Report Overview

Saudi Arabia E-Learning Market – Industry Trends & Forecast Report, 2030

Saudi Arabia E-Learning Market size by value was estimated at USD 2.1 billion in 2023. During the forecast period between 2024 and 2030, the Saudi Arabia E-Learning Market size is expected to expand at a CAGR of 16.50% reaching a value of USD 6.1 billion by 2030. High growth of the Saudi Arabia E-Learning Market is fueled by the focus of Saudi Vision 2030 on digital transformation and human capital development, expanding internet access and smartphone usage, the young, tech-savvy population's preference for flexible, personalized learning and cost-effectiveness, and increasing corporate demand for employee training and development via e-learning platforms.

E-Learning – Overview

E-learning is the use of electronic media and ICT in education, promoting digital technology and pedagogy. Originating from distant learning, it is part of the Web revolution. Advocates argue for the removal of learning barriers, especially for adult higher education students. Research shows that e-learning and traditional face-to-face training produce similar learning outcomes. As more instructors and institutions incorporate e-learning components, higher education learning activities become more facilitated.

Saudi Arabia E-Learning Market

Growth Drivers

Saudi Edtech Startups in Education Transformation

Saudi ed-tech startups drive education innovation in line with Vision 2030, attracting investments and global recognition. Leveraging online training programs, they enhance educational frameworks, aligning with UNESCO's praise. Notable startups like Noon, Aanaab, Nokhbah Academy, AlGooru, and Lamsa are reshaping e-learning with innovative platforms, impacting students worldwide. Their contribution aligns with Vision 2030, placing Saudi Arabia at the forefront of educational technology.

Rising Internet and Smartphone Access

The e-learning market in Saudi Arabia is rapidly growing due to increased internet and smartphone access, making online education more widespread. It serves diverse sectors like corporate training, higher education, and vocational skills development. The demand for flexible learning options is high, particularly due to the shift away from traditional classrooms. The COVID-19 pandemic further boosted e-learning adoption as learners appreciated its convenience. With expanding internet access, Saudi Arabia's E-Learning Market is poised for continuous growth.

Challenges

Limited Digital Literacy Skills

The Saudi Arabia E-Learning Market faces several challenges, including a digital divide, data privacy concerns, and quality assurance and standardization. A key obstacle is the digital divide, with many lacking the needed skills to use online platforms effectively. This limits online education uptake, especially in rural areas with limited internet access and digital devices.

Impact of Escalating Geopolitical Tensions on Saudi Arabia E-Learning Market

Escalating geopolitical tensions in the Middle East, like Israel-Hamas war and elsewhere (Russia-Ukraine war), may significantly impact the growth of the Saudi Arabia E-Learning Market. Also, political unreast in Middle East can influence the Kingdom particularly due to its position as a major crude oil exporter. These tensions can affect the country's fiscal policies and economic stability, potentially influencing government spending on education. Additionally, geopolitical risks can lead to increased investor caution, affecting e-learning infrastructure expansion. Furthermore, geopolitical instability can disrupt international collaborations, highlighting the importance of strategic planning and resilience in policy-making to sustain growth.

Saudi Arabia E-Learning Market

Segmental Coverage

Saudi Arabia E-Learning Market – By Provider

On the basis of provider, Saudi Arabia E-Learning Market is bifurcated into Content Provider and Service Provider segments. The content provider segment holds a higher market share in the Saudi Arabia E-Learning Market. E-learning content providers supply educational resources like videos, simulations, e-books, and assessments for diverse subjects. Additionally, e-learning service providers support institutions, governments, and companies by managing learning systems, offering technical assistance, training educators, and sharing best practices. They facilitate a smooth transition to online learning, ensuring efficient platform access, resolving technical issues, and optimizing the e-learning experience.

Saudi Arabia E-Learning Market – By Deployment Mode

Based on deployment mode, Saudi Arabia E-Learning Market is split into On-premises and Cloud segments. The cloud segment is experiencing significant growth in Saudi Arabia E-Learning Market. Cloud-based solutions are gaining popularity due to their scalability, cost-effectiveness, and flexibility, making them ideal for remote learning and corporate training. This growth is driven by internet infrastructure advancements, mobile device proliferation, and government digital education initiatives. The cloud segment is the largest and fastest-growing part of the Saudi e-learning market.

Saudi Arabia E-Learning Market – By Course

On the basis of course, Saudi Arabia E-Learning Market is divided into Primary & Secondary Education, Higher Education, Online Certification & Professional Courses, and Test Preparation segments. The higher education segment dominates the Saudi Arabia E-Learning Market by course, owing to large investments in digital infrastructure and modernization projects. The need for accessible, flexible learning options among university students and adults has grown as government initiatives and collaborations promote online higher education. The COVID-19 pandemic has boosted the adoption of online learning platforms, reinforcing the segment's market leadership.

Saudi Arabia E-Learning Market – By Technology

Based on technology, Saudi Arabia E-Learning Market is divided into Learning Management System, Mobile E-Learning, Online E-Learning, Rapid E-Learning, and Virtual Classroom segments. Online e-learning dominates Saudi Arabia's e-learning market due to its accessibility and convenience, suitable for formal education and professional development, with significant governmental support. Learning Management Systems streamline e-learning content management. Mobile e-learning on smartphones and tablets is popular for its flexibility. Gamification and mobile apps enhance its appeal. Rapid e-learning aids corporate training. Virtual classrooms offer live, interactive learning.

Saudi Arabia E-Learning Market – By End User

By end user, Saudi Arabia E-Learning Market is divided into Academic, Corporate, and Government segments. Academic e-learning focuses on K-12 schools, higher education, and vocational training with digital tools enhancing traditional learning. Higher education institutions offer online degrees, while vocational centers provide job-oriented courses. Corporate e-learning is growing, offering various training programs for skill development. Government initiatives focus on enhancing public sector skills in areas like cybersecurity and public administration, with investments in infrastructure supporting E-Learning adoption across the country.

Competitive Landscape

Major players in the Saudi Arabia E-Learning Market include Manaarah, Elioplus, Elm, Alwasaet, edX, New Horizon, Dolf Technologies, Blendtolearn, Saudi eLearning, Naizak. To further enhance their Market share, these companies employ various strategies, including mergers and acquisitions, partnerships, joint ventures, license agreements, and new product launches.

Recent Developments

• In May 2023 – The Saudi model of distance education and e-learning received much international praise, from UNESCO for their achievement in e-learning governance.

• In March 2022 – The Saudi Authority for Data and Artificial Intelligence (SDAIA) signed a Memorandum of Understanding (MoU) with the National E-Learning Centre.

• In February 2022 – Saudi Electronic University established the Global Trends in E-Learning Forum to enhance the future of education. It aims to strengthen partnerships with academic entities and universities and to promote cooperation in building joint training programs and exchanging expertise to help develop human capabilities.

Scope of the Report

By Provider

• Content Provider

• Service Provider

By Deployment Mode

• On-premises

• Cloud

By Course

• Primary & Secondary Education

• Higher Education

• Online Certification & Professional Course

• Test Preparation

By Technology

• Learning Management System

• Mobile E-Learning

• Online E-Learning

• Rapid E-Learning

• Virtual Classroom

By End User

• Academic

• Corporate

• Government

1. Research Framework
   1. Research Objective
   2. Product Overview
   3. Market Segmentation
2. Executive Summary
3. Saudi Arabia E-Learning Market Insights
   1. Industry Value Chain Analysis
   2. DROC Analysis
      1. Growth Drivers
         1. Rising internet penetration
         2. Increasing tech-savvy population
         3. Corporate training demand
      2. Restraints
         1. Limited digital literacy
         2. Infrastructure challenges in certain areas Saudi Arabia
      3.  Opportunities
         1. Integration of AI and gamification
         2. Expansion of e-learning platforms
         3. Developing localized e-learning content in Arabic
      4. Challenges
         1. Increasing data privacy concerns
         2. Ensuring quality content and establishing clear standards for e-learning platforms
   3. Technological Advancements/Recent Developments
   4. Regulatory Framework
   5. Porter’s Five Forces Analysis
      1. Bargaining Power of Suppliers
      2. Bargaining Power of Buyers
      3. Threat of New Entrants
      4. Threat of Substitutes
      5. Intensity of Rivalry
4. Saudi Arabia E-Learning Market: Marketing Strategies
5. Saudi Arabia E-Learning Market: Pricing Analysis
6. Saudi Arabia E-Learning Market Overview
   1. Market Size & Forecast, 2019–2030
      1. By Value (USD Million)
   2. Market Share & Forecast
      1. By Provider
         1. Content Provider
         2. Service Provider
      2. By Deployment Mode
         1. On-premises
         2. Cloud
      3. By Course
         1. Primary and Secondary Education
         2. Higher Education
         3. Online Certification & Professional Course
         4. Test Preparation
      4. By Technology
         1. Learning Management System
         2. Mobile E-Learning
         3. Online E-Learning
         4. Rapid E-Learning
         5. Virtual Classroom
         6. Others
      5. By End User
         1. Academic
         2. Corporate
         3. Government
7. Competitive Landscape
   1. List of Key Players and Their Products
   2. Saudi Arabia E-Learning Company Market Share Analysis, 2023
   3. Competitive Benchmarking, By Operating Parameters
   4. Key Strategic Development (Merger, Acquisition, Partnership)
8. Impact of Escalating Geopolitical Tensions on Saudi Arabia E-Learning Market
9. Company Profiles (Company Overview, Financial Matrix, Competitive landscape, Key Personnel, Key Competitors, Contact Address, and Strategic Outlook, and SWOT Analysis)
   1. Manaarah
   2. Elioplus
   3. Elm
   4. Alwasaet
   5. edX
   6. New Horizon
   7. Dolf Technologies
   8. Blendtolearn
   9. Saudi eLearning
   10. Naizak
   11. Other prominent players
10. Key Strategic Recommendations
11. Research Methodology
    1. Qualitative Research
       1.  Primary & Secondary Research
    2.   Quantitative Research
    3.   Market Breakdown & Data Triangulation
       1.  Secondary Research
       2.  Primary Research
    4.   Breakdown of Primary Research Respondents
    5.   Assumptions & Limitations

*Financial information of non-listed companies can be provided as per availability.

**The segmentation and the companies are subject to modifications based on in-depth secondary research for the final deliverable.

List of Figures

Figure 1       Saudi Arabia E-Learning Segmentation

Figure 2       Saudi Arabia E-Learning Market Value Chain Analysis

Figure 3       Company Market Share Analysis, 2023

Figure 4       Saudi Arabia E-Learning Market Size, By Value (USD Million), 2019–2030

Figure 5       Saudi Arabia E-Learning Market Share, By Provider, By Value (USD Million), 2019–2030

Figure 6       Saudi Arabia E-Learning Market Share, By Deployment Model, By Value (USD Million), 2019–2030

Figure 7       Saudi Arabia E-Learning Market Share, By Course, By Value (USD Million), 2019–2030 

Figure 8       Saudi Arabia E-Learning Market Share, By Technology, By Value (USD Million), 2019–2030

Figure 9       Saudi Arabia E-Learning Market Share, By End User, By Value (USD Million), 2019–2030                                       

List of Tables      

Table 1        Saudi Arabia E-Learning Market Size, By Value (USD Million), 2019–2030

Table 2        Saudi Arabia E-Learning Market Share, By Provider, By Value (USD Million), 2019–2030

Table 3        Saudi Arabia E-Learning Market Share, By Deployment Model, By Value (USD Million), 2019–2030

Table 4        Saudi Arabia E-Learning Market Share, By Course, By Value (USD Million), 2019–2030

Figure 5       Saudi Arabia E-Learning Market Share, By Technology, By Value (USD Million), 2019–2030

Figure 6       Saudi Arabia E-Learning Market Share, By End User, By Value (USD Million), 2019–2030 

Table 7        Manaarah Company Overview

Table 8        Manaarah Financial Overview

Table 9        Elioplus Company Overview

Table 6        Elioplus Financial Overview

Table 7        Elm Company Overview

Table 8        Elm Financial Overview

Table 9        Alwasaet Company Overview

Table 10      Alwasaet Financial Overview

Table 11      edX Company Overview

Table 12      edX Financial Overview

Table 13      New Horizon Company Overview

Table 14      New Horizon Financial Overview

Table 15      Dolf Technologies Company Overview

Table 16      Dolf Technologies Financial Overview

Table 17      Blendtolearn Company Overview

Table 18      Blendtolearn Financial Overview

Table 19      Saudi eLearning Company Overview

Table 20      Saudi eLearning Financial Overview

Table 21      Naizak Company Overview

Table 22      Naizak Financial Overview