Report Overview

Global Digital Signage Market: Overview

Digital signage is a type of electronic signage that is specifically used for showcasing the multimedia content for engaging audiences and viewers. The modern digital signage has a controller that makes use of the digital connection in order to provide the best output signal to the digital displays including LCD panels or plasma screens. The digital signage system even includes a playback device which utilizes the digital storage medium such as a hard drive that helps in storing the digital content locally. This ensures a smoother playback. In other cases, the devices could be controlled remotely over the Internet for enabling schedule changes, compliance reporting, and content updates.

The rise in the number of public infrastructure, transport networks, and other new commercial buildings, especially in the emerging economies is influencing better opportunities in the current market scenario. The digital signage is utilized in different public transportation modes to entice the attention of various on-the-go viewers, offering context awareness and real-time location related to the traveler advertising and information. Also, it is becoming a common standard in different educational facilities, with corporate campuses and schools facilitating the digital signage systems.

The digital signage systems reduces the issue of frequent compatibility and interoperability between displays and media players. Furthermore, the digital signage boards are highly extensively used as departure and arrival boards in airports and is commonly known as Flight Information Display Systems (FIDS).

Choosing the outdoor digital signs for business is one of the best decisions that a business owner could ever make. Currently, the use of digitized outdoor displays could be seen in various types of businesses such as bars, restaurants, museums, banks, airports, stadiums and several other places. This type of technology is used by almost every established business ventures, enterprises, and retail outlets. Digital screens prove to be the most flexible banners in the world. These digitalized banners are available in different sizes and shapes. For instance, there are free-standing kiosks, multi-screen video walls, single large-format screens, shelf edge displays and others. One can easily choose any one of the combinations that would suit the business requirement.

Global Digital Signage Market: Type Insight

The Global Digital Signage Market is segmented on the basis of its product type, application, offering, and regional demand. Based on its product type, the market is bifurcated into video screens, video walls, transparent LED screens, kiosks, digital posters, and others. On the basis of its application, the market is divided into hospitality, retail, entertainment, corporate, stadiums and playground, banking, education, transport, and healthcare. Based on its offering, the market is sectioned into hardware, software and services. Geographically, the Global Digital Signage Market is divided into global regions like Europe, North America, Asia- Pacific, Middle East, LATAM, and Africa.

Global Digital Signage Market: Regional Insight

The digital signage market in the APAC region is projected to witness the maximum growth rate in the market. The rising developments in the field of public infrastructure, retail, transportation, and corporate are anticipated to create a major demand for the digital signage products. Also, owing to factors like lower labor cost in the APAC region, the growing cost of digital signage system implementation is significantly low in the APAC region. Thus, APAC is mainly considered as one of the major markets for the digital signage growth. This also offers an opportunity for various companies to grow and establish their business in the APAC region. Even, the consistent increase in the manufacturing facility investments by different industry giants like LG Electronics (South Korea), and Samsung Electronics (South Korea), and others is augmenting the digital signage market and its growth in the Asia Pacific region.

Global Digital Signage Market: Competitive Insight

Scala (US), E Ink Holdings (Taiwan), Omnivex Corporation (Canada), Deepsky Corporation (Hong Kong), Delta Electronics (Taiwan), Exceptional 3D (US), Daktronics (US), Christie Digital Systems (US), Intuiface (France), and BenQ (Taiwan), Samsung Electronics (South Korea), NEC Corp. (Japan), among others are some of the major market players in the Global Digital Signage Market.

The objective of the Study:

·         To analyze and forecast the Global Digital Signage Market size of the market, in terms of value.

·       To examine the careful market segmentation and forecast the market size, in terms value, based on the region by segmenting the Global Digital Signage Market into five regions, namely, North America, Europe, Asia Pacific, Middle East, South America and their leading countries.

·          To outline, categorized and forecast the global Digital Signage Market based on the type and Application.

·      To examine competitive developments like technological advancement, services, and regulative framework within the global Digital Signage Market.

·          To highlight the impact analysis of the factors, affecting the market dynamics such as drivers, restraints, opportunities, and challenges.

·         To strategically profile the key players and comprehensively analyze their market shares along with detailing the competitive landscape for market leaders.

Scope of the Report

By Product Type

·         Video Screens

·         Video Walls

·         Transparent LED Screens

·         Kiosks

·         Digital Posters

·         Others

     By Application

·         Hospitality

·         Retail

·         Entertainment

·         Corporate

·         Stadiums and Playground

·         banking

·         Education

·         Transport

·         Healthcare

     By Offering

·         Hardware

·         Software and Services

Besides, the report provides an analysis of the Global Digital Signage Market with respect to the following geographic segments:

North America

·         U.S.

·         Rest of North America

Europe

·         France

·         The UK

·         Spain

·         Germany

·         Italy

·         Rest of Europe

Asia Pacific

·         China

·         Japan

·         India

·         Southeast Asia

·         Rest of Asia Pacific

Middle East and Africa

·         Southern Africa

·         Rest of Middle East and Africa

Latin America

·         Brazil

·         Rest of Latin America

Business Questions answer by the report

·         How will the market drivers, restraints and opportunities affect the market dynamics?

·         What will be the market size in terms of value and volume and market statistics with a detailed classification?

·         Which segment dominates the market or region and one will be the fastest growing and why?

·         A comprehensive survey of the competitive landscape and the market participant players

·         Analysis of strategy adopted by the key player and their impact on other players.

Customization Scope for the Client

Client satisfaction is our first and last priority and that’s why BlueWeave Consulting offers customization according to Company’s specific needs. The following customization options are available for the report:

Additional Company Information

·         With five additional company detail analysis

·         Additional country analysis

·         Detailed segment analysis