Report Overview

India Portable Power Station Market - Industry Trends & Forecast Report 2028

India Portable Power Station Market is projected to grow at a CAGR of 13.5% during the forecast period (2022-2028). The rapid expansion of the market is predominantly due to the use of smart electronic gadgets is thought to be a contributing factor in this trend. Additionally, the need for continuous power across applications like emergency power, off-grid power, and automotive is anticipated to fuel market expansion. In comparison to traditional power stations across the country, portable power stations are utilized for long-term energy supply through capture, storage, and instant electricity supply while achieving sustainability. Through peak demand management, portable power stations provide a modular, smarter, and more robust power generation infrastructure. Increased renewable energy integration is conceivable in portable power stations. Portable power stations are plug-and-play devices that create electricity in a matter of seconds. Furthermore, they help to reduce carbon dioxide (CO2) emissions. Portable power stations can provide more electricity at peak shifting. They also provide grid network support on short notice, for any period or seasonally as needed. Portable power stations have traditionally been used during power shortages.

Portable Power Station - Overview

The Portable Power Station is a battery-powered generator that can be recharged. They are equipped with an AC outlet, a DC carport, and USB charging connections to keep all of your stuff charged, including cellphones, computers, CPAP, and appliances such as tiny coolers, electric grills, and coffee makers. Portable power stations feature significantly more capacity and outlets than power banks, which often only contain USB ports. Portable power stations can be utilized for items that would typically be plugged into a wall or automobile socket. This is because they have enough juice to operate large items for hours and can output more electricity. A portable power station functions similarly to a backup generator but is smaller and easier to use. An inverter in a portable power station converts the typical AC from the battery into DC (direct current), allowing you to plug in equipment such as lights, fans, and small appliances.

India Portable Power Station Market Forecast and Trends

Growth Drivers

Rising Use of Smart Electronic Devices

Organizations that assemble, manufacture, design, and develop electronic equipment and components are included in the worldwide electronics industry. The competition is severe in this dynamic and quickly expanding sector, and businesses are constantly vying to be the first to market with the newest innovations. Consumer products, industrial products, government products, and electronic components make up the four main segments of the electronics manufacturing industry. Consumer goods, such as alarm systems, home intercom systems, electronic ovens, personal computers, gaming consoles, radios, smartphones, DVD players, cell phones, and televisions, have, nevertheless, received the majority of attention in recent years. Consumer electronics products have a significant possibility for growth as a result of rising investments in applications like smart homes, smart autos, and smart cities. Regardless of the platform, these applications require users to stay connected, thus they need the newest smart gadgets to do so. It is anticipated that this will increase the demand for portable power stations.

Growing Popularity of Outdoor and Camping Activities

Portable power stations are projected to become more popular as outdoor and camping activities become more popular. Recreational and camping pursuits like hiking and fishing are becoming more popular. The proportion of people who camp are rising quickly. A study found that visitors to hotels, motels, and resorts made up 24% of the population, while those going camping and traveling in RVs made up 14%. With millennials choosing camping and a rising need to stay connected, there is a demand for various technological equipment such as laptops, smartphones, rechargeable hiking head torches, camping lanterns, fridges, and cooler backpacks. All of these devices require power to function, which expands the possibilities for using portable power stations.

Lithium-ion Battery Cost Reduction

According to research, the price of lithium-ion batteries has decreased. Lithium-ion batteries are widely employed in smart gadgets and demand efficient rechargeable power, which could accelerate the adoption of power plants. These elements are anticipated to fuel the market expansion for portable power stations. Additionally, the portability and dependability of the power station are advantages that will probably increase demand for the device. Additionally, since power outages have become more frequent, customers now have a constant supply of electricity thanks to the utilization of renewable energy sources like power plants. To improve user experience, manufacturers concentrate on creating powerful power solutions with speedy charging capabilities.

Restraints

Costly Portable Power Units that Use Batteries

High-efficiency solar panels, pulse width modulation (PWM) charge controllers, inverters, lithium-ion NMC (nickel, manganese, and cobalt), and sealed lead acid, both of which contain silica, are components of portable power stations. The cost of portable power stations rises as the capacity requirement does, as do the size of the battery and the size of the solar panels. As an illustration, significant businesses like Goal Zero and Jackery are selling solar panels as separate accessories, which raises the price of battery-powered portable power units even further. Alternatively, due to a wide range of fuel types, including diesel, gasoline, and natural gas, as well as generally lower fuel prices, natural gas or fossil fuel generators are quite inexpensive. Fuel costs are low as a result of falling oil and gas prices. Furthermore, some fossil fuel-powered portable generators can even run on a mix of gasoline and propane, using more than one fuel type. Battery-powered portable power stations are traditionally chosen over fossil fuel, diesel-based generators, or small engines since they are widely accessible and readily available anywhere. Due to their less complex design and advanced technological capabilities when compared to battery-powered portable power stations, portable generators are comparatively inexpensive. Thus, the availability of affordable generators may limit the market expansion for portable power stations.

Impact of COVID-19 on India Portable Power Station Market

Declining Electronics and Electrical Industries Stymie Market growth. The shutdown of various electronics and electrical facilities is projected to harm this sector during the COVID-19 epidemic. The worrying increase in COVID-19 infections has resulted in the enforcement of rigorous lockdown standards, which may affect various businesses worldwide. Product sales may suffer as a result of a scarcity of raw materials and supply chain interruptions. Manufacturing activity restrictions may result in a product shortage, which may lower sales. Adoption of technologically improved production gear and enhanced sanitization processes, on the other hand, may assist enterprises to increase sales and strengthen their market position. During the epidemic, this element could boost industry expansion.

India Portable Power Station Market - By Operation

Based on the operation, the India Portable Power Station Market is segmented into Direct Power and Solar Power. Among these, direct power accounts for the largest share in the India Portable Power Station Market. This is because the portable power station may be charged rapidly by just plugging it into a wall outlet. If they have the proper adaptor, some power stations can also charge in a car power outlet, but this process takes longer than it does in a conventional outlet. All these factors propel the growth of the India Portable Power Station Market during a forecast period (2022-2028).

India Portable Power Station Market – By Application

Based on application, the India Portable Power Station Market is segmented into Emergency Power (Residential and Commercial), Off-Grid Power, and Automotive. During the portable power station market forecast period, the off-gird power segment is expected to develop at the fastest rate. The demand to power modern electronic equipment such as laptops, smartphones, and so on is pushing the off-grid sector. All these factors boost the growth of the India Portable Power Station Market during the forecast period (2022-2028).

India Portable Power Station Market - By Capacity

Based on capacity, the India Portable Power Station Market is segmented into Less than 500 WH, 500-999 WH, 1000-1499 WH, and 1500-Above WH. According to capacity, less than 500 WH segment is anticipated to experience the largest CAGR. Small- and medium-sized gadgets are primarily powered by the portable power units in this class. Some of their primary applications are outdoor applications, home applications, and commercial applications. In addition to charging laptops, tablets, and other communication devices in business power applications, they are frequently utilized as a power backup for home appliances and communication devices. As a result of the enormous demand for these gadgets, the market for portable power stations with a capacity of less than 500 WH is expected to rise quickly.

Competitive Landscape

The leading market players in the India Portable Power Station Market are Goal Zero, Maxoak Technology, Jackery Inc, Duracell Inc, Milwaukee Tool, Technology Ltd, EcoFlow, Indiegogo Inc, Lion Energy, Flash Fish, and other prominent players.

The India Portable Power Station Market is highly fragmented with the presence of several manufacturing companies in the country. The market leaders retain their supremacy by spending on research and development, incorporating cutting-edge technology into their goods, and releasing upgraded items for customers. Various tactics, including strategic alliances, agreements, mergers, and partnerships, are used.

Recent Development

• In January 2021, Duracell launched the PowerSource 1440 W which is a portable battery generator that produces clean, gasless, odorless powder. It is ideal for critical devices during a power outage as it can instantly transition from AC to its internal battery.

Scope of the Report

By Operation

• Direct Power
• Solar Power

By Application

• Emergency Power (Residential and Commercial)
• Off-Grid Power
• Automotive

By Capacity

• Less than 500 WH
• 500-999 WH
• 1000-1499 WH
• 1500-Above WH

1. Research Framework
   1. Research Objective
   2. Product Overview
   3. Market Segmentation
2. Research Methodology
   1. Qualitative Research
      1. Primary & Secondary Research
   2. Quantitative Research
   3. Market Breakdown & Data Triangulation
      1. Secondary Research
      2. Primary Research
   4. Breakdown of Primary Research Respondents, By Region
   5. Assumption & Limitation
3. Executive Summary
4. India Portable Power Station Market Insights
   1. Industry Value Chain Analysis
   2. DROC Analysis
      1. Growth Drivers
      2. Restraints
      3. Opportunities
      4. Challenges
   3. Technological Landscape/Recent Development
   4. Regulatory Framework
   5. Porter’s Five Forces Analysis
      1. Bargaining Power of Suppliers
      2. Bargaining Power of Buyers
      3. Threat of New Entrants
      4. Threat of Substitutes
      5. Intensity of Rivalry
5. India Portable Power Station Market Overview
   1. Market Size & Forecast by Value, 2018-2028
      1. By Value (USD Million)
   2. Market Share & Forecast
      1. By Operation
         1. Direct Power
         2. Solar Power
      2. By Application
         1. Emergency Power (Residential and Commercial)
         2. Off-Grid Power
         3. Automotive
      3. By Capacity
         1. Less than 500 WH
         2. 500-999 WH
         3. 1000-1499 WH
         4. 1500-Above WH
6. Competitive Landscape
   1. List of Key Players and Their Product Types
   2. Market Share Analysis, 2021
   3. Competitive Benchmarking, By Operating Parameters
   4. Key Strategic Development (Mergers, Acquisitions, Partnerships, etc.)
7. Impact of Covid-19 on India Portable Power Station Market Industry
8. Company Profile (Company Overview, Financial Matrix, Competitive landscape, Key Personnel, Key Competitors, Contact Address, and Strategic Outlook) **
   1. Goal Zero
   2. Maxoak Technology
   3. Jackery Inc
   4. Duracell Inc
   5. Milwaukee Tool
   6. Technology Ltd
   7. EcoFlow
   8. Indiegogo Inc
   9. Lion Energy
   10. Flash Fish
   11. Other Prominent Players
9. Key Strategic Recommendations

*Financial information in case of non-listed companies will be provided as per availability

**The segmentation and the companies are subjected to modifications based on in-depth secondary for the final deliverable

List of Figures

Figure 1        India Portable Power Station Market Segmentation

Figure 2        India Portable Power Station Market Value Chain Analysis

Figure 3        Company Market Share Analysis, 2021

Figure 4        India Portable Power Station Market Size, By Value (USD Million), 2018-2028

Figure 5        India Portable Power Station Market Share, By Operation, By Value, 2018-2028

Figure 6        India Portable Power Station Market Share, By Application, By Value, 2018-2028

Figure 7        India Portable Power Station Market Share, By Capacity, By Value, 2018-2028

List of Tables

Table 1         India Portable Power Station Market Size, By Operation, By Value, 2018-2028          

Table 2         India Portable Power Station Market Size, By Application, By Value, 2018-2028         

Table 3         India Portable Power Station Market Size, By Capacity, By Value, 2018-2028  

Table 4         Goal Zero Company Overview                                    

Table 5         Goal Zero Financial Overview                                     

Table 6         Maxoak Technology Company Overview                                

Table 7         Maxoak Technology Overview                                    

Table 8         Jackery Inc Company Overview                                  

Table 9         Jackery Inc Financial Overview                                   

Table 10        Duracell Inc Company Overview                                 

Table 11        Duracell Inc Financial Overview                                  

Table 12        Milwaukee Tool Company Overview                            

Table 13        Milwaukee Tool Financial Overview

Table 14        Anker Technology Ltd Company Overview                             

Table 15        Anker Technology Ltd Financial Overview                              

Table 16        EcoFlow Company Overview                             

Table 17        EcoFlow Financial Overview                             

Table 18        Indiegogo Inc Company Overview                              

Table 19        Indiegogo Inc Financial Overview

Table 20        Lion Energy Company Overview                                 

Table 21        Lion Energy Financial Overview     

Table 20        Flash Fish Company Overview                                    

Table 21        Flash Fish Financial Overview