Report Overview

Middle East and Africa Bakery Premixes Market – Industry Trends & Forecast Report, 2030

Middle East and Africa Bakery Premixes Market size by value was estimated at USD 18.2 million in 2023. During the forecast period between 2024 and 2030, Middle East and Africa Bakery Premixes Market size is expected to expand at a CAGR of 7.9% reaching a value of USD 30.7 million by 2030. Middle East and Africa Bakery Premixes Market is driven by several key factors. The rising consumer preference for ready-to-use baking solutions, busy lifestyles, and the growing trend of home baking. Additionally, the increasing demand for convenience foods and urbanization contribute to market growth. The integration of functional ingredients aimed at bolstering nutritional content also resonates with consumer health awareness, further propelling the market.

Bakery Premixes – Overview

Bakery premixes are pre-blended combinations of ingredients used to simplify the baking process. They contain a mixture of flour, leavening agents, sugars, fats, and other additives. Bakery premixes help bakers in producing high-quality baked goods quickly and consistently such as bread, cakes, muffins, and cookies. These premixes offer convenience, save time, and ensure consistency in taste and texture. They are popular in both commercial bakeries and home kitchens, catering to the growing demand for easy-to-use baking solutions.

Middle East and Africa Bakery Premixes Market

Growth Drivers

Expansion of the Foodservice Industry

Middle East and Africa Bakery Premixes Market is thriving due to the expansion of the food service industry. With a growing number of cafes, restaurants, and bakeries, there is a heightened demand for convenient, high-quality baking solutions. Bakery premixes offer consistency, ease of use, and time-saving benefits, making them ideal for busy food service operations. This trend is significantly contributing to the market's robust growth and widespread adoption.

Challenges

Preference for Traditional Baking Methods

In the Middle East and Africa Bakery Premixes Market, the preference for traditional baking methods poses a significant restraint. Many consumers and professional bakers value the authenticity, control, and craftsmanship of traditional baking, leading to reluctance to adopt premixes. This cultural inclination towards homemade, artisanal processes can limit the market's growth, as premixes are often perceived as less authentic or inferior in quality compared to traditional baking methods.

Impact of Escalating Geopolitical Tensions on Middle East and Africa Bakery Premixes Market

Intensifying geopolitical tensions among countries and further spreading across the region, particularly in the Middle East, could adversely affect the grwoth of Middle East and Africa Bakery Premixes Market. Political, economic, and trade tensions disrupt supply chains, leading to shortages of raw materials and increased costs for manufacturers. Political instabilities could deter investments and hinder market growth. Additionally, tariffs and trade restrictions resulting from geopolitical conflicts could affect the cost and availability of ingredients, impacting production and retail prices. Consumer confidence may decline, affecting demand for bakery premixes. Overall, geopolitical volatility poses substantial challenges for the growth of Middle East and Africa Bakery Premixes Market, making it difficult for companies to operate smoothly and sustain growth.

Middle East and Africa Bakery Premixes Market

Segmental Coverage

Middle East and Africa Bakery Premixes Market – By Product Type

By product type, Middle East and Africa Bakery Premixes Market is divided into Complete Premixes, Dough-based Premixes, Batter-based Premixes, and Customized Premixes segments. The complete premixes segment is the largest product type in Middle East and Africa Bakery Premixes Market. Complete premixes offer a comprehensive blend of ingredients for bakery products, simplifying the baking process for manufacturers. Complete premixes are preferred for their convenience and consistency, enabling businesses to produce a wide range of baked goods with ease. The segment is driven by the growing demand for efficient production and high-quality bakery items in the region.

Middle East and Africa Bakery Premixes Market – By Application

Middle East and Africa Bakery Premixes Market by application is divided into Bread, Cakes & Pastries, Cookies & Biscuits, and other (including Pancakes, Waffles, and Croissants) segments. The bread segment is the largest application in Middle East and Africa Bakery Premixes Market, due to the high consumption of bread across the region, driven by its essential role in daily meals. Bread premixes are widely used in commercial bakeries and households, offering convenience and consistency in production. With an increasing demand for quick and easy meal solutions, the bread segment remains the most significant in the market.

Middle East and Africa Bakery Premixes Market – By Distribution Channel

Based on distribution channel, Middle East and Africa Bakery Premixes Market is bifurcated into Online Channels and Offline Channels segments. The offline channels segment is a larger distribution channel in Middle East and Africa Bakery Premixes Market. Offline includes traditional retail outlets such as supermarkets, hypermarkets, and specialty stores, which remain the preferred choice for purchasing bakery premixes. Consumers tend to rely on physical stores for a more tactile shopping experience, and these channels provide convenience and direct access to a wide variety of premix products. The growth in the offline segment is driven by regional preferences and established retail networks.

Middle East and Africa Bakery Premixes Market – By Country

Geographically, Middle East and Africa Bakery Premixes Market is divided into Saudi Arabia, UAE, Qatar, Kuwait, South Africa, Nigeria, Algeria, and Rest of MEA. Saudi Arabia is the leading country in Middle East and Africa Bakery Premixes Market. Saudi Arabia dominates due to its large population, growing demand for convenience foods, and a strong bakery industry. The increasing adoption of bakery premixes in both traditional and modern bakeries, along with a rising preference for ready-to-use products, contributes to the market growth in Saudi Arabia. Additionally, the country's expanding food service sector drives the demand for bakery premixes.

Competitive Landscape

Key players in the highly competitive Middle East and Africa Bakery Premixes Market include Lesaffre, Lallemand, Puratos, Manildra Group, WATSON-INC, Karl Fazer Ab, Swiss Bake Ingredients Pvt Ltd, Archer Daniels Midland Company, Bakels Worldwide Tropilite Foods. To further enhance their market share, these companies employ various strategies, including mergers and acquisitions, partnerships, joint ventures, license agreements, and new product launches.

Scope of the Report

By Product Type

• Complete Premixes

• Dough-based Premixes

• Batter-based Premixes

• Customized Premixes

By Application

• Bread

• Cakes & Pastries

• Cookies & Biscuits

• Others (Pancakes, Waffles, Croissants)

By Distribution Channel

• Online Channels

• Offline Channels

By Country

• Saudi Arabia

• UAE

• Qatar

• Kuwait

• South Africa

• Nigeria

• Algeria

• Rest of MEA

1. Research Framework
   1. Research Objective
   2. Product Overview
   3. Market Segmentation
2. Executive Summary
3.  Middle East and Africa Bakery Premixes Market Insights
   1. Industry Value Chain Analysis
   2. DROC Analysis
      1. Growth Drivers
         1. Rise in health-conscious consumers
         2. Expansion of the foodservice industry
         3. Increasing disposable income
      2. Restraints
         1. High cost of specialty premixes
         2. Lack of awareness in rural areas
         3. Preference for traditional baking methods
      3. Opportunities
         1. Innovation in product offerings
         2. Increasing e-commerce adoption
         3. Rising popularity of artisanal baking
      4. Challenges
         1. Fluctuations in raw material costs
         2. Limited cold chain infrastructure
   3. Technological Advancements/Recent Developments
   4. Regulatory Framework
   5. Porter’s Five Forces Analysis
      1. Bargaining Power of Suppliers
      2. Bargaining Power of Buyers
      3. Threat of New Entrants
      4. Threat of Substitutes
      5. Intensity of Rivalry
4. Middle East and Africa Bakery Premixes Market: Marketing Strategies
5. Middle East and Africa Bakery Premixes Market Overview
   1. Market Size & Forecast, 2019–2030
      1. By Value (USD Million)
   2. Market Share and Forecast
      1. By Product Type
         1. Complete Premixes
         2. Dough-based Premixes
         3. Batter-based Premixes
         4. Customized Premixes
      2. By Application
         1. Bread
         2. Cakes & Pastries
         3. Cookies & Biscuits
         4. Others (Pancakes, Waffles, Croissants)
      3. By Distribution Channel
         1. Online Channels
         2. Offline Channels
      4. By Country
         1. Saudi Arabia
         2. UAE
         3. Qatar
         4. Kuwait
         5. South Africa
         6. Nigeria
         7. Algeria
         8. Rest of MEA
6. Saudi Arabia Bakery Premixes Market
   1. Market Size & Forecast, 2019–2030
      1. By Value (USD Million)
   2. Market Share & Forecast
      1. By Product Type
      2. By Application
      3. By Distribution Channel
7. UAE Bakery Premixes Market
   1. Market Size & Forecast, 2019–2030
      1. By Value (USD Million)
   2. Market Share & Forecast
      1. By Product Type
      2. By Application
      3. By Distribution Channel
8. Qatar Bakery Premixes Market
   1. Market Size & Forecast, 2019–2030
      1. By Value (USD Million)
   2. Market Share & Forecast
      1. By Product Type
      2. By Application
      3. By Distribution Channel
9. Kuwait Bakery Premixes Market
   1. Market Size & Forecast, 2019–2030
      1. By Value (USD Million)
   2. Market Share & Forecast
      1. By Product Type
      2. By Application
      3. By Distribution Channel
10. South Africa Bakery Premixes Market
    1. Market Size & Forecast, 2019–2030
       1. By Value (USD Million)
    2. Market Share & Forecast
       1. By Product Type
       2. By Application
       3. By Distribution Channel
11. Nigeria Bakery Premixes Market
    1. Market Size & Forecast, 2019–2030
       1. By Value (USD Million)
    2. Market Share & Forecast
       1. By Product Type
       2. By Application
       3. By Distribution Channel
12. Algeria Bakery Premixes Market
    1. Market Size & Forecast, 2019–2030
       1. By Value (USD Million)
    2. Market Share & Forecast
       1. By Product Type
       2. By Application
       3. By Distribution Channel
13. Rest of MEA Bakery Premixes Market
    1. Market Size & Forecast, 2019–2030
       1. By Value (USD Million)
    2. Market Share & Forecast
       1. By Product Type
       2. By Application
       3. By Distribution Channel
14. Competitive Landscape
    1. List of Key Players and Their Offerings
    2. Middle East and Africa Bakery Premixes Market Share Analysis, 2023
    3. Competitive Benchmarking, By Operating Parameters
    4. Key Strategic Developments (Mergers, Acquisitions, Partnerships)
15. Impact of Escalating Geopolitical Tensions on Middle East and Africa Bakery Premixes Market
16. Company Profiles (Company Overview, Financial Matrix, Competitive Landscape, Key Personnel, Key Competitors, Contact Address, Strategic Outlook, and SWOT Analysis)
    1. Lesaffre
    2. Lallemand
    3. Puratos
    4. Malindra Group
    5. WATSON-INC
    6. Karl Fazer Ab
    7. Swiss Bake Ingredients Pvt Ltd
    8. Archer Daniels Midland Company
    9. Bakels Worldwide Tropilite Foods
    10. Other Prominent Players
17. Key Strategic Recommendations
18. Research Methodology
    1.    Qualitative Research
       1.  Primary & Secondary Research
    2.    Quantitative Research
    3.    Market Breakdown & Data Triangulation
       1.  Secondary Research
       2.  Primary Research
    4.    Breakdown of Primary Research Respondents, By Region
    5.    Assumptions & Limitations

*Financial information of non-listed companies can be provided as per availability.

**The segmentation and the companies are subject to modifications based on in-depth secondary research for the final deliverable

List of Figures

Figure 1       Middle East and Africa Bakery Premixes Market Size, By Value (USD Million), 2019–2030

Figure 2       Middle East and Africa Bakery Premixes Market Share, By Product Type, By Value (USD Million), 2019–2030

Figure 3       Middle East and Africa Bakery Premixes Market Share, By Application, By Value (USD Million), 2019–2030

Figure 4       Middle East and Africa Bakery Premixes Market Share, By Distribution Channel, By Value (USD Million), 2019–2030

Figure 5       Middle East and Africa Bakery Premixes Market Share, By Country, By Value (USD Million), 2019–2030

Figure 6       Saudi Arabia Bakery Premixes Market Size, By Value (USD Million), 2019–2030

Figure 7       Saudi Arabia Bakery Premixes Market Share, By Product Type, By Value (USD Million), 2019–2030

Figure 8       Saudi Arabia Bakery Premixes Market Share, By Application, By Value (USD Million), 2019–2030

Figure 9       Saudi Arabia Bakery Premixes Market Share, By Distribution Channel, By Value (USD Million), 2019–2030

Figure 10     UAE Bakery Premixes Market Size, By Value (USD Million), 2019–2030

Figure 11     UAE Bakery Premixes Market Share, By Product Type, By Value (USD Million), 2019–2030

Figure 12     UAE Bakery Premixes Market Share, By Application, By Value (USD Million), 2019–2030

Figure 13     UAE Bakery Premixes Market Share, By Distribution Channel, By Value (USD Million), 2019–2030

Figure 14     Qatar Bakery Premixes Market Size, By Value (USD Million), 2019–2030

Figure 15     Qatar Bakery Premixes Market Share, By Product Type, By Value (USD Million), 2019–2030

Figure 16     Qatar Bakery Premixes Market Share, By Application, By Value (USD Million), 2019–2030

Figure 17     Qatar Bakery Premixes Market Share, By Distribution Channel, By Value (USD Million), 2019–2030

Figure 18     Kuwait Bakery Premixes Market Size, By Value (USD Million), 2019–2030

Figure 19     Kuwait Bakery Premixes Market Share, By Product Type, By Value (USD Million), 2019–2030

Figure 20     Kuwait Bakery Premixes Market Share, By Application, By Value (USD Million), 2019–2030

Figure 21     Kuwait Bakery Premixes Market Share, By Distribution Channel, By Value (USD Million), 2019–2030

Figure 22     South Africa Bakery Premixes Market Size, By Value (USD Million), 2019–2030

Figure 23     South Africa Bakery Premixes Market Share, By Product Type, By Value (USD Million), 2019–2030

Figure 24     South Africa Bakery Premixes Market Share, By Application, By Value (USD Million), 2019–2030

Figure 25     South Africa Bakery Premixes Market Share, By Distribution Channel, By Value (USD Million), 2019–2030

Figure 26     Nigeria Bakery Premixes Market Size, By Value (USD Million), 2019–2030

Figure 27     Nigeria Bakery Premixes Market Share, By Product Type, By Value (USD Million), 2019–2030

Figure 28     Nigeria Bakery Premixes Market Share, By Application, By Value (USD Million), 2019–2030

Figure 29     Nigeria Bakery Premixes Market Share, By Distribution Channel, By Value (USD Million), 2019–2030

Figure 30     Algeria Bakery Premixes Market Size, By Value (USD Million), 2019–2030

Figure 31     Algeria Bakery Premixes Market Share, By Product Type, By Value (USD Million), 2019–2030

Figure 32     Algeria Bakery Premixes Market Share, By Application, By Value (USD Million), 2019–2030

Figure 33     Algeria Bakery Premixes Market Share, By Distribution Channel, By Value (USD Million), 2019–2030

Figure 34     Rest of MEA Bakery Premixes Market Size, By Value (USD Million), 2019–2030

Figure 35     Rest of MEA Bakery Premixes Market Share, By Product Type, By Value (USD Million), 2019–2030

Figure 36     Rest of MEA Bakery Premixes Market Share, By Application, By Value (USD Million), 2019–2030

Figure 37     Rest of MEA Bakery Premixes Market Share, By Distribution Channel, By Value (USD Million), 2019–2030

List of Tables

Table 1        Middle East and Africa Bakery Premixes Market Size, By Value (USD Million), 2019–2030

Table 2        Middle East and Africa Bakery Premixes Market Size, By Product Type, By Value (USD Million), 2019–2030

Table 3        Middle East and Africa Bakery Premixes Market Size, By Application, By Value (USD Million), 2019–2030

Table 4        Middle East and Africa Bakery Premixes Market Size, By Distribution Channel, By Value (USD Million), 2019–2030

Table 5        Middle East and Africa Bakery Premixes Market Size, By Country, By Value (USD Million), 2019–2030

Table 6        Saudi Arabia Bakery Premixes Market Size, By Value (USD Million), 2019–2030

Table 7       Saudi Arabia Bakery Premixes Market Size, By Product Type, By Value (USD Million), 2019–2030

Table 8         Saudi Arabia Bakery Premixes Market Size, By Application, By Value (USD Million), 2019–2030

Table 9 Saudi Arabia Bakery Premixes Market Size, By Distribution Channel, By Value (USD Million), 2019–2030

Table 10      UAE Bakery Premixes Market Size, By Value (USD Million), 2019–2030

Table 11      UAE Bakery Premixes Market Size, By Product Type, By Value (USD Million), 2019–2030

Table 12      UAE Bakery Premixes Market Size, By Application, By Value (USD Million), 2019–2030

Table 13      UAE Bakery Premixes Market Size, By Distribution Channel, By Value (USD Million), 2019–2030

Table 14      Qatar Bakery Premixes Market Size, By Value (USD Million), 2019–2030

Table 15      Qatar Bakery Premixes Market Size, By Product Type, By Value (USD Million), 2019–2030

Table 16      Qatar Bakery Premixes Market Size, By Application, By Value (USD Million), 2019–2030

Table 17      Qatar Bakery Premixes Market Size, By Distribution Channel, By Value (USD Million), 2019–2030

Table 18      Kuwait Bakery Premixes Market Size, By Value (USD Million), 2019–2030

Table 19      Kuwait Bakery Premixes Market Size, By Product Type, By Value (USD Million), 2019–2030

Table 20      Kuwait Bakery Premixes Market Size, By Application, By Value (USD Million), 2019–2030

Table 21      Kuwait Bakery Premixes Market Size, By Distribution Channel, By Value (USD Million), 2019–2030

Table 22      South Africa Bakery Premixes Market Size, By Value (USD Million), 2019–2030

Table 23      South Africa Bakery Premixes Market Size, By Product Type, By Value (USD Million), 2019–2030

Table 24      South Africa Bakery Premixes Market Size, By Application, By Value (USD Million), 2019–2030

Table 25      South Africa Bakery Premixes Market Size, By Distribution Channel, By Value (USD Million), 2019–2030

Table 26      Nigeria Bakery Premixes Market Size, By Value (USD Million), 2019–2030

Table 27      Nigeria Bakery Premixes Market Size, By Product Type, By Value (USD Million), 2019–2030

Table 28      Nigeria Bakery Premixes Market Size, By Application, By Value (USD Million), 2019–2030

Table 29      Nigeria Bakery Premixes Market Size, By Distribution Channel, By Value (USD Million), 2019–2030

Table 30      Algeria Bakery Premixes Market Size, By Value (USD Million), 2019–2030

Table 31      Algeria Bakery Premixes Market Size, By Product Type, By Value (USD Million), 2019–2030

Table 32      Algeria Bakery Premixes Market Size, By Application, By Value (USD Million), 2019–2030

Table 33      Algeria Bakery Premixes Market Size, By Distribution Channel, By Value (USD Million), 2019–2030

Table 34      Rest of MEA Bakery Premixes Market Size, By Value (USD Million), 2019–2030

Table 35      Rest of MEA Bakery Premixes Market Size, By Product Type, By Value (USD Million), 2019–2030

Table 36      Rest of MEA Bakery Premixes Market Size, By Application, By Value (USD Million), 2019–2030

Table 37      Rest of MEA Bakery Premixes Market Size, By Distribution Channel, By Value (USD Million), 2019–2030

Table 38      Lesaffre Company Overview

Table 39      Lesaffre Financial Overview

Table 40      Lallemand Company Overview

Table 41      Lallemand Financial Overview

Table 42      Puratos Company Overview

Table 43      Puratos Financial Overview

Table 44      Malindra Group Company Overview

Table 45      Malindra Group Financial Overview

Table 46      WATSON-INC Company Overview

Table 47      WATSON-INC Financial Overview

Table 48      Karl Fazer Ab Company Overview

Table 49      Karl Fazer Ab Financial Overview

Table 50      Swiss Bake Ingredients Pvt Ltd Company Overview

Table 51      Swiss Bake Ingredients Pvt Ltd Financial Overview

Table 52      Archer Daniels Midland Company: Company Overview

Table 53      Archer Daniels Midland Company Financial Overview

Table 54      Bakels Worldwide Company Overview

Table 55      Bakels Worldwide Financial Overview

Table 56      Tropilite Foods Company Overview

Table 57      Tropilite Foods Financial Overview