
       1. By Value (USD Million)
    2. Market Share & Forecast
       1. By Product Type
       2. By End User
       3. By Distribution Channel
12. The Netherlands Sports Nutrition Market Overview
    1. Market Size & Forecast, 2019–2029
       1. By Value (USD Million)
    2. Market Share & Forecast
       1. By Product Type
       2. By End User
       3. By Distribution Channel
13. Rest of Europe Sports Nutrition Market Overview
    1. Market Size & Forecast, 2019–2029
       1. By Value (USD Million)
    2. Market Share & Forecast
       1. By Product Type
       2. By End User
       3. By Distribution Channel
14. Competitive Landscape
    1. List of Key Players and Their Offerings
    2. Europe Sports Nutrition Market Share Analysis, 2022
    3. Competitive Benchmarking, By Operating Parameters
    4. Key Strategic Developments (Mergers, Acquisitions, Partnerships, etc.)
15. Impact of Covid-19 on Europe Sports Nutrition Market
16. Company Profile (Company Overview, Financial Matrix, Competitive Landscape, Key Personnel, Key Competitors, Contact Address, Strategic Outlook, SWOT Analysis)
    1. Glanbia plc
    2. PepsiCo Inc.
    3. Abbott Nutrition
    4. Nestle S.A.
    5. GNC Holdings Inc.
    6. Amway Corporation
    7. The Vitamin Shoppe, Inc.
    8. The Nature's Bounty Co.
    9. Quest Nutrition
    10. Dymatize Enterprises, Inc.
    11. NOW Foods
    12. Prozis
    13. Myprotein
    14. Bulk Powders
    15. NutraBio
    16. Other Prominent Players
17. Key Strategic Recommendations
18. Research Methodology
    1.    Qualitative Research
       1.  Primary & Secondary Research
    2.    Quantitative Research
    3.    Market Breakdown & Data Triangulation
       1.  Secondary Research
       2.  Primary Research
    4.    Breakdown of Primary Research Respondents, By Region
    5.    Assumptions & Limitations

*Financial information of non-listed companies can be provided as per availability.

**The segmentation and the companies are subject to modifications based on in-depth secondary research for the final deliverable

List of Figures

Figure 1       Europe Sports Nutrition Segmentation

Figure 2       Europe Sports Nutrition Market Value Chain Analysis

Figure 3       Company Market Share Analysis, 2022

Figure 4       Europe Sports Nutrition Market Size, By Value (USD Million), 2019–2029

Figure 5       Europe Sports Nutrition Market Share, By Product Type, By Value, 2019–2029

Figure 6       Europe Sports Nutrition Market Share, By End User, By Value, 2019–2029

Figure 7       Europe Sports Nutrition Market Share, By Distribution Channel, By Value, 2019–2029

Figure 8       Germany Sports Nutrition Market Size, By Value (USD Million), 2019–2029

Figure 9       Germany Sports Nutrition Market Share, By Product Type, By Value, 2019–2029

Figure 10     Germany Sports Nutrition Market Share, By End User, By Value, 2019–2029

Figure 11     Germany Sports Nutrition Market Share, By Distribution Channel, By Value, 2019–2029

Figure 12     United Kingdom Sports Nutrition Market Size, By Value (USD Million), 2019–2029

Figure 13     United Kingdom Sports Nutrition Market Share, By Product Type, By Value, 2019–2029

Figure 14     United Kingdom Sports Nutrition Market Share, By End User, By Value, 2019–2029

Figure 15     United Kingdom Sports Nutrition Market Share, By Distribution Channel, By Value, 2019–2029

Figure 16     Italy Sports Nutrition Market Size, By Value (USD Million), 2019–2029

Figure 17     Italy Sports Nutrition Market Share, By Product Type, By Value, 2019–2029

Figure 18     Italy Sports Nutrition Market Share, By End User, By Value, 2019–2029

Figure 19     Italy Sports Nutrition Market Share, By Distribution Channel, By Value, 2019–2029

Figure 20     France Sports Nutrition Market Size, By Value (USD Million), 2019–2029

Figure 21     France Sports Nutrition Market Share, By Product Type, By Value, 2019–2029

Figure 22     France Sports Nutrition Market Share, By End User, By Value, 2019–2029

Figure 23     France Sports Nutrition Market Share, By Distribution Channel, By Value, 2019–2029

Figure 24     Spain Sports Nutrition Market Size, By Value (USD Million), 2019–2029

Figure 25     Spain Sports Nutrition Market Share, By Product Type, By Value, 2019–2029

Figure 26     Spain Sports Nutrition Market Share, By End User, By Value, 2019–2029

Figure 27     Spain Sports Nutrition Market Share, By Distribution Channel, By Value, 2019–2029

Figure 28     Belgium Sports Nutrition Market Size, By Value (USD Million), 2019–2029

Figure 29     Belgium Sports Nutrition Market Share, By Product Type, By Value, 2019–2029

Figure 30     Belgium Sports Nutrition Market Share, By End User, By Value, 2019–2029

Figure 31     Belgium Sports Nutrition Market Share, By Distribution Channel, By Value, 2019–2029

Figure 32     Russia Sports Nutrition Market Size, By Value (USD Million), 2019–2029

Figure 33     Russia Sports Nutrition Market Share, By Product Type, By Value, 2019–2029

Figure 34     Russia Sports Nutrition Market Share, By End User, By Value, 2019–2029

Figure 35     Russia Sports Nutrition Market Share, By Distribution Channel, By Value, 2019–2029

Figure 36     The Netherlands Sports Nutrition Market Size, By Value (USD Million), 2019–2029

Figure 37     The Netherlands Sports Nutrition Market Share, By Product Type, By Value, 2019–2029

Figure 38     The Netherlands Sports Nutrition Market Share, By End User, By Value, 2019–2029

Figure 39     The Netherlands Sports Nutrition Market Share, By Distribution Channel, By Value, 2019–2029

Figure 40     Rest of Europe Sports Nutrition Market Size, By Value (USD Million), 2019–2029

Figure 41     Rest of Europe Sports Nutrition Market Share, By Product Type, By Value, 2019–2029

Figure 42     Rest of Europe Sports Nutrition Market Share, By End User, By Value, 2019–2029

Figure 43     Rest of Europe Sports Nutrition Market Share, By Distribution Channel, By Value, 2019–2029

List of Tables

Table 1        Europe Sports Nutrition Market Size, By Value (USD Million), 2019–2029

Table 2        Europe Sports Nutrition Market Size, By Product Type, By Value, 2019–2029

Table 3        Europe Sports Nutrition Market Size, By End User, By Value, 2019–2029

Table 4        Europe Sports Nutrition Market Size, By Distribution Channel, By Value, 2019–2029

Table 5        Germany Sports Nutrition Market Size, By Value (USD Million), 2019–2029

Table 6        Germany Sports Nutrition Market Share, By Product Type, By Value, 2019–2029

Table 7        Germany Sports Nutrition Market Share, By End User, By Value, 2019–2029

Table 8        Germany Sports Nutrition Market Share, By Distribution Channel, By Value, 2019–2029

Table 9        United Kingdom Sports Nutrition Market Size, By Value (USD Million), 2019–2029

Table 10      United Kingdom Sports Nutrition Market Share, By Product Type, By Value, 2019–2029

Table 11      United Kingdom Sports Nutrition Market Share, By End User, By Value, 2019–2029

Table 12      United Kingdom Sports Nutrition Market Share, By Distribution Channel, By Value, 2019–2029

Table 13      Italy Sports Nutrition Market Size, By Value (USD Million), 2019–2029

Table 14      Italy Sports Nutrition Market Share, By Product Type, By Value, 2019–2029

Table 15      Italy Sports Nutrition Market Share, By End User, By Value, 2019–2029

Table 16      Italy Sports Nutrition Market Share, By Distribution Channel, By Value, 2019–2029

Table 17      France Sports Nutrition Market Size, By Value (USD Million), 2019–2029

Table 18      France Sports Nutrition Market Share, By Product Type, By Value, 2019–2029

Table 19      France Sports Nutrition Market Share, By End User, By Value, 2019–2029

Table 20      France Sports Nutrition Market Share, By Distribution Channel, By Value, 2019–2029

Table 21      Spain Sports Nutrition Market Size, By Value (USD Million), 2019–2029

Table 22      Spain Sports Nutrition Market Share, By Product Type, By Value, 2019–2029

Table 23      Spain Sports Nutrition Market Share, By End User, By Value, 2019–2029

Table 24      Spain Sports Nutrition Market Share, By Distribution Channel, By Value, 2019–2029

Table 25      Belgium Sports Nutrition Market Size, By Value (USD Million), 2019–2029

Table 26      Belgium Sports Nutrition Market Share, By Product Type, By Value, 2019–2029

Table 27      Belgium Sports Nutrition Market Share, By End User, By Value, 2019–2029

Table 28      Belgium Sports Nutrition Market Share, By Distribution Channel, By Value, 2019–2029

Table 29      Russia Sports Nutrition Market Size, By Value (USD Million), 2019–2029

Table 30      Russia Sports Nutrition Market Share, By Product Type, By Value, 2019–2029

Table 31      Russia Sports Nutrition Market Share, By End User, By Value, 2019–2029

Table 32      Russia Sports Nutrition Market Share, By Distribution Channel, By Value, 2019–2029

Table 33      The Netherlands Sports Nutrition Market Size, By Value (USD Million), 2019–2029

Table 34      The Netherlands Sports Nutrition Market Share, By Product Type, By Value, 2019–2029

Table 35      The Netherlands Sports Nutrition Market Share, By End User, By Value, 2019–2029

Table 36      The Netherlands Sports Nutrition Market Share, By Distribution Channel, By Value, 2019–2029

Table 37      Rest of Europe Sports Nutrition Market Size, By Value (USD Million), 2019–2029

Table 38      Rest of Europe Sports Nutrition Market Share, By Product Type, By Value, 2019–2029

Table 39      Rest of Europe Sports Nutrition Market Share, By End User, By Value, 2019–2029

Table 40      Rest of Europe Sports Nutrition Market Share, By Distribution Channel, By Value, 2019–2029

Table 41      Glanbia plc Company Overview

Table 42      Glanbia plc Financial Overview

Table 43      PepsiCo Inc. Company Overview

Table 44      PepsiCo Inc. Financial Overview

Table 45      Abbott Nutrition Company Overview

Table 46      Abbott Nutrition Financial Overview

Table 47      Nestle S.A. Company Overview

Table 48      Nestle S.A. Financial Overview

Table 49      GNC Holdings Inc. Company Overview

Table 50      GNC Holdings Inc. Financial Overview

Table 51      Amway Corporation Company Overview

Table 52      Amway Corporation Financial Overview

Table 53      The Vitamin Shoppe, Inc. Company Overview

Table 54      The Vitamin Shoppe, Inc. Financial Overview

Table 55      The Nature's Bounty Co. Company Overview

Table 56      The Nature's Bounty Co. Financial Overview

Table 57      Quest Nutrition Company Overview

Table 58      Quest Nutrition Financial Overview

Table 59      Dymatize Enterprises, Inc. Company Overview

Table 60      Dymatize Enterprises, Inc. Financial Overview

Table 61      NOW Foods Company Overview

Table 62      NOW Foods Financial Overview

Table 63      NutraBio Company Overview

Table 64      NutraBio Financial Overview

Table 65      Other Prominent Players Company Overview

Table 66      Other Prominent Players Financial Overview